Tag: DuPont

By on March 11, 2014

Automotive Refrigerants

An automotive coolant Daimler claims is too dangerous to use in their vehicles, despite the warnings from the European Union to cease usage of an older coolant considered harmful to the environment, was found to be safe according to a report made by EU scientists.

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By on August 31, 2012

The person ultimately responsible for choosing colors for BMW cars, Sandy McGill, the other day attributed today’s popularity of white cars to the influence of Apple on consumers and designers.

Prior to Apple, white was associated with things like refrigerators or the tiles in your bathroom. Apple made white valuable.

McGill’s claims at first glance seem to be backed up by DuPont’s annual Color Popularity Report for 2011 that shows that 22% of new cars sold in the world were white, tied with silver. However, if you look at the historical data, white and lighter colors have been increasing in popularity for decades, long before Apple embraced white as their primary (no pun intended) design color.

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