Remember the gold plated Infiniti that was arrested by Chinese police? Did you think that was a bit over the top? GM China shares your sentiments. Instead of gauche gold, GM China displays an all chrome Buick Excelle XT at the Shanghai Auto Show. (Read More…)
Read through a few reviews of the Ford Fusion, and you’ll notice that few are able to avoid reference to the midsized sedan’s polarizing chrome grille. Though different reviewers compare the gaudy grille to different brand-name razors, the consensus seems to be that it’s more than a little over the top. Certainly no other car in the Camccord class lays on the plastichrome quite so thick, and it’s hardly the only Ford with class-leading amounts of cheesy bling. And honestly, until I saw the recent Ford ad shown above, I had no idea the Fusion could even be purchased with a body-color grille. The Blue Oval’s marketing forces are only just beginning to feature Fusions with the subtler grille in its advertising, and the difference is instantly noticeable. And with a little research, you’ll find that, having earned a special spot in the Pantheon of Detroit chrome abuse, Ford appears to be moving towards offering chrome-free fascias on more of its vehicles.