For a man who once ran the fourth biggest car company in France, behind Citroën, Renault and Peugeot, an automobile manufacturer who produced motorcars designed by Ettore Bugatti and others in partnership with Henry Ford, Emile Mathis is relatively unknown today. Though he made many thousands of cars, ironically he’s better known today because of a car of his that never got to production. (Read More…)
Tag: french cars
PSA confirmed that former Renault COO Carlos Tavares will take over the reins starting January 1st. Tavares assumes the role at a fortunate point in time for PSA: an alliance with Chinese car maker Dongfeng is underway, and Tavares’ predecessor, Philippe Varin, has already completed the difficult task of closing factories and cutting thousands of jobs, a difficult task in a country like France.
Now, Tavares will be tasked with helping PSA turn things around, with a slate of new product, a leaner organization and reorganized brand structure. Despite Varin laying much of the groundwork for a potentially revitalized PSA, Tavares could end up in the right place at the right time – able to fulfill his dream of running a car company, while presiding over a successful turnaround.
Peugeot gave up on the North American market after the 1991 model year, thanks to poor sales of their new 405. I haven’t seen one of these cars on the street for at least 15 years, and junkyard sightings have been correspondingly rare. When I spotted this car at a Northern California self-serve yard a couple months back, it took me a moment to figure out what it was. (Read More…)
TTAC alum Justin Berkowitz, over at Car and Driver, reports that a government crackdown on tax cheats has resulted in the Italian market for Italian supercars tanking. Ferrari sales went down 50% from 2011 to 2012. Maserati’s Italian sales have dropped 80% since 2009. Lamborghini is apparently selling no more than five cars a month in all of their home country.
The fate of PSA and the Algerian people has been intertwined for decades. The group’s Aulnay plant, which is due to close, was originally staffed by immigrants from North Africa, lured by the promise of a better life and secure jobs in France. And while Peugeot sales withered in France, the brand has been traditionally strong in North Africa, with 2011 bringing a 93 percent increase in sales for Peugeot.
But Algeria’s push for a domestic car industry doesn’t seem to include PSA. Arch-rival Renault is due to set up a factory in the country, but PSA has apparently rejected overtures from the French government to take a stake in the ailing car maker.
Today is a sad day for TTAC’s French car fans – the last Citroen C6 rolled off the assembly line, ending a proud tradition of French luxury cars that fought a losing battle with the Germans for segment supremacy.
“When you do everything right but too late, you do it all wrong. Before reaching a dead end, PSA decided to forge a partnership with a manufacturer [General Motors] that I don’t consider to be among the industry’s leaders of the pack. Overall, I think there is a lack of ambition [when it comes to product] from the French manufacturers.”
It’s been a long time coming, but PSA has finally done it; the parent company of Peugeot and Citroen is cutting 8,000 jobs and closing an assembly plant outside Paris, as the carmaker tries to cope with a sagging market and excess capacity.
I hate France. I hate it with a vengeance. Anyone who has ever had the misfortune of landing at Charles De Gaulle Airport will understand what I mean. So when a colleague from “Die Welt” (“The World”, a major German newspaper) returned from his drive of the Citroen DS5 and excitedly exclaimed “This is the best French car in 20 years!”, we haters just laughed. He might as well have returned covered in pustules, exclaiming “This is my best syphilis infection in 20 years!” I also hate hybrids. This too is easily comprehensible by anyone who has a look at the smug ignoramuses driving these ugly gravity lenses. And I hate diesel. It is the fuel of lorries and Satan.