The big news this past week from Nissan: lots of old iron at Pebble Beach, concept car test drives for sympathetic journalists and a pledge to have autonomous cars ready (but not on sale) for 2020. More interesting than that is news of Nissan’s booming exports from America. Some say that this is the “new normal” – Japanese OEMs expanding their manufacturing base in America as they leave Japan en masse to both insulate themselves from a volatile yen, take advantage of America’s welcoming manufacturing climate and shed a reliance on Japan’s aging and declining population. And even more interesting than that is how it was presented.
We didn’t get to go to the World Mobile Congress in beautiful Barcelona, Spain, but it may have been nice to catch both the unveiling of the Ford B-Max and a keynote speech given by Bill Ford, executive chairman of Ford Motor Co. Ford (the man, not the company) outlined an overarching vision for helping manage the estimated 2 billion cars that will be on the road by 2050.