How much is first place worth? How much difference would it make to you as an automaker to see a decades old tradition die? How much would you do to try to keep first place and how much would it hurt to see it all go away?
The Fiat X1/9, like the Fiat 124 Sport Spider, is one of those old European cars that hasn’t held its value so well, which means you’ll see plenty of them in the sort of self-service wrecking yards that I frequent. We’ve seen this ’78, this ’78, this ’80 and this ’86 so far in this series, and now I’ve got another ’78 to show you. (Read More…)
Once again, we are reminded that examples of the Fiat 124 Sport Spider have been a junkyard constant for my entire 33-year junkyard-haunting career. So far in this series, we’ve seen this ’71, this ’73, this ’75, this ’76, this ’78, this ’80, and now I’ve found another 1980 Sport Spider in a snowy Denver self-service yard. (Read More…)
Fiat Chrysler Automobile’s Chrysler Group is dead; long live FCA US LLC.
Reading here on TTAC that a BMW executive declared the sports car dead was a sad day for me. Yes, I am one of those who bemoan the passing of beautiful, personal cars like those, whether or not sprinkled with the fairy dust of power. I’m not talking Ferrari here, I’m talking simpler things, like an Opel Tigra, or a Ford Puma, maybe even an old VW Karmann Ghia or a fiberglass, old Beetle motivated, Brazilian Puma GT. Cars like those allowed their everyday owners, with common pocketbooks, to dream of performance and a more enchanted life, in spite of sometime ordinary engines, as their designs were always something else.
It’s pretty amazing how the world spins and moves forward yet people refuse to budge. Fiat consistently scores in or near the top of Euro reliability rankings, besting most if not all of the mainstream Euro makers as well as other competitors from other continents who, somehow, are given a pass in this area. It does likewise in South America. In terms of “fix-ability” it is among the most appreciated, being its corporate policy to share information with mechanics quite openly about its cars’ needs and selling every small bit as a separate part so that people need only change what needs changing, saving its customers money .
The Jeep Renegade’s Italian sibling was revealed at today’s Paris Auto Show media day, and now Fiat dealers can breathe a sigh of relief: they’ll be getting a product that has a good chance of being competitive in North America.
Launched at a time when the new car market in Brazil is relatively stagnant, the new Fiat Novo Uno is causing less of a stir compared to when the round square themed Uno was launched four years ago. There are no lines at dealers and people’s attentions are divided among upstart competitors like the Ford Ka and Volkswagen up! The Uno had to come hard in order to remain a relevant player, capable of attracting the new Brazilian consumer that demands more in terms of comfort, finishing, content and safety.
Can this Uno face off the competition and remain among the top sellers in Brazil?