Because I want a car that will depreciate faster than my 2014 Genesis 5.0 R-Spec, I inquired at a local Pennsylvania Dodge dealer about a 2016 Dart GT with a manual transmission. After a week of them trying to order one for me, I was told that the factory would not sell the Dart GT with a manual transmission to PA dealers because of something to do with emissions.
I figured I was being given the runaround so I did a search and, sure enough, there were no 2016 Dodge Dart GTs with manual transmissions for sale in PA.
TTAC’s Alex Dykes didn’t fall in love with the Dodge Dart in his initial meeting, although he did refer to it as “class competitive”. In its first half-year on these shores, the Alfa-Dodge has struggled to keep inventory levels down despite great advertising.
Ten or twenty years ago, Chrysler might have let this state of affairs continue for a year or two before adjusting the product mix and/or changing the marketing approach, but in the lean-and-mean era they don’t play that game. The Dart GT is meant to restart the model’s momentum, and it does it the old-fashioned way: with high content and reasonably aggressive pricing.