Vellum Venom Vignette: Flattened Fenders and Air Curtains

Mike writes:

Sajeev,

I have noticed something on newer cars, and it’s been bothering me for awhile now. Perhaps you, with your deity-like omniscience (and access to inside information) will be able to provide some clarity.

As you can see from the picture below, a new Toyota has this vertical flat area around the wheels. And it’s not just this particular model of car — nearly every modern car I see on the road today has a similar design feature, though they vary in the width of the flat area around the wheel arch. Contrast this the Clinton-era Toyo at the bottom, where the body lines follow a graceful curve all the way to the fender opening.

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Fender/Volkswagen Tie-Up Is More Ironic Than That One Song About Irony

“”By partnering with Volkswagen on the Fender Premium Audio System, we are creating a unique partnership with a truly innovative company allowing us to deliver a product that is as unique, expressive and dynamic as the customers who use it,” said Mark Van Vleet, Senior Vice President, Business Affairs for Fender.

Well, that may be… but do Volkswagen and Fender really want to be associated with each other? I can think of one solid reason why the two brands should have mucho distancia, hombre…

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  • Theflyersfan The wheel and tire combo is tragic and the "M Stripe" has to go, but overall, this one is a keeper. Provided the mileage isn't 300,000 and the service records don't read like a horror novel, this could be one of the last (almost) unmodified E34s out there that isn't rotting in a barn. I can see this ad being taken down quickly due to someone taking the chance. Recently had some good finds here. Which means Monday, we'll see a 1999 Honda Civic with falling off body mods from Pep Boys, a rusted fart can, Honda Rot with bad paint, 400,000 miles, and a biohazard interior, all for the unrealistic price of $10,000.
  • Theflyersfan Expect a press report about an expansion of VW's Mexican plant any day now. I'm all for worker's rights to get the best (and fair) wages and benefits possible, but didn't VW, and for that matter many of the Asian and European carmaker plants in the south, already have as good of, if not better wages already? This can drive a wedge in those plants and this might be a case of be careful what you wish for.
  • Jkross22 When I think about products that I buy that are of the highest quality or are of great value, I have no idea if they are made as a whole or in parts by unionized employees. As a customer, that's really all I care about. When I think about services I receive from unionized and non-unionized employees, it varies from C- to F levels of service. Will unionizing make the cars better or worse?
  • Namesakeone I think it's the age old conundrum: Every company (or industry) wants every other one to pay its workers well; well-paid workers make great customers. But nobody wants to pay their own workers well; that would eat into profits. So instead of what Henry Ford (the first) did over a century ago, we will have a lot of companies copying Nike in the 1980s: third-world employees (with a few highly-paid celebrity athlete endorsers) selling overpriced products to upper-middle-class Americans (with a few urban street youths willing to literally kill for that product), until there are no more upper-middle-class Americans left.
  • ToolGuy I was challenged by Tim's incisive opinion, but thankfully Jeff's multiple vanilla truisms have set me straight. Or something. 😉