Tag: Data

By on July 22, 2014

Getting decent conclusions from very limited data is the sort of thing of which Nobel Prizes are made. What you’re about to read won’t be Nobel-worthy; however, I believe it will help you understand how fast the Hellcat and how it compares to both the other Challengers and the external competition.
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By on October 24, 2013

Teen-graph

“Too Poor To Drive”. This is the gut level conclusion that’s been propagated in “Generation Why” since January, 2012, long before the theory gained currency in the broader automotive world. In the nearly two years since, the “kids aren’t interested in cars because of technology/the environment/urbanization” meme has held up tenaciously – and it’s not entirely false.

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By on June 18, 2013

Howls of protests ensued when GM stopped disclosing monthly production numbers, touching off, says Automotive News [sub], “concern among industry analysts and economists, as well as suppliers that rely on the data for their production plans.“ The industry paper explains what is wrong with this move: (Read More…)

By on May 29, 2013
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Something I’ve long maintained (and that has been backed up by many of the B&B) is that young people still like cars and do care about them. The issue of falling car ownership among young people is largely an economic one. The cost of living is going up while wages are stagnating. Gasoline is expensive. Student debt, smartphones and rent are more important obligations than car payments, insurance and fuel. All of that can be quantified with data.

What hasn’t been so easily demonstrable was that young people still like cars, despite the wishful thinking of many who cheer for the end to the automobile era. Now we finally have some good research that backs up my gut feeling.

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By on July 27, 2012

With China being the world’s largest car market, and the largest market of many of our carmakers, getting good and timely data is essential for stock analysts and journalists alike. Bloomberg has an exasperated story that cries about the absolute mess in China when it comes to hard data. It also describes the great lengths analysts go to when gauging Chinese car sales. No wonder the analyst reports are often messier than even the messiest Chinese data: (Read More…)

By on May 28, 2011


Some hackers must have some serious beef with Japanese companies. It’s getting painful. Sony, still reeling from a massive security breach, now received an invitation to a congressional grilling. Sony is not alone. Honda Canada found personal information from 283,000 Honda and Acura customers stolen. Jerry Chenkin, executive vice-president and chief compliance officer at Honda Canada Inc., confirmed to The Toronto Star “that names, addresses and vehicle identification numbers were taken from the company’s e-commerce websites myHonda and myAcura, with suspicious activity on the site first detected in late February. “ (Read More…)

By on May 3, 2011

A lot has changed in the auto industry in the three years since I started writing here at TTAC, and one of the more heartening developments has been the move towards ever greater transparency for all kinds of data, from sales breakouts to incentives to sales-weighted fuel economy. Though I’d like to think that TTAC played a role in helping push towards greater transparency and disclosure, the real heroes of this story are Hyundai (which has begun to release its sales-weighted fuel economy each month and is moving towards quarterly fleet sales breakouts) and TrueCar, which has possibly done more to put information in the hands of auto consumers than anyone else (TTAC included). TTAC thanks everyone who is helping push the industry towards ever more disclosure, and invites you to take advantage of these newly-available data points in order to better understand the ever-evolving face of the US auto industry. Here we present TrueCar’s TrueMPG data for April, which shows a .2 MPG improvement across the industry since April 2010.

By on December 31, 2010

It looks like Gawker can find solace in the reassuring fact that they are not the only ones who ended up with a purloined database, containing the privates private details of all their customers. Intimate customer data of Honda has also been robbed and plundered. See, it happens to the best of them. (Read More…)

By on May 18, 2010

Honda’s decision to delay a redesign of its Civic piqued some curiosity amongst our Best & Brightest, particularly Mark MacInnis who requested a five-year sales chart on the Civic and a few competitors. We’ve gone one better and worked up a 15-year graph of sales volume for some of the more popular compact sedans in the US. Of course a significant number of those pre-2001 Civics were hatchbacks, and Toyota counts its Matrix hatch as a Corolla, so the numbers are just a little skewed. Still, it gives a fairly good sense of where the major players stand in this important segment.

By on May 7, 2010

We live to serve here at TTAC, so when our faithful commentators requested a comparative graph of Chevy Suburban and Tahoe Sales from the heart of the SUV boom, who were we to say no? And sure enough, there are some interest lessons to be learned from the exercise. In 1999, as the SUV boom headed for the stratosphere, the ‘burban actually passed the Tahoe in terms of volume for one year. But the fad wouldn’t last: Suburban sales peaked in 2001, a year before the Tahoe topped out at nearly 209k units. The Suburban also fell further, suffering big year-over-year losses until a pre-gas-shock uptick in 2007, a year after the Tahoe recorded its first post-peak upswing. Counter-intuitively, the 2008 gas shock actually hurt Tahoe volumes even worse than Suburban, shedding over 50k units (or about 60 percent) compared to 2007 levels. Over the same period, the Suburban “only” lost 30k units of volume (about 55 percent).

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