A court ruled Nov. 12 that a lawsuit may continue against Ford for misstating its mileage estimates of its C-MAX and Fusion hyrbid cars.
Ford attempted to dismiss the lawsuit based on its claim that the mileage estimates provided by the Environmental Protection Agency, were in part, an estimate and that “actual results may vary.” Car owners suing the automaker pointed to Ford’s media blitz that included Ryan Seacrest in Times Square with a bunch of billboards and T-shirts with the number 47 on them and “47 Challenges, 47 Days” marketing push and Facebook posts that the cars would achieve a “EPA-certified 47 mpg city and 47 mpg highway ratings for a 47-mpg combined rating” — among many other 47-branded things — when the cars didn’t come anywhere close.*
*Actual mileage did vary.
“Ford implicitly recognized that its advertising campaign was misleading,” U.S. District Judge Kenneth M. Karas wrote in the ruling. (Read More…)
Our Ford sources have confirmed a Reuters report that claims Ford is readying a new lineup of dedicated hybrids to take on the Toyota Prius.
Already stung by a reduction in fuel economy ratings for both the Fusion Hybrid and C-Max Hybrid, Ford is yet again revising figures for various models, including the C-Max, Fiesta, Fusion and MKZ.
The revised fuel economy ratings for the Ford C-Max aren’t the first time that an auto maker has been forced to backtrack on fuel economy claims – nor will it be the last unless meaningful reform is undertaken to ensure that fuel economy figures more accurately reflect the way motorists drive their cars in the real world.
TTAC’s making the big time now! Sure, the dweebs over at Motor Trend are currently driving a free Kia Optima, Nissan Frontier, Nissan Altima, MINI Cooper Coupe, Chrysler 300S, Acura ILX, VW Passat, Kia Rio, Subaru BRZ, Acura RDX, BMW 328i and a 650i Gran Coupe, but we’ve finally managed to snag a totally free hybrid wagon to run our “gophers” and our “YouTube engineers” and our “guys who submitted to violations of the most personal kind so they could attend overseas press launches for certain German sedans” to all the finest restaurants and yoga centers.
Of course we had to pay for the f**king thing.
In 2005, ABC News Polls claimed the average daily commute in America was 16 miles, a number borne out in our own Facebook poll. If you have a commute like that and want an EV for commuting and a hybrid for road tripping, you’re the target demographic for a plug-in hybrid. Since I’m not a trust fund baby, and neither are most of TTAC’s readers, I’m going to forget about the Karma while we dive deep into Ford’s first (and interestingly spelled) Energi.
The Ford C-Max’s first full month on sale was a fruitful one for the Blue Oval – the C-Max managed to beat its arch rival, the Toyota Prius V.
Toyota managed to move 2769 Prius V’s in October, compared to 3182 C-Max’s. According to AutoGuide, 25 percent of C-Max sales occurred in California.
Ford has priced their C-Max MPV with a base sticker of $25,995, or $555 less than its main rival, the Toyota Prius V.