Today was a glorious day: despite the draconian speeding laws enacted by the Commonwealth of Virginia, as well as the unfortunate wet weather, we were able to experience the full gamut of the 2015 Dodge Charger offerings, including the Hellcat version.
This is what you read two months ago on TTAC: “FCA won’t build this car forever if it remains unwanted. Long live the Alfa Romeo 4C?”
The mission for the Viper team then became, how do we make it desirable? Better yet, how do we make it desirable tomorrow?
Over the span of a few days or weeks, the Chrysler Group wasn’t going to inject a barrel full of cash into R&D for a new Viper, perform stress tests, crash tests, performance tests, complete styling mock-ups, consult the Viper-owning faithful, and begin delivering cars to dealers.
But they could drop the price by $15,000, creating a base MSRP of $84,995. Suddenly for September, the Viper was priced like it was two decades ago, adjusted for inflation.
Suddenly, U.S. sales rose to the highest level the Viper has seen since January 2009, when 127 were sold, a follow-up to the Viper’s 152-unit December 2008 performance. (Read More…)
After months of idling, the Dodge Viper will once again roll out of the assembly line to a roped-off display near you.
Only twice in the last six years have one of the Chrysler Group’s minivans been America’s top-selling minivan. America’s best-selling minivan in 2008 and 2009 was the Honda Odyssey, which also led the segment in 2013. The Toyota Sienna was America’s best-selling minivan in 2011.
Yet through the first nine months of 2014, not only is the Chrysler Town & Country America’s top-selling minivan, but its twin, the Dodge Grand Caravan, ranks second in the class, 8431 sales ahead of the third-ranked Odyssey. The Chrysler and Dodge haven’t finished a calendar year as the two top-ranked minivans since 2005. (Read More…)
The tales of the many flavors of rebadged Chrysler Europe and Mitsubishi products sold as Plymouths and Dodges remain perennially fascinating for me, what with all the Chryslerized Simcas and Hillmans and so forth, and one example of this breed that appears to have disappeared from the face of the earth is the Plymouth Champ. The Champ was a fourth-generation Mitsubishi Mirage, a gas-sipping front-driver that received Colt nameplates for the Dodge side of the showroom floor, and I found one a few days ago at a Denver-area self-service yard. (Read More…)
Most customers purchasing a 2015 Dodge Challenger SRT Hellcat aren’t likely considering fuel economy as a reason for wanting one of the most brutal machines ever assembled. That said, the pony car is fairly efficient on the highway in comparison to more exotic fare.
Dodge dealers wanting to help their customers destroy wannabes with the 2015 Challenger SRT Hellcat will themselves need to prove their worth to the brand before a single car leaves the carrier.
What is the deal with minivans? I was thinking the other day that as an outdoor person, minivan’s are perfect. They have lots of room for people and gear, AWD (in some cases), lots of roof space, and better MPG’s than an SUV. But apparently I can’t own one because they’re not cool. I could get a wagon though. Isn’t a minivan just a super-sized wagon?
Will minivans ever be cool to own?
Yesterday’s post on Texas Tailgate Theft definitely struck a nerve with this Native Texan, especially the NCIB’s Quote:
“Since a tailgate theft takes just seconds to accomplish, consumers might consider using an after-market security device, such as a hinge lock to thwart criminals.”
Yeah, not quite…
Since the launch of the Dodge Dart, the 9-speed automatic has been touted as a crucial component of that vehicle’s competitive advantage, offering unparalleled refinement, fuel economy advantages and a performance boost to the 2.4L 4-cylinder, and the less inspiring 2.0L mill. There’s just one problem: it’s vaporware.