I haven’t been to the Brain-Melting Colorado Junkyard (where I bought my 1941 Plymouth sedan) for a while, but I’ve still got quite a few photographs of the thousands of old American cars that live there. We’ve seen this ’62 Cadillac, this ’52 Kaiser, this ’49 Kaiser, this ’51 Nash, this ’51 Frazer, this mystery custom, this ’48 Pontiac hearse, and a few more, and today we’ll admire an example of DeSoto‘s final years. (Read More…)
What’s obvious to us isn’t always clear to the rest of the automotive world. To anyone who frequents TTAC, the upcoming Chrysler three-row CUV was destined to be built off of the minivan platform, but some other corners of the auto world didn’t seem to get the memo. Chrysler brand boss Al Gardner took the time to clear that up.
A common complaint among the Best & Brightest is that certain consumer oriented publications don’t get the Jeep Wrangler. America’s sports car, as Enzo Ferrari once labeled it, is unfairly docked for performing poorly on-road, without taking into account that its mission is to excel off-road. Even though I’ve driven off-road precisely twice in my life, I decided to get to the heart of the matter.
Own any shares in Fiat S.p.A.? The automaker just announced it will hold its next general assembly of all shareholders August 1, where the topic of discussion will be the approval of the merger of Fiat with Chrysler Group to become Fiat Chrysler Automobiles N.V.
It turns out that news of an Asian-market Chrysler sedan that was a re-badged Mitsubishi Mirage wasn’t entirely accurate.
Chrysler will re-tool their Windsor Assembly Plant to build the next-generation Chrysler Town & Country, effectively securing the plant’s future for years to come.
Chrysler will re-badge the Mitsubishi Attrage (the sedan version of the much-loved Mitsubishi Mirage) for sale in Asian markets. Sounds crazy, right? Not really.
A select group of 2015 Chrysler 200s and Jeep Cherokees will enter showrooms with stop-start technology on-board later this year.
It’s possible that the Ghia-built 1957-58 Crown Imperial limousine was Chrysler’s effort to show the other members of the Big 3 automakers that they too could sell an extravagantly assembled and appointed ultra-luxury car and lose big money on each and every unit they sold, just as Ford did with the Continental Mark II and the General Motors did with the Cadillac Eldorado Brougham. More likely, though, Chrysler executives saw the Imperial limos as carrying on a nameplate that had graced Chrysler’s most elegant and exclusive cars since the 1920s. Perhaps more than the other big Detroit automakers, Chrysler had a reputation for innovative engineering and it used that reputation to give the Imperial some cachet. The Hemi engine, disc brakes, power steering and the Powerflite, Chrysler’s first automatic transmission, were first offered on the Imperial. Still, as the 1950s went on, Cadillac’s dominance in the luxury class went from strength to strength. Though Packard fell by the wayside, Chrysler managers soldiered on with the company’s luxury marque. (Read More…)