The Truth About Cars » Elon Musk http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Thu, 30 Jul 2015 22:00:51 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.2 The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars no The Truth About Cars editors@ttac.com editors@ttac.com (The Truth About Cars) 2006-2009 The Truth About Cars The Truth About Cars » Elon Musk http://www.thetruthaboutcars.com/wp-content/themes/ttac-theme/images/logo.gif http://www.thetruthaboutcars.com Musk: No Interest In Tesla Battery Swap Facility From Consumers http://www.thetruthaboutcars.com/2015/06/musk-no-interest-in-tesla-battery-swap-facility-from-consumers/ http://www.thetruthaboutcars.com/2015/06/musk-no-interest-in-tesla-battery-swap-facility-from-consumers/#comments Wed, 10 Jun 2015 19:00:29 +0000 http://www.thetruthaboutcars.com/?p=1089113 How many Tesla owners have paid a visit to the automaker’s sole battery-swap station in the world? Not enough to keep the experiment going. During Tesla’s annual shareholders meeting Tuesday, CEO Elon Musk responded to a question regarding accessibility to the facility on the grounds of the automaker’s Supercharger station in Harris Ranch, Calif. between […]

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Tesla Model S Near The Manhattan Bridge

How many Tesla owners have paid a visit to the automaker’s sole battery-swap station in the world? Not enough to keep the experiment going.

During Tesla’s annual shareholders meeting Tuesday, CEO Elon Musk responded to a question regarding accessibility to the facility on the grounds of the automaker’s Supercharger station in Harris Ranch, Calif. between San Francisco and Los Angeles. The answer, Autoblog reports, may be a sign Musk won’t commit to another such facility ever again:

It’s just, people don’t care about pack swap. The Superchargers are fast enough that if you’re driving from LA to San Francisco, and you start a trip at 9 a.m., by the time you get to, say, noon, you want to stop, and you want to stretch your legs, hit the restroom, grab a bite to eat, grab a coffee, and be on your way, and by that time, the car is charged and ready to go, and it’s free. So, it’s like, why would you do the pack swap? It doesn’t make much sense.

The swap program was originally a pilot involving 200 invited owners in the area. Of those, Musk says only four or five went through the process, and only once. He adds the program was extended to all Tesla owners, but believes few will ever take up the offer.

In addition to its original intent, the swap facility also served as a California ZEV credit booster for the automaker. With the low turnout, however, Tesla won’t be gaining much in the way of those credits prior to 2018, when the scheme is set to change again.

[Photo credit: Tesla/Facebook]

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Tesla Commits To Localized Production In China Within Three Years http://www.thetruthaboutcars.com/2015/03/tesla-commits-localized-production-china-within-three-years/ http://www.thetruthaboutcars.com/2015/03/tesla-commits-localized-production-china-within-three-years/#comments Tue, 31 Mar 2015 14:00:12 +0000 http://www.thetruthaboutcars.com/?p=1033497 Aiming to build confidence among Chinese consumers, Tesla CEO Elon Musk has pledged his company will begin local production in China within three years. Xinhua reports that until then, imports from the United States will continue because the factory still has capacity left to grow into. Once that occurs, however, Musk says it would only […]

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2014 Tesla Model S in China

Aiming to build confidence among Chinese consumers, Tesla CEO Elon Musk has pledged his company will begin local production in China within three years.

Xinhua reports that until then, imports from the United States will continue because the factory still has capacity left to grow into. Once that occurs, however, Musk says it would only be sensible to “localize production in China for the Chinese market, in Europe for the European market.”

Though Musk and Tesla haven’t had the best time in China since importation began in mid-2013 — ranging from sales issues and speculators, to range anxiety and consumer preferences — the CEO is optimistic about the future of his company’s work in the market, taking the long-term view as the basis for said optimism.

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Morgan Stanley’s Equity Research Clickbait “Tesla Stock Could Go Up 10x…Or Get Cut In Half” http://www.thetruthaboutcars.com/2015/03/morgan-stanleys-equity-research-clickbait-tesla-stock-go-10x-get-cut-half/ http://www.thetruthaboutcars.com/2015/03/morgan-stanleys-equity-research-clickbait-tesla-stock-go-10x-get-cut-half/#comments Fri, 20 Mar 2015 14:08:07 +0000 http://www.thetruthaboutcars.com/?p=1025913 Thursday was a gift from the blogger gods for anyone slaving away at $25/post plus traffic-related bonuses. Rather than having to cook up clickbait headlines on Tesla, the equity research arm of Morgan Stanley did it for them. In a video released to the public, MS made the typical hyperbolic case about Tesla, which mostly […]

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Black Tesla Model S

Thursday was a gift from the blogger gods for anyone slaving away at $25/post plus traffic-related bonuses. Rather than having to cook up clickbait headlines on Tesla, the equity research arm of Morgan Stanley did it for them.

In a video released to the public, MS made the typical hyperbolic case about Tesla, which mostly focuses on how cool Elon Musk is and how much they’d like to sit at his lunch table in the cafeteria. The voiceover asserts that Tesla is the only company they cover that could see its stock rise ten times…but, they caution, it could also be cut in half.

Well, which one is it? MS should know, given that they helped underwrite Tesla’s IPO, and one of their debt offerings, and have written countless notes breathlessly praising the company.

I am not a CFA charterholder and the following is not intended as investment advice. But I do know that this is a company that consistently over-promises and under-delivers, that markets a six-figure car that doesn’t even have Lane Departure, Forward Collision Warning or any other feature that would be mandatory in a traditional auto maker’s flagship, that has yet to turn a profit despite a $25 billion market cap, that loses money on every single Model S and has no revenue stream except for a shaky ZEV credit sales scheme, the value of which will be cut from roughly $4,000 per credit to a little over $1,000 per credit by 2017. If Tesla doesn’t get their mass market Model 3 out by then, they’re in big trouble. We haven’t even seen the long promised Model X yet, so it’s not looking good. Until then, they are nothing more than taxpayer subsidized playthings for the 1 percent.

Oh, and that long awaited announcement about ending range anxiety? Turns out it was a “trip planner” that plots charging points on your GPS screen. Nissan introduced that on the Leaf half a decade ago. Somehow, Elon Musk gets a pass for being some brilliant visionary when his accomplishments so far have been 1) the greatest Svengali the automotive world has ever seen 2) inventing an online payment method that half the world seems to despise. But as long as the tech press can keep living vicariously through him, he’ll be fine.

My own call for Tesla is “sell” with a price target of $0, based on their inability to generate sustainable revenue streams, the constant delays in product development, the obfuscation of key data and concerns regarding company management. Unfortunately, even the activist investors have been swayed by the relentless hype. Where’s Bill Ackman when you need him?

Disclosure: Author holds no position in Tesla but is long the entire S&P 500 via index funds.

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Question Of The Day: What’s So Great About Tesla? http://www.thetruthaboutcars.com/2015/03/question-day-whats-great-tesla/ http://www.thetruthaboutcars.com/2015/03/question-day-whats-great-tesla/#comments Wed, 18 Mar 2015 18:20:25 +0000 http://www.thetruthaboutcars.com/?p=1024681 In honor of Elon Musk’s latest pronouncements, here’s a little thought exercise for hump day. I want you to make the case for Tesla, as a company. Seems easy, right. But there’s a catch. You can not talk about what good cars they are. You cannot use the word “disruptive” or any form of it. […]

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Elon Musk Courtesy static1.businessinsider.com

In honor of Elon Musk’s latest pronouncements, here’s a little thought exercise for hump day. I want you to make the case for Tesla, as a company.

Seems easy, right. But there’s a catch.

  1. You can not talk about what good cars they are.
  2. You cannot use the word “disruptive” or any form of it.

Let’s see what you’ve got.

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Musk: Autonomous Vehicles Mean Future Where Driving Is Illegal http://www.thetruthaboutcars.com/2015/03/musk-autonomous-vehicles-mean-future-driving-illegal/ http://www.thetruthaboutcars.com/2015/03/musk-autonomous-vehicles-mean-future-driving-illegal/#comments Wed, 18 Mar 2015 14:00:46 +0000 http://www.thetruthaboutcars.com/?p=1024489 His hand may be on a steering wheel now, but Tesla CEO Elon Musk foresees a future where autonomous vehicles lead to a total ban on human intervention. Automotive News reports Musk said as much during a conference held by graphics chipmaker Nvidia at its headquarters in San Jose, Calif.: In the distant future, I […]

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elon-musk-model-s

His hand may be on a steering wheel now, but Tesla CEO Elon Musk foresees a future where autonomous vehicles lead to a total ban on human intervention.

Automotive News reports Musk said as much during a conference held by graphics chipmaker Nvidia at its headquarters in San Jose, Calif.:

In the distant future, I think people may outlaw driving cars because it’s too dangerous. You can’t have a person driving a two-ton death machine.

He later clarified on Twitter his own position on the matter, stating his company “is strongly in favor of people being allowed to drive their cars and always will be,” hoping that the statement was obvious to those following along.

As for his appearance at Nvidia, the chipmaker is working to sell a purpose-built autonomous-vehicle computer called Drive PX, based upon its Tegra X1 mobile processor. The system will have 12 inputs for high-res cameras — like the kind Tesla is putting into its Model S right now — and is due to go on sale in May.

Musk added that his engineers are hard at work on improving autonomous technology, believing the tech will take greater control of the wheel on the highway “in a few years.”

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Tesla Hitting Sales Roadblock In China http://www.thetruthaboutcars.com/2015/02/tesla-hitting-sales-roadblock-china/ http://www.thetruthaboutcars.com/2015/02/tesla-hitting-sales-roadblock-china/#comments Wed, 18 Feb 2015 16:00:22 +0000 http://www.thetruthaboutcars.com/?p=1003778 Tesla’s Apple aspirations may have its detractors, but the automaker’s ongoing problems in China are likely to do more harm than said detractors. Forbes reports Tesla’s China operations are closing 2014 on a down note, having brought over 444 units in December compared to 747 in November. Further, 45 percent of all Teslas have yet […]

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tesla-china-charger-620x350

Tesla’s Apple aspirations may have its detractors, but the automaker’s ongoing problems in China are likely to do more harm than said detractors.

Forbes reports Tesla’s China operations are closing 2014 on a down note, having brought over 444 units in December compared to 747 in November. Further, 45 percent of all Teslas have yet to be registered with local authorities, and therefore, have yet to legally hit the road. The country also accounted for 15 percent of the automaker’s global sales in 2014.

The issue is the brand’s cachet with Chinese consumers, who bought the Model S because of its trendiness, not because it’s better for the environment. Thus, Tesla’s popularity will last as long as the next trendy vehicle from a competing luxury automaker.

CEO Elon Musk’s current solution? Fire or demote those “not on a clear path to positive long-term cash flow.” The publication says this approach will only “erode his power base and credibility,” aspects he needs to maintain if he intends to keep to the path of long-term sustainable growth and stability.

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Carter To Musk: Hydrogen Just One Basket For Toyota’s Eggs http://www.thetruthaboutcars.com/2015/01/carter-musk-hydrogen-just-one-basket-toyotas-eggs/ http://www.thetruthaboutcars.com/2015/01/carter-musk-hydrogen-just-one-basket-toyotas-eggs/#comments Wed, 28 Jan 2015 13:00:38 +0000 http://www.thetruthaboutcars.com/?p=989546 Remember when Tesla CEO Elon Musk declared that Toyota was a fool to invest in hydrogen? Twice? Toyota had a few words to say in return last week. Ecomento reports Toyota Senior Vice President of Automotive Operations Bob Carter took Musk to task regarding comments made during the latter’s annual Tesla shareholders meeting last June, […]

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2016 Toyota Mirai

Remember when Tesla CEO Elon Musk declared that Toyota was a fool to invest in hydrogen? Twice? Toyota had a few words to say in return last week.

Ecomento reports Toyota Senior Vice President of Automotive Operations Bob Carter took Musk to task regarding comments made during the latter’s annual Tesla shareholders meeting last June, as well as those made earlier this month at the Automotive News World Congress, when Musk suggested methane or propane as a better energy storage mechanism while declaring hydrogen “an incredibly dumb one to pick”:

I’m a little disappointed in Mr. Musk’s comments in Detroit last week. But I understand. If I was in a position that I had all of my eggs in one basket I would perhaps be making those same comments. When you take a look at the future, [FCVs are] not a 24- to 36-month play. When you start looking in the 2020s, anybody that would deny [the potential of] moving from an oil-based economy to a hydrogen-based economy [isn’t] looking at the future correctly.

Carter’s response, made last week during the J.D. Power Automotive Summit in San Francisco, come on the heels of Toyota’s unexpected response to its Mirai FCV. Though not due in U.S. showrooms until later this year, the automaker received over 16,000 requests for information on the car. Meanwhile, the FCV has 1,500 confirmed pre-orders in its home market of Japan, with Toyota likely to boost production as interest in the Mirai grows.

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Tesla Might Consider Partnering With Franchised Dealers http://www.thetruthaboutcars.com/2015/01/tesla-might-consider-partnering-with-franchised-dealers/ http://www.thetruthaboutcars.com/2015/01/tesla-might-consider-partnering-with-franchised-dealers/#comments Tue, 20 Jan 2015 21:33:55 +0000 http://www.thetruthaboutcars.com/?p=985682 Tesla Motors CEO Elon Musk told the press last week that he is open to the idea of expanding their U.S. dealer network to include franchised dealerships. This would be a sea change for the factory direct-to-consumer company but we are not surprised. A few weeks ago, I predicted that Tesla would hook up with traditional dealers sometime in 2015. Back […]

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ModelS-Crash-0 Courtesy 4.bp.blogspot.com

Tesla Motors CEO Elon Musk told the press last week that he is open to the idea of expanding their U.S. dealer network to include franchised dealerships. This would be a sea change for the factory direct-to-consumer company but we are not surprised. A few weeks ago, I predicted that Tesla would hook up with traditional dealers sometime in 2015. Back in 2013, my alter ego, Virgil Hilts, proposed that Telsa head in that direction sooner rather than later.

Now that it actually might happen, here is how we think Musk should put it together.

During the same speech he noted that his company’s 2020 worldwide sales goal is 500,000 units, which presumably means 150,000 to 200,000 in the United States, well up from 2014’s estimated sales number of 15,000.  Between other automakers starting to catch up to Tesla’s technology and such ambitious objectives, Musk must know that the time has come to set up an efficient dealer network.

Musk emphasized they would implement this plan only with dealers who could provide customers with a “really good experience.”  In a shot at stores who are lobbying to keep in place existing franchise laws prohibiting direct sales, Tesla said about their possible dealer selection process, “If you’re a jerk to us, we’re not going to turn around and try to do a partnership later.” I think the dealers fighting against Musk know that direct sales will never happen by any volume automaker; they are just unhappy that they cannot get a Tesla franchise.

As an aside, give the auto dealer lobby in Connecticut the award for the Dumbest Reasons To Block Tesla Direct Sales: per the Hartford Courant, they claimed that if Tesla opened outlets in the state and subsequently suffered a recall they would be hesitant to tell the public about it. I hardly think that PR-savvy Mr. Musk, or any automaker in today’s recall-sensitive environment, would be so stupid. They also cited all the poor Yugo owners in the 1980s who got left “holding the bag” when the Yugoslav direct-sale automaker when out of business in the U.S.

Tesla Motors Inc. Chief Executive Officer Elon Musk News Conference

 

Musk’s comment seems to indicate that he may reach out to retailers individually regardless of the brand they currently sell. That would be the wrong tactic. Once a chosen dealer’s manufacturer caught wind of their dealer “dualing” with Tesla there would be hell to pay. An automaker may not have legal ground to stop the move, but they might say: how about a load of eight Marrakesh Brown X6’s Mr. BMW Dealer, that’s all we have this week, sorry.

Neither would it be a wise idea to partner with one of the public-held dealership groups, such as AutoNation, Sonic or Lithia. Those bureaucratic organizations value their own brand name over those of the automakers’ and would subject their Tesla dealerships to monthly meetings wanting to know why they are not generating as much F&I or parts income as their Chevy or Dodge stores.

The answer is to set up an arrangement to distribute their cars through one dealer network. So which brand has well-heeled customers, a track record of excellent CSI, attractive, primarily exclusive facilities, a need for additional traffic to survive themselves, has the optimum number of outlets (275), and thus would be the best partner for Tesla? That would be Acura. If each Acura outlet sells 40 Teslas per month, that is an additional 130,000 sales annually for Tesla plus the huge jump in traffic would cause Acura sales to soar. (Spare me the comparisons to Studebaker dealers selling Mercedes-Benz cars back in the 1950’s, please.)

No matter which sales channel Musk chooses, it will be fun to watch reality set in. Once Tesla vehicles become readily available, their price-fixing days will be over.  Musk will be amazed how the customers that had no problem allowing Tesla to make a 25% markup on their cars will be replaced by those who think dealers should be shot if they try to make 1% over invoice. Welcome to the real car world, Mr. Musk.

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Tesla Share Price Plummets After Musk’s NAIAS 2015 Visit http://www.thetruthaboutcars.com/2015/01/tesla-share-price-plummets-musks-naias-2015-visit/ http://www.thetruthaboutcars.com/2015/01/tesla-share-price-plummets-musks-naias-2015-visit/#comments Fri, 16 Jan 2015 11:00:44 +0000 http://www.thetruthaboutcars.com/?p=984225 Tesla shareholders felt lighter Wednesday after the automaker’s stock price fell from just over $200/share to $186.09/share after CEO Elon Musk’s announcement at the 2015 Automotive News World Congress in Detroit — held during the 2015 Detroit Auto Show — that his company wouldn’t be profitable until the start of the 2020s. Business Insider adds […]

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Elon Musk

Tesla shareholders felt lighter Wednesday after the automaker’s stock price fell from just over $200/share to $186.09/share after CEO Elon Musk’s announcement at the 2015 Automotive News World Congress in Detroit — held during the 2015 Detroit Auto Show — that his company wouldn’t be profitable until the start of the 2020s.

Business Insider adds that another bombshell dropped at the start of his presentation likely helped to take the wind out of the sails: sales of the automaker’s Model S in China were down in Q4 2014. Musk put the blame on perception among Chinese consumers regarding the charging infrastructure for Tesla’s sole model, explaining that not only had the issue been handled, but that the Supercharger network was expanding; the rate of said expansion, however, is slower than that of Europe or the United States.

Further into the presentation, Musk proclaimed that Tesla would sell “a few million” vehicles by 2025 by going for volume over being a niche luxury player, likely built on the back of the upcoming Model 3. Meanwhile, the Model X due sometime this year is already sold out for the entire year despite the company’s best efforts to manage demand, such as steering would-be X owners into the driver’s seat of the S.

Finally, Musk urged the majors in the audience to continue their investments into electrification, stating that they all need to do more to change the public’s perceptions on EVs and hybrids.

Since the plunge, Tesla shares have recovered some of their lost value, closing $191.87/share Thursday afternoon.

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New Tesla Roadster Upgrade Promises 400-Mile Range http://www.thetruthaboutcars.com/2014/12/new-tesla-roadster-upgrade-promises-400-mile-range/ http://www.thetruthaboutcars.com/2014/12/new-tesla-roadster-upgrade-promises-400-mile-range/#comments Fri, 26 Dec 2014 11:00:51 +0000 http://www.thetruthaboutcars.com/?p=968042 Still have a Tesla Roadster in your garage? Merry Christmas: You now have a 400-mile range EV, courtesy of CEO Elon Musk. Jalopnik reports Musk tweeted on Christmas Day about the upgrade that had been promised to the 2,500 or so Roadster owners by the end of 2014. The upgrade is expected to consist of […]

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Tesla Roadster in Blue

Still have a Tesla Roadster in your garage? Merry Christmas: You now have a 400-mile range EV, courtesy of CEO Elon Musk.

Jalopnik reports Musk tweeted on Christmas Day about the upgrade that had been promised to the 2,500 or so Roadster owners by the end of 2014. The upgrade is expected to consist of a new battery pack and controller, which would enable one to drive from Los Angeles to San Francisco without hitting a charging station at all.

The timeline and cost, if any, for delivery as yet to be announced as of this writing. Model S owners, meanwhile, will be getting theirs over the “long-term,” per a second tweet from Musk.

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Tesla’s Tanking U.S. Sales And The World Of Automakers Falsifying Sales Numbers http://www.thetruthaboutcars.com/2014/12/teslas-tanking-u-s-sales-world-automakers-falsifying-sales-numbers/ http://www.thetruthaboutcars.com/2014/12/teslas-tanking-u-s-sales-world-automakers-falsifying-sales-numbers/#comments Tue, 16 Dec 2014 13:00:55 +0000 http://www.thetruthaboutcars.com/?p=958665 The auto journo world is in a tizzy because electric automaker Tesla refuses to post its car sales numbers on a monthly basis and the numbers they do divulge are suspicious as they are without detail and they vary widely from actual registration numbers. Our friends at Jalopnik ranted about it last week, calling on Tesla to start […]

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Teslas in a row Courtesy ibtimes.com

Tesla’s first fleet deal? Around 100 Model S’s were sold to a Las Vegas startup taxi service.

The auto journo world is in a tizzy because electric automaker Tesla refuses to post its car sales numbers on a monthly basis and the numbers they do divulge are suspicious as they are without detail and they vary widely from actual registration numbers. Our friends at Jalopnik ranted about it last week, calling on Tesla to start reporting sales consistently. They based their story on a report by Seeking Alpha that deduced that Tesla may have as many as 12,000 unsold Model S’s, based on registration figures and the automaker’s quarterly financial reports.

We say congratulations, Elon Musk, you truly are the head of an American car company now, as reporting bogus sales numbers to the press is a normal part of an automaker’s modus operandi. Auto manufacturers claiming they sold more cars than they actually did is nothing new.  Sales numbers in the US are based on those deliveries reported by dealers, not when the automakers wholesale the vehicles to the retailers as some believe. Carmaker execs at times may be motivated to look good to their bosses or shareholders or to outsell a rival. They will then pressure, coerce and bribe dealers with one-time cash incentives to have them report bogus sales at month or year-end, often to the dealer themselves as loaner or demonstrator cars.  The vehicles are never driven and then sold as new, ideally as quickly as possible as their warranty clocks are ticking. Dealers who do not comply are thus put in an unfavorable price disadvantage with competing same-brand stores.

The Japanese automakers pioneered this practice during the high-demand, low supply days. At American Honda from the 1970s to the early 1990s, dealers reported every unsold car as sold at the end of each month or they risked losing precious future allocations. Those were the days when every Honda dealership employee “bought” a dozen cars a year and then the dealer would turn to the white pages of the phone book to find more “buyers.” It is not an urban car legend that a California Honda dealer once sold Accords to customers named “Mickey Mouse” and “Donald Duck.”

In December 2012 BMW North America, in their zeal to beat Mercedes-Benz in the US, reported 37,399 vehicles sold, an amazing 69% higher than their 2012 average monthly sales rate, thus claiming the US luxury brand crown. That December the industry rose 21% over the 2012 average due to it being the heaviest incentive month of the year and this no doubt contributed to the rise in Bimmer sales. However, BMW dealers that I spoke with in January 2013 complained that half of their inventory had been reported as sold in December.  BMW got tons of pub for beating Benz but few noticed that when actual registration numbers came out a few months later it was revealed that Mercedes-Benz outsold BMW for 2012. Incredibly, in one of the few occasions where the media sniffed out this practice, the Wall Street Journal had reported about BMW’s shady sales numbers just months before.

It was one thing to report cars sold as loaners or demonstrators under the direction  of the factory; it is another to do report ghost sales when your dealership needs the incentive cash to stay afloat. We covered the story of a South Carolina Suzuki dealer who was convicted of fraud earlier this year for doing just that. It probably did not help his case that he was also convicted of a cornucopia of illegal advertising and finance practices.

As far as Tesla sales this year, here are the facts as near as we can determine: Automotive News has estimated Tesla’s reported sales in the US through October were 19,530 units. Actual registration numbers for the same period were 11,731 cars, a full 40% below the sales figures.  Further, these registration figures show Tesla off 22% from the same period in 2013.  Other sources have pegged the drop off at 26% this year.  This may explain why Tesla may be dabbling in the fleet market for the first time, as pictured above.

Elon Musk responded to these reports by saying they are selling every car they build and his team issued a response saying that don’t report monthly sales because, “the media tends to read all sorts of nonsense into deliveries.” They also pointed out that a car could be sold one month and not registered until the next. Why, yes, just like every other automaker.

 

Elon Musk Courtesy static1.businessinsider.com

If GM or Ford stopped reporting monthly sales and started spewing such drivel, the press would vilify them but the rules are different for Musk.  If he told the media that Tesla sold 200,000 cars one month, outsold all the other luxury carmakers combined and that he personally just got back from Mars, the slobbering press would not question him and resultant news stories would send Tesla stock into orbit.

Don’t get us wrong. We think that a new auto company selling 15,000 high dollar electric cars annually in the US through a unique, direct sales channel is an incredible accomplishment.

The Tesla Model S is one of the most innovative cars available today and Musk is one of this century’s greatest entrepreneurs, not to mention an amazing PR man. Who cares if can’t tell us the truth about how many cars his company sells?

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BMW: We’re Not Working With Tesla On Anything http://www.thetruthaboutcars.com/2014/12/bmw-working-tesla-anything/ http://www.thetruthaboutcars.com/2014/12/bmw-working-tesla-anything/#comments Wed, 03 Dec 2014 11:00:04 +0000 http://www.thetruthaboutcars.com/?p=954977 Were you hoping BMW and Tesla would join forces for the future of electrification? Not so fast. According to Wirtschafts Woche, a BMW representative stated the company will not be buying shares in the California-based automaker, nor offering much more than its carbon fiber technology, which BMW states is open to all comers. The Bavarians […]

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Were you hoping BMW and Tesla would join forces for the future of electrification? Not so fast.

According to Wirtschafts Woche, a BMW representative stated the company will not be buying shares in the California-based automaker, nor offering much more than its carbon fiber technology, which BMW states is open to all comers. The Bavarians believe the only benefit from a relationship with Tesla would be in favor of the latter, claiming CEO Elon Musk would enjoy the PR from such a collaboration.

The statement comes on the heels of an interview by Der Spiegel with Musk, who proclaimed his company was in talks with BMW to “collaborate on battery technology or charging stations,” something that was news to BMW. The automaker also has no interest in working on a battery factory with Tesla, stating such things can be purchased from its suppliers. Musk said he had plans to build a factory in Germany within five to six years.

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Musk: I Won’t Be Tesla’s CEO Forever http://www.thetruthaboutcars.com/2014/11/musk-wont-teslas-ceo-forever/ http://www.thetruthaboutcars.com/2014/11/musk-wont-teslas-ceo-forever/#comments Mon, 24 Nov 2014 15:00:11 +0000 http://www.thetruthaboutcars.com/?p=950041 Everybody wants to rule the world one way or another, but forever? Not if you’re Elon Musk. Per HybridCars, the CEO of Tesla stated in an interview with Auto Bild that while he would never leave the company, he would step down as its leader within the next three to four years, through the production […]

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Elon Musk

Everybody wants to rule the world one way or another, but forever? Not if you’re Elon Musk.

Per HybridCars, the CEO of Tesla stated in an interview with Auto Bild that while he would never leave the company, he would step down as its leader within the next three to four years, through the production of the Model 3.

As for Tesla itself, Musk said the automaker did fail three times, and burned through its cash to nil, thanks to the fallacies of using the Lotus Elise as an inexpensive foundation to launching a vehicle, and depending upon the powertrain by AC Propulsion to move it. He also proclaimed that he should have been the company’s CEO from the outset, marking the delay as one of his greatest regrets.

As for where he sees himself in the future, Musk says he’d like to go to Mars for a while, return to Earth, then return to Mars in his mid-70s to die under the blue sunset.

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Jackson: Michigan’s Anti-Tesla Legislation “Unnecessary Protectionism” http://www.thetruthaboutcars.com/2014/11/jackson-michigans-anti-tesla-legislation-unnecessary-protectionism/ http://www.thetruthaboutcars.com/2014/11/jackson-michigans-anti-tesla-legislation-unnecessary-protectionism/#comments Fri, 07 Nov 2014 15:00:53 +0000 http://www.thetruthaboutcars.com/?p=942489 Though the anti-Tesla legislation recently signed into Michigan law is only a clarification of a previous anti-direct sales law, AutoNation CEO Mike Jackson finds the whole thing as “unnecessary protectionism.” The Detroit News reports Jackson said the bill couldn’t protect Tesla, as the EV automaker had no franchises that needed protection, further proclaiming CEO Elon […]

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AutoNation CEO Mike Jackson

Though the anti-Tesla legislation recently signed into Michigan law is only a clarification of a previous anti-direct sales law, AutoNation CEO Mike Jackson finds the whole thing as “unnecessary protectionism.”

The Detroit News reports Jackson said the bill couldn’t protect Tesla, as the EV automaker had no franchises that needed protection, further proclaiming CEO Elon Musk could sell his cars as he saw fit:

If Elon Musk wants to make a mistake and go with an inefficient distribution system, that’s his right as an American. Let him do it. I’m not afraid… my phone will ring someday when he really wants to sell some cars.

On the other hand, Jackson — whose franchise network consists of over 220 stores nationwide and 500,000 units sold annually — took Tesla to task for lobbying against “government intervention… and protectionism,” as the automaker’s foundation was built upon state and federal incentives all around.

Other targets in his meeting with the Detroit Economic Club Thursday included fracking, the Obama administration, and the two-pronged recall parade led by General Motors and supplier Takata. Regarding the recalls, Jackson said more government intervention is needed to better handle current and future actions.

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Tesla Preparing To Enter CPO Market By 2016 http://www.thetruthaboutcars.com/2014/10/tesla-preparing-enter-cpo-market-2016/ http://www.thetruthaboutcars.com/2014/10/tesla-preparing-enter-cpo-market-2016/#comments Tue, 07 Oct 2014 13:00:49 +0000 http://www.thetruthaboutcars.com/?p=927409 Always wanted to own a Tesla Model S, but couldn’t get past the $71,070 base price? CEO Elon Musk has a plan to make it easier to bring one home: CPO sales. Automotive News reports the automaker is working on a certified pre-owned program that would be offered through its stores, competing against similar programs […]

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2013-Tesla-Model-S-Rear

Always wanted to own a Tesla Model S, but couldn’t get past the $71,070 base price? CEO Elon Musk has a plan to make it easier to bring one home: CPO sales.

Automotive News reports the automaker is working on a certified pre-owned program that would be offered through its stores, competing against similar programs by the likes of BMW and Mercedes-Benz, as explained by Tesla’s vice president of communications, Simon Sproule:

With the Model S fleet now heading toward the first cars hitting three years old, we are looking at CPO and how best to structure.

In addition, Musk himself proclaimed in 2013 that he would personally honor the buyback guarantee his company issued to owners at the time of purchase, allowing them to recover 43 percent to 50 percent of the sticker price after three years. Should this group take him up, the first trade-ins would arrive for refurbishing in the spring of 2016 — if not earlier for those offloading their Model S for a Model X — with more to come the following year.

Just like with Tesla’s new cars, the CPO models would be sold at its stores, with the potential to capture as much as $10,000 per used model sold, much more than when the models first left the showroom according to TrueCar president John Krafcik.

Challenges for the company’s entry into the CPO market include: budgeting for model refurbishing and sales; more legal battles to be allowed to directly sell used models; the potential for depreciation to be lower than benchmarked — the Mercedes S-Class’ trade-in value formed the basis for Tesla’s buyback program; owners taking their vehicles to other used-car dealers or the private market; and the upcoming Model III.

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Tesla, Toyota May Develop New Project Within Three Years http://www.thetruthaboutcars.com/2014/09/tesla-toyota-may-develop-new-project-within-three-years/ http://www.thetruthaboutcars.com/2014/09/tesla-toyota-may-develop-new-project-within-three-years/#comments Tue, 09 Sep 2014 12:00:25 +0000 http://www.thetruthaboutcars.com/?p=909122 Though Toyota and Tesla have, to paraphrase Fleetwood Mac, gone their own way while their RAV4 EV project draws to a close, Tesla CEO Elon Musk says he sees his company working with Toyota in two to three years’ time. Automotive News says Musk made the proclamation during a ceremony for the first Model S […]

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Tesla Toyota RAV4 EV

Though Toyota and Tesla have, to paraphrase Fleetwood Mac, gone their own way while their RAV4 EV project draws to a close, Tesla CEO Elon Musk says he sees his company working with Toyota in two to three years’ time.

Automotive News says Musk made the proclamation during a ceremony for the first Model S sedans delivered in Japan Monday, stating the project “would probably be something significant, maybe on a much higher volume level.” He added that Tesla loved working with Toyota, and held great respect for the automaker.

When the gesture was brought up with Toyota, however, representative Dion Corbett said the automaker had “nothing to say.” This is likely in part due to recent comments between the two companies over their respective paths toward a greener future; Toyota sees EVs as impractical, Tesla believes FCVs are for fools.

The RAV4 EV joint venture is expected to end once the last of the 2,500 crossovers are sold by the end of the year; Toyota has sold 2,130 RAV4 EVs through August 2014.

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Tesla Diffusing Demand For Model X Prior To Showroom Debut http://www.thetruthaboutcars.com/2014/08/tesla-diffusing-demand-model-x-prior-showroom-debut/ http://www.thetruthaboutcars.com/2014/08/tesla-diffusing-demand-model-x-prior-showroom-debut/#comments Wed, 06 Aug 2014 10:00:15 +0000 http://www.thetruthaboutcars.com/?p=883178 Interested in a Model X? Then you may be better off waiting until the EV SUV actually arrives next year before turning up in a Tesla showroom, or you may end up going home in a Model S instead. Autoblog Green reports CEO Elon Musk informed participants in Tesla’s Q2 2014 earnings call that the […]

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Interested in a Model X? Then you may be better off waiting until the EV SUV actually arrives next year before turning up in a Tesla showroom, or you may end up going home in a Model S instead.

Autoblog Green reports CEO Elon Musk informed participants in Tesla’s Q2 2014 earnings call that the automaker is actively steering customer demand away from the upcoming X, going so far as to convince showroom visitors who want to put their name on a (non-existent) wait list for the SUV to buy the S.

The “anti-sell” tactics are a part of Tesla’s strategy to create at-will demand for the X, citing complaints from Chinese customers who were “upset about waiting too long” before taking delivery of their electric sedans. Musk just doesn’t want U.S. consumers to begin forming iPhone-esque lines for the next big thing from his company. Not yet, anyway.

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Tesla May Soon Make EV Patents Available To All http://www.thetruthaboutcars.com/2014/06/tesla-may-soon-make-ev-patents-available-to-all/ http://www.thetruthaboutcars.com/2014/06/tesla-may-soon-make-ev-patents-available-to-all/#comments Tue, 10 Jun 2014 10:00:47 +0000 http://www.thetruthaboutcars.com/?p=841474 Ever wanted your own Tesla, but didn’t have the thousands of dollars to order one? The automaker could soon make your dream possible by providing the patents to anyone who wants to make their own Tesla-based EV. Autoblog Green reports CEO Elon Musk is considering making the patents to his EV tech freely available for […]

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Ever wanted your own Tesla, but didn’t have the thousands of dollars to order one? The automaker could soon make your dream possible by providing the patents to anyone who wants to make their own Tesla-based EV.

Autoblog Green reports CEO Elon Musk is considering making the patents to his EV tech freely available for anyone to use as a way to expand the EV market. Musk remarked during the United Kingdom market introduction of the RHD Model S that he didn’t just “want to cut a path through the jungle” only to lay out mines behind him, but did want “to write something so that [he could] articulate it properly and explain the reasoning for the decision” prior to freeing up the patents.

As for when such an announcement would occur, Tesla had “nothing further at this point” to say. Musk has freely distributed technology in the past to any and all interested parties, including the automaker’s Supercharger, and the Hyperloop rapid transit system.

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Musk: Tesla Will Build Cars In China Within Next Few Years http://www.thetruthaboutcars.com/2014/04/musk-tesla-will-build-cars-in-china-within-next-few-years/ http://www.thetruthaboutcars.com/2014/04/musk-tesla-will-build-cars-in-china-within-next-few-years/#comments Tue, 22 Apr 2014 13:00:56 +0000 http://www.thetruthaboutcars.com/?p=807330 Though Tesla is now just delivering new vehicles to China, CEO Elon Musk predicts his company will build luxury electric vehicles in the burgeoning market within the next three to four years. Bloomberg reports the move to localized production would allow the automaker to sell their wares while also avoiding China’s 25 percent import tariff. […]

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Model S - Tesla Motors China

Though Tesla is now just delivering new vehicles to China, CEO Elon Musk predicts his company will build luxury electric vehicles in the burgeoning market within the next three to four years.

Bloomberg reports the move to localized production would allow the automaker to sell their wares while also avoiding China’s 25 percent import tariff. Right now, a new Model S retails for $118,000 in Beijing due to VAT, shipping and import duties, compared to $71,000 in Los Angeles. Musk hopes to qualify the Model S for local subsidies to help offset costs in much the same way the luxury EV sedan receives federal tax credits back in the United States.

In addition, Tesla is expanding its Supercharger network to China, with Beijing and Shanghai among the first cities to join. No word yet as to how much the automaker is investing in the expansion.

A number of challenges lay ahead for Tesla’s move into the market, including slow adoption of electric vehicles among Chinese consumers and lack of a robust infrastructure, as well the loss of China general manager of operations Kingston Chang prior to the automaker’s entry. That said, Tesla plans to increase overall global sales 56 percent this year, moving 35,000 EVs out of the showroom in so doing.

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QOTD: Toyota, Not Tesla, As A Force Of Disruption http://www.thetruthaboutcars.com/2014/02/qotd-toyota-not-tesla-as-a-force-of-disruption/ http://www.thetruthaboutcars.com/2014/02/qotd-toyota-not-tesla-as-a-force-of-disruption/#comments Fri, 28 Feb 2014 20:11:12 +0000 http://www.thetruthaboutcars.com/?p=757641 Writing in Bloomberg View, former EIC Ed Niedermeyer has published a crtical essay of Tesla, albeit one with a fresh angle: Toyota, one of Tesla’s main automotive partners, is in fact the true force of disruption in the automotive world. Although Niedermeyer touches mainly on Toyota’s efforts in manufacturing and quality (namely, kaizen),  which disrupted Detroit’s […]

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Writing in Bloomberg View, former EIC Ed Niedermeyer has published a crtical essay of Tesla, albeit one with a fresh angle: Toyota, one of Tesla’s main automotive partners, is in fact the true force of disruption in the automotive world.

Although Niedermeyer touches mainly on Toyota’s efforts in manufacturing and quality (namely, kaizen),  which disrupted Detroit’s stranglehold on the automotive market, other improvements come to mind. Lexus disrupted German dominance of the luxury segment, while the Prius is the world’s most successful hybrid car. Even if the company is anathema to enthusiasts, Toyota’s contributions to the broader automotive world are immense.

On the other hand, Niedermeyer takes a much more grounded (or dim) view of Tesla – you won’t find any appeals to a utopian society of autonomous EVs, as one analyst touted this past week. According to Ed

“Auto industry success is a marathon, not a sprint … and at current volumes, Tesla is barely walking.”

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Tesla S Goes AWD, Comes With Cheaper Batteries, Upgraded Firmware http://www.thetruthaboutcars.com/2014/02/tesla-s-goes-awd-comes-with-cheaper-batteries-upgraded-firmware/ http://www.thetruthaboutcars.com/2014/02/tesla-s-goes-awd-comes-with-cheaper-batteries-upgraded-firmware/#comments Mon, 10 Feb 2014 16:03:58 +0000 http://www.thetruthaboutcars.com/?p=738425 During a Tesla townhall meeting at the automaker’s European headquarters in Amsterdam, CEO Elon Musk announced to owners that an all-wheel drive version of the vaunted S would arrive in showrooms by the early months of 2015 at the latest. The arrival comes on the heels of the Model X SUV, which will come standard […]

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During a Tesla townhall meeting at the automaker’s European headquarters in Amsterdam, CEO Elon Musk announced to owners that an all-wheel drive version of the vaunted S would arrive in showrooms by the early months of 2015 at the latest.

The arrival comes on the heels of the Model X SUV, which will come standard with the AWD system when it makes its showroom debut in 2015. The system utilizes two electric motors, each driving the front or rear wheels while pushing the electric SUV from 0 to 60 in under 5 seconds for the Performance option. Power for both the X and S models will come from higher-capacity battery options, eventually including those made with cheaper batteries from Tesla’s “giga factory.”

Planned to be the largest battery plant in the world, the factory will be built in the United States sometime soon, and will be able to recycle older battery units in-house with refitting visiting Teslas with newer packs. The eventual goal is to drive battery costs down by as much as 30 percent to 40 percent while pushing 30 gigawatt-hours of production capacity, just in time for Tesla’s $30,000/200-mile EV debut in the near future. More information will be announced in March, when Musk will also divulge the location of the new factory.

For current owners, a firmware upgrade will be available in a few weeks: Version 6.0 adds real-time traffic data, more control over ride height and suspension settings, and other improvements. Down the road, owners can also upgrade their seats for greater comfort, while future owners of S and X models will have those seats as standard equipment.

Finally, owners will be able to go coast-to-coast thanks to Tesla’s Supercharger stations, whose transcontinental network was completed recently — with a transcontinental road trip to celebrate the occasion — and is now adding capacity at a rate of five of the charging stations coming online per week. The chargers are expected to recharge batteries at a max of 135 kW current.

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Elon Musk: Model X Will Be AWD Only and Priced “Slightly Higher” Than Model S http://www.thetruthaboutcars.com/2013/11/elon-musk-model-x-will-be-awd-only-and-priced-slightly-higher-than-model-s/ http://www.thetruthaboutcars.com/2013/11/elon-musk-model-x-will-be-awd-only-and-priced-slightly-higher-than-model-s/#comments Tue, 05 Nov 2013 12:00:52 +0000 http://www.thetruthaboutcars.com/?p=641969 At the opening of his company’s London store, Tesla Motors CEO Elon Musk had some comments about the company’s upcoming falcon-winged crossover, the Model X. He said that it will offered only in an all wheel drive configuration that features electric motors in both the front and back of the car, and that it’s starting […]

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Click here to view the embedded video.

At the opening of his company’s London store, Tesla Motors CEO Elon Musk had some comments about the company’s upcoming falcon-winged crossover, the Model X. He said that it will offered only in an all wheel drive configuration that features electric motors in both the front and back of the car, and that it’s starting price will be slightly more than that of the Model S, which starts at $60,000.

The Model X’s price will be very similar to the Model S. It might be slightly higher, but… I can’t imagine that it will be… It’s probably going to be a slightly higher starting price because the Model X will only be offered as all-wheel drive. It will be dual motor, all-wheel drive.

[The relevant remarks start at ~24:00 of the video]

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Analyst to Apple CEO, Chairman: Buy Tesla http://www.thetruthaboutcars.com/2013/10/analyst-to-apple-ceo-chairman-buy-tesla/ http://www.thetruthaboutcars.com/2013/10/analyst-to-apple-ceo-chairman-buy-tesla/#comments Tue, 29 Oct 2013 15:16:54 +0000 http://www.thetruthaboutcars.com/?p=636921 It’s one thing for Tesla Motors to be the Apple of motoring. It’s another for Apple to be the Apple of motoring. The solution, according to one analyst: Apple should buy Tesla to remain profitable long after the gold rush of smartphones and tablets has disappeared from the rear view mirror. CNN Money reports an […]

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Tesla-Model-S. Photo courtesy AutoWeek.com

It’s one thing for Tesla Motors to be the Apple of motoring. It’s another for Apple to be the Apple of motoring. The solution, according to one analyst: Apple should buy Tesla to remain profitable long after the gold rush of smartphones and tablets has disappeared from the rear view mirror.

CNN Money reports an analyst for the German investment bank Berenberg, one Adnaan Ahmad, has penned an open letter to both Apple CEO Tim Cook and chairman Arthur Levinson, strongly suggesting they pay a visit to Tesla CEO Elon Musk’s high-tech lab — no doubt interrupting his Lotus submarine studynot with a demand for Doug Field’s return to One Infinite Loop, but with a Halliburton briefcase full of cash. At least five of them.

Why? According to Ahmad, purchasing the EV automaker down the road would allow Apple to obtain the type of growing revenues that will keep the computer maker in the green for a long time to come, something that no iPhone or iPad can guarantee once the age of hipster gadgetry draws to a close. Ahmad also believes that Apple’s habit of disrupting developing markets, such as telephony and tablet computing, is just what the doctor ordered for the auto industry in the United States, leading to a much more rapid transition to hybrid and electric vehicles of all shapes and colors.

As for Musk’s role, Ahmad believes Cook and Levinson “could strike up a partnership [with Musk] and obtain a new iconic partner to lead Apple’s innovation drive,” invoking the spirit of late Apple CEO and co-founder Steve Jobs while imploring the current guard to go outside of the box once again.

And if Cook and Levinson don’t heed his words? Then, per Ahmad, “the key debate will always be about [Apple’s] ability to sustain these abnormal margins in [their] iPhone business.”

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Former Apple VP To Aid Vehicle Development At Tesla http://www.thetruthaboutcars.com/2013/10/former-apple-vp-to-aid-vehicle-development-at-tesla/ http://www.thetruthaboutcars.com/2013/10/former-apple-vp-to-aid-vehicle-development-at-tesla/#comments Fri, 25 Oct 2013 14:16:44 +0000 http://www.thetruthaboutcars.com/?p=634481 It seems as of late that Tesla is becoming to cars what Apple already is to computing, smartphones, digital music players and tablets. Thus, it should be as no surprise that the automaker has brought aboard former Apple vice president of Mac hardware engineering Doug Field to help them develop “insanely great” new vehicles. “Doug […]

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tesla-model-sa_rIt seems as of late that Tesla is becoming to cars what Apple already is to computing, smartphones, digital music players and tablets. Thus, it should be as no surprise that the automaker has brought aboard former Apple vice president of Mac hardware engineering Doug Field to help them develop “insanely great” new vehicles.

“Doug has demonstrated the leadership and technical talent to develop and deliver outstanding products, including what are widely considered the best computers in the world,” said Tesla CEO Elon Musk in a press release. Musk went further to state that the future of the automaker is dependent upon engineering talents — such as the kind Field would bring to the table — that can help bring “the most innovative, technologically advanced vehicles in the world” to the masses, especially the kind that will be sold for $35,000 at the nearest Tesla boutique in the near future.

Field’s latest foray in the tech world marks a return to the automotive industry: His career began with Ford as an engineer, then a turn as CTO for Segway before segueing to One Infinite Loop in 2008. From there, Field led development on the MacBook Air and Pro, and the iMac.

“Until Tesla came along, I had never seriously considered leaving Apple,” said Field in the same press release. “I started my career with the goal of creating incredible cars, but ultimately left the auto industry in search of fast-paced, exciting engineering challenges elsewhere. As the first high tech auto company in modern history, Tesla is at last an opportunity for me and many others to pursue the dream of building the best cars in the world-while being part of one of the most innovative companies in Silicon Valley.”

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Elon Musk: “A Fuel Cell Is So…” http://www.thetruthaboutcars.com/2013/10/elon-musk-a-fuel-cell-is-so-bullsht/ http://www.thetruthaboutcars.com/2013/10/elon-musk-a-fuel-cell-is-so-bullsht/#comments Wed, 23 Oct 2013 11:00:28 +0000 http://www.thetruthaboutcars.com/?p=632154 Speaking to Tesla enthusiasts at a Tesla service center in Germany, Tesla Motors CEO Elon Musk insisted that batteries made more sense for powering electric vehicles than hydrogen fuel cells, calling them “bullshit” and saying that hydrogen isn’t safe to use as an automotive fuel. “Oh god, a fuel cell is so bulls**t. Hydrogen is […]

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Click here to view the embedded video.

Speaking to Tesla enthusiasts at a Tesla service center in Germany, Tesla Motors CEO Elon Musk insisted that batteries made more sense for powering electric vehicles than hydrogen fuel cells, calling them “bullshit” and saying that hydrogen isn’t safe to use as an automotive fuel.

“Oh god, a fuel cell is so bulls**t. Hydrogen is suitable for the upper stage of rockets, but not for cars,” said Musk, not missing an opportunity to promote his SpaceX enterprise.

Musk was trying to get his audience to become evangelists for EVs and sustainable transportation to get people to see that electric vehicles are the next step beyond burning hydrocarbons. Getting on to the topic of hydrogen and hydrogen fuel cells, the Tesla CEO insisted that the major automakers that were investigating hydrogen either as a fuel for combustion engines or with fuel cells for EVs were doing so strictly for marketing reasons.

Musk went on to lay out what he believes are technical reasons for batteries’ superiority to fuel cells, power density relative to mass and volume along with the fact that fuel cells are expensive. Then he got on to an explosive topic, the safety of carrying around a pressurized vessel filled with hydrogen. “Hydrogen is quite a dangerous gas. you know, it’s suitable for the upper stage of rockets, but not for cars,” he said.

The Tesla head was in Germany to help boost sales of the Model S, which have been slow. Hoping to sell 200 to 300 cars per week in Germany by the end of next year, Musk announced that the company was developing an “Autobahn tuning package” for the Model S that will be offered to existing and future owners, though he didn’t give many details beyond improved high-speed handling. It’s possible that the package would allow more high speed accelerations than the current Model S does before artificially limiting power to preserve the batteries. No word on whether that feature will just be available in Europe.

Germany has higher speeds and the faster you go the less range your EV will have, so Musk also announced that installations had begun for the first six of what will be a countrywide network of Tesla Supercharger stations. Totaling between 40 and 50 stations, nobody in Germany would have to drive more than 200 kilometers (124 miles) to find the next charge. Superchargers have also been upgraded from 120 kW to 135 kW with even greater outputs anticipated. Tesla also will be be building enough service centers to have 80% of the German population within 100 km (62 miles) of a Tesla service location.

Musk’s remarks begin at ~16:20 in the video above.

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