If you live in the United States, odds are that you prefer NASCAR over Formula One. However, if you occupy space anywhere else in the world, the opposite is likely true.
Liberty Media, the American company that purchased Formula One for $8 billion earlier this year, is planning to flip the script and revamp the motorsport to better appeal to everyone — especially Yankees.
The strategy revolves around stretching the traditional weekend of practice, qualifying, and actual race into a full week’s worth of events and coverage, aping the stock car strategy of turning a single competition into an automotive Burning Man. (Read More…)
New details about the Formula One purchase trickled out last night after the buyer, Liberty Media Corp., agreed a deal to take over the sport.
The U.S.-based entertainment and telecommunications giant will initially pay $4.4 billion for a controlling stake in the franchise, The Guardian reports, and a familiar white-haired figure will keep his job. (Read More…)
In old mystery novels, it’s usually the butler, gardener or maid that police nab for committing a dastardly crime. In 21st Century São Paulo, Brazil, it’s the helicopter pilot.
After rescuing Formula One boss Bernie Ecclestone’s mother-in-law from kidnappers earlier this week, Brazilian authorities arrested the racing tycoon’s pilot on suspicion of involvement, the BBC reports. (Read More…)
Brazilian media sources say kidnappers are demanding a huge ransom for the safe return of Formula One boss Bernie Ecclestone’s mother-in-law.
The São Paulo kidnapping of Aparecida Schunck, mother of Ecclestone’s wife Fabiana Flosi, was reported in Veja and Globo, according to the BBC. The assailants are asking for $36.5 million. (Read More…)
Mercedes-Benz parent company Daimler is getting cold feet about opening a factory in Russia, and thinks it might just skip a little bit west.
That, two Porsche executives avoid the Big House, the NHTSA wants autonomous rules post-haste, Volkswagen seeks a quick way out of trouble, and Aston Martin wants an F1-inspired moonshot … after the break!
They go and make a video like this and totally redeem themselves! (Not really.)
But the video above sure is entertaining. After rumors that Jenson Button would leave the team this year, the less-than dynamic duo of Button and Fernando Alonso appears to be back in 2016 to compete in GP2 Formula 1. The video has a story, apparently: (Read More…)
Disclosure: I love Formula One. At least a dozen times every year, I inadvertently wake up my wife and dog at 4:30 in the morning (Pacific time) as I yelp wildly in the living room and watch the live race feed.
As a left-of-center F1 fan, three issues gnaw at me. One, the sport is perceived as elitist. One Percenters(tm) own the teams, pack the hospitality suites at races, and park their mega-yachts next to race tracks. Two, a lot of fuel is used to fly the cars, the equipment, and crews all over the world, from Singapore to Austin. (Read More…)
It would seem that I’m not the only one excited for the Abu Dhabi F1 Race this weekend. Check out Susie Wolff’s Instagram (but NOT AT WORK!!!!!) for a stopover in Dubai… With the big guys at TTAC unable to attend the F1 festivities, it fell onto my weak and thin shoulders to share my experiences at the Abu Dhabi F1 race with you, the B&B.
One of my favorite Formula One memories is from the inaugural (and only) Dallas Grand Prix, in 1984, involving my favorite team, the Colin Chapman era Lotus (though by 1984 Chapman had already died) and one of my favorite drivers, Nigel Mansell, forever shattering a stereotype of F1 drivers as prima donnas. Now you can own the Lotus 95T that he drove that day. Today’s F1 cars have a Drag Reduction System, DRS, as well as being able to use energy recovered with regenerative braking by the Kinetic Energy Recovery System, KERS. Both allow the driver to push a button and go faster, not entirely unlike IndyCar’s “push to pass” system that momentarily increases engine power. Twenty-nine years ago this week, Mansell had no such technical aids. Instead of push to pass, he pushed, literally, until he passed out. (Read More…)