What’s obvious to us isn’t always clear to the rest of the automotive world. To anyone who frequents TTAC, the upcoming Chrysler three-row CUV was destined to be built off of the minivan platform, but some other corners of the auto world didn’t seem to get the memo. Chrysler brand boss Al Gardner took the time to clear that up.
Buick will launch a new mid-size crossover, dubbed “Envision” in China first, then presumably in other markets. All we can say is “hurry up”.
Over the past week, two separate readers have emailed regarding the Lincoln MKC. “How can the most important Lincoln in years be hitting dealer lots,” asks one reader “and yet there’s zero marketing behind it?”
The Jeep Grand Cherokee received a diesel option earlier this year, but don’t look for the Cherokee to get one any time soon – at least not in North America.
Ford released photos and specs for their new Edge, becoming the first Ford to have a standard Ecoboost engine.
Now that we’re all about 21st-century Junkyard Finds this week, let’s admire another JF first: the Pontiac Aztek. A popular TV show really ended up muddying the cultural waters around the Aztek, in a process similar to what happened with the DeLorean DMC-12 in the late 1980s, so let’s try to remember back to a time when each of saw our first Aztek and thought what could The General have been thinking? (Read More…)
TTAC’s post by J. Emerson on how so-called Millennials’ automotive tastes have been shaped by their coming of automotive age in an era when their parents embraced body on frame sport utility vehicles brought forth a lot of thoughtful comment. One comment that caught my eye, though, had little to do with the topic of the post but rather was a complaint about the use of the acronym BOF. To most of us that means “body on frame” but to manga or Korean sitcom fans it might mean Boys Over Flowers and when you’re using abbreviations you have to be sure your audience recognizes them. In an earlier life I did IT support and we would make a recursive joke about the proliferation of TLA’s, three letter acronyms. Such acronyms, abbreviations, and jargon serve a useful purpose to those in the know, but can also function as a mark of group identification, a shibboleth, if you will. Sometimes the use of jargon can function as a barrier to others, which can be contrary to how inclusive we want TTAC to be.