Tag: Discipline

By on May 22, 2012

Optimism sure ain’t what it used to be. Introducing its latest survey of auto industry executives [PDF], Booz & Co. proclaims that “optimism is skyrocketing,” and that “a new wave of optimism is overtaking the U.S. auto industry.” They’re not wrong, but for those used to the pre-bailout days of unabashed optimism dressed up as analysis, the “new optimism” is remarkably guarded. And it’s all relative to the pessimism that was beginning to set in when the industry began to realize that the “old optimism” was wildly at odds with the slow-motion market recovery.

So, just how optimistic is the “new optimism”? Which companies have the most reason for optimism? What do industry executives worry about most? When do they expect a Chinese invasion? The answers to these questions and more after the jump.

(Read More…)

Recent Comments

  • Sub-600: Then there’s still a chance I might be able to get a real Cher(r)y Challenger someday.
  • b534202: Seems like this is one vehicle where you can put a big piece of solar panel on the roof. Maybe even can have...
  • bd2: The MDX doesn’t outsell the X5 by much – YTD, 28,282 vs. 27,145. Greater incentives or not, the X5...
  • bd2: My puzzlement wasn’t so much over battery-tech improving, but getting that kind of range so soon out of a...
  • Lorenzo: If Sergio can’t sell the whole pie, he’ll sell it by the slice, that’s his worst case...

New Car Research

Get a Free Dealer Quote

Staff