By on June 29, 2016

TDI Settlement Program Executive Message to Dealers Cover

Volkswagen is making sure everyone is getting the right message today, and that includes its American dealers.

Thanks to a tipster, TTAC has obtained a video sent by Volkswagen of America executive to its dealers.

(Read More…)

By on June 6, 2016

2015-escalade-exterior-masthead-family-960x540

It’s D-Day, so what better time to dish details on Cadillac’s secretive Project Pinnacle?

The luxury automaker plans to completely revamp how its dealers interact with customers — a strategy that even changes how its salespeople dress, according to a draft document obtained by Automotive News.

Under Project Pinnacle — the brainchild of brand president Johan de Nysschen — U.S. dealers will be grouped into five tiers based on expected sales. When the operation kicks off on October 1, car shoppers can expect a higher-end experience at their local Caddy dealership. Get ready to be coddled. (Read More…)

By on May 20, 2016

pumping gas

Owners of full-size 2016 General Motors crossovers will get a welcome present in the mail to make up for the automaker’s window sticker snafu.

About 135,000 retail customers will receive debit cards worth between $450 and $1,500, Automotive News reports, making GM square with owners of affected Buick Enclave, Chevrolet Traverse and GMC Acadia models. (Read More…)

By on May 14, 2016

2016 Buick Enclave

General Motors is in damage control mode following the discovery of incorrect fuel economy ratings on the window stickers of its 2016 full-size crossovers.

A “stop sale” order was issued to GM dealers on Wednesday after EPA labels on GMC Acadia, Chevrolet Traverse and Buick Enclave vehicles were shown to overstate mileage by one to two miles per gallon, Automotive News reports. (Read More…)

By on April 28, 2016

used cars (Martin Kleppe/Flickr)

We’ve all dealt with a car salesman who wanted us to sign our life away on an overpriced import, but there’s a good chance that’s literally happening in Iraq right now.

Reuters reports that Islamic State fighters have taken to running car dealerships as a way of making money, now that allied airstrikes have cut off much of their oil-generated income. (Read More…)

By on April 15, 2016

Volkswagen CrossBlue Concept

More autonomy is coming to North American Volkswagen operations, thanks in part to dealer protests calling for exactly that.

Today, Volkswagen established a new North American Region (NAR) encompassing Canada, the U.S. and Mexico, headed by no-longer-interim Volkswagen Group of America president and CEO Hinrich J. Woebcken (who replaced departing CEO Michael Horn in March). (Read More…)

By on April 3, 2016

Herbert Diess, Image: Image: RudolfSimon (CC BY-SA 3.0) via Wikimedia Commons

Volkswagen dealers in the U.S. will get more vehicles to sell this year and next, but there’s still no word on possible reparations or when to expect a diesel emissions fix.

At a meeting with dealers at the National Auto Dealers Association convention on Saturday, Volkswagen brand chief Herbert Diess promised to “redefine” the brand and boost shipments of popular models, Automotive News has reported.

The meeting aimed to calm the fears of increasingly frustrated dealers while providing some certainty about product strategy. Despite promising to carry on with the strategy favored by departed Volkswagen of America CEO Michael Horn, Diess’ reassurances didn’t win over everyone.

(Read More…)

By on January 18, 2016

2016_VW_Passat_Exterior_Grille

Investors say Volkswagen should have told the world they were cheating earlier because then they could have bought more Apple stock.

That, Mercedes-Benz prices new E-Class in Europe, BMW’s bigger i3 battery and Jeep soars in Europe … after the break!

(Read More…)

By on November 21, 2011

With a tough negotiating session with its traditional employers now complete, the United Auto Workers are turning their focus back to the year’s primary goal: organizing the transplant factories. 2011 was supposed to be the year in which the UAW took down “at least one” foreign-owned auto plant, with the union’s boss even going as far as to say

If we don’t organize the transnationals, I don’t think there is a long-term future for the UAW

But as we found, the UAW is not welcome in the South, where most of the transplant factories are found. And with Honda, Hyundai, Toyota and VW all rejecting the UAW’s advances in some form or another, the union’s options are fairly limited. So instead of taking on the factories directly, the UAW is bringing back a questionable tactic from the days when it was misleadingly bashing Toyota for “abandoning” the NUMMI factory: they are taking the fight to dealerships.

(Read More…)

By on October 21, 2011

In hopes of escaping Chevrolet’s recent past as what he calls a “truck funded, Midwestern and Southern” business, GM’s Mark Reuss is leading a revamp of Chevy’s Southern California retail environment in order to establish a stronger presence in that key market. Now that Chevy offers higher-quality, more-efficient cars that can compete in the SoCal market, Reuss and company say it’s time to focus on the retail experience. The GM North American boss tells the LA Times

We are really going to have a go at California. This is not some half-baked plan. We will be putting a serious amount of money into this.

Serious money is good… but money alone won’t change the culture of a car dealer that’s always played second fiddle to import brands. So, how will GM tackle cultural shortcomings at its SoCal dealerships? Let’s just say that, for all the apparent seriousness with which this issue is being tackled, GM has come up with a Mickey Mouse plan… literally.

(Read More…)

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