Tag: Ferrari

By on March 2, 2014

Ferrari Apple iOS

According to Brand Finance and other business experts, Ferrari- not Apple- is the world’s strongest brand. Apple, however, are no dummies- and they’ve decided to hitch their “iOS in the Car” wagon to Ferrari’s ever-rising star when both companies step out onto the stage at the 84th Geneva International Motor Show and show off Apple’s in-car operating system … in the new, production-ready LaFerrari hybrid super car and the new for 2014 Ferrari California T.
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By on February 24, 2014

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Even though I skipped or slept through most of my senior year Classical Civilizations course (sorry, Ms. Rogow), one of the laminated quotes in the drafty class room always caught my eye – the quip that forms the pretentious title of this entry, which translates to “it’s difficult to not write satire”.

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By on February 15, 2014

Bad news: this is it.
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By on October 16, 2013

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It’s amazing what having a ton of cash can buy you these days. For example, if you have a tween daughter with big dreams to be on stage singing about her favorite Asian foods, up to $4,000 can buy her a music video featuring a clown in a panda costume, plus the music and lyrics.

That said, why allow your daughter to become the next big viral sensation (for all the wrong reasons), when for the right price, you can buy a wrecked 1995 Ferrari F50?

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By on August 6, 2013

Other than the AC/Shelby Cobra, which has been ineptly reproduced in horrifying bulk by various people up to and including Carroll Shelby, and Bentley, which for the past decade has been the unwitting target of a sustained global counterfeiting operation in which Volkswagen Phaetons are refitted with welded-up pairs of turbochaged VR6es and cross-eyed Kia Amanti front ends to make so-called “Flying Spurs”, no major automaker has been the subject of so much fakery as Ferrari. It’s not always as simple as Mister Twos pretending to be 360 Spyders. Some of the most controversial “fake Ferraris” started their lives as real Ferraris.

Now, a prominent Ferrari broker (and faker) says that the company is taking steps to prevent the sale of fake Ferraris, even (or perhaps especially) ones that originally hail from Maranello.

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By on May 13, 2013

Jeff Sanders, my best friend and reason for this series’ existence, once said “Ferrari’s are the tits” for all designers.  It’s true, as his immense skill received far more praise from the design boffins at the College for Creative Studies when he set his sights on a Ferrari instead of his beloved American brands.  But tits for all (so to speak) changed when a friend gave me her guest pass to the Ferrari Club of Houston’s monthly meeting. Arriving in appropriate style thanks to my brother’s Testarossa, I chilled out with my Ferrari lovin’ gal pal. I also prepped myself for the Pimp-Mobile Testarossa jokes, often rehearsed by heavily depreciated Ferrari 348/355/360 driving bon vivants. It was a CCS design review all over again, to a lesser extent.

Then I opened the showroom door and saw my first Ferrari FF.  Everything about this day changed. Won’t you join me for the rest of the story? (Read More…)

By on May 8, 2013

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Ferrari will be scaling back production in 2013, in an effort to help retain some of the brand’s exclusivity.

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By on May 5, 2013

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TTAC alum Justin Berkowitz, over at Car and Driver, reports that a government crackdown on tax cheats has resulted in the Italian market for Italian supercars tanking. Ferrari sales went down 50% from 2011 to 2012. Maserati’s Italian sales have dropped 80% since 2009. Lamborghini is apparently selling no more than five cars a month in all of their home country.

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By on April 18, 2013

With 2013 heralding the final year for the Lamborghini Gallardo, the supercar firm is also gearing up to produce its last manual transmission car ever.

Road & Track talked to Lamborgihni North America COO Michael Lock who said that paddle shift Gallardos outsell stick shifts by a 9:1 ratio. According to Lock

“We are in an era when customers demand technology and products that adapt to them,”

Translated from marketing gobbldeygook, that means that Gallardo owners are unable to steer with one hand and simultaneously change gears while digitally stimulating their catamite in the passenger seat, so the automated gearbox is here to stay. As part of the three-pedal’s funeral, Lamborghni will offer a stripped-down, rear-drive Gallardo without “frills”. This would be exciting news had Lamborghini not done this before.

But repeat movies are understandable. There are only some many minor variations that can be sold as special editions. At this point, the Gallardo has been on the market for 9 years, a geological age in the context of the supercar market.  Lock is seemingly proud of this fact, telling R&T

“It is the oldest supercar still standing, like a boxing champion,” crowed Lock. “It is defying the normal supercar product cycle. Can you imagine if Ferrari were still trying to sell the 360 Modena,”

Somewhere in the darkest recesses of my mind, I can. And I wish they still did. Particularly the 360 Challenge Stradale with its Lexan windows and obnoxiously loud V8 that still sounds like a proper Ferrari. Oh hell, bring back the 355 as well. They are so much nicer than the technically superior but aesthetically overwrought 458 as well as the F430, which will one day be considered a symbol of the excess and vulgarity of the pre-GFC era.

By on April 15, 2013

My rant about colorless F1 drivers of the 21st century may have been honored more in the breach than the observance this past weekend; while Lewis Hamilton was doing the interview with David Coulthard at the end of the race, champagne drinker Raikkonen was having a convo with race winner Alonso. When Coulthard asked the two men to share their conversation with the crowd, both of them declined, Kimi snarking a bit a bout “tires”, but the local camera director for the race coverage made sure you could see that Alonso’s stunning girlfriend had a friend with her. Or a sister. Or who the hell knows.

Anybody who watched it happen and still thinks the winner of China had a lot of extra room in his king-size bed last night is being willfully naive. To the winners go the spoils, and our trio of podium finishers each demonstrated why their teammates weren’t standing next to them when it was time to hand out the trophies.

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By on April 12, 2013

Yes, I know that’s not a real Ferrari. The guns aren’t firing real bullets either.

So on Thursday, the crazy drunk uncle career politician who currently sits a mere heartbeat from the big desk in the oddly- shaped office without any corners went on MSNBC and said this:

It’s used to be, Joe, we were dealing almost exclusively with hunters. … There’s a whole new sort of group of individuals who, I don’t what the numbers are, that never hunt at all, but they own guns for one of two reasons: Self-protection, or, they just like the feel of that AR-15 at the range. They like the way it feels. They just, you know, it’s like driving a Ferrari, you know. So, my impression is, there’s not the same sort of cultural norm about gun ownership with a lot of people who are buying guns now.

Now we could (and probably will) get deep into the weeds in the comments section going back and forth about the nature of the 2nd Amendment in the 21st century and just how frightening it is that a man like Joe Biden could one day have his fingers on ”The Button,” but I’d rather focus on the sheer brass of the VPOTUS and the underlying elitist mentality that shapes his world view. (Read More…)

By on April 9, 2013

Ferrari abandons its trademark red for a limited-edition version of the California 30 convertible targeted at the Japanese market. (Read More…)

By on November 29, 2012

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Steve Lang just asked the question, Which Car Companies Do You Not Like… But Respect?. That brings to mind a related question, sort of an inverse on Christianity’s love the sinner, not the sin, attitude. What car companies that you don’t like make cars that you do like? I’m pretty sure that I can guess how our friend Mr. Baruth feels about Porsche the company, but the guy owns three of Zuffenhausen’s best.

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By on October 16, 2012
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Ferraris are expensive, Porsches (usually) less so. This is something that every kid on the street knows, right? Turns out that it is, as the song says, truer than true.

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By on September 28, 2012

Kudos to Ferrari for having the audacity to show off their carbon fiber monocoque like it was a new vehicle introduction – which it sort of is, for their new supercar. The big news here is that they’ve confirmed it will be a hybrid, packing a 804 horsepower V12 gasoline motor and a 90 kW electric motor.

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