The Truth About Cars » Cadillac http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Tue, 21 Oct 2014 18:05:29 +0000 en-US hourly 1 http://wordpress.org/?v=4.0 The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars no The Truth About Cars editors@ttac.com editors@ttac.com (The Truth About Cars) 2006-2009 The Truth About Cars The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars » Cadillac http://www.thetruthaboutcars.com/wp-content/themes/ttac-theme/images/logo.gif http://www.thetruthaboutcars.com Cadillac Dealers Prepare To Step Up, Or Leave, Sales Game Under De Nysschen http://www.thetruthaboutcars.com/2014/10/cadillac-dealers-prepare-step-leave-sales-game-de-nysschen/ http://www.thetruthaboutcars.com/2014/10/cadillac-dealers-prepare-step-leave-sales-game-de-nysschen/#comments Tue, 21 Oct 2014 14:00:13 +0000 http://www.thetruthaboutcars.com/?p=934202 Facebook commenters and the automotive press aren’t the only ones feeling the lash from Cadillac boss Johan de Nysschen, as dealers themselves are feeling the pressure to step up their game. Automotive News reports that while some Cadillac dealerships have nothing to worry about, and are, in fact, completely on-board with de Nysschen’s alphanumeric global […]

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cadillac-dealer-inside

Facebook commenters and the automotive press aren’t the only ones feeling the lash from Cadillac boss Johan de Nysschen, as dealers themselves are feeling the pressure to step up their game.

Automotive News reports that while some Cadillac dealerships have nothing to worry about, and are, in fact, completely on-board with de Nysschen’s alphanumeric global vision, those on the low end of the totem pole fear they may be selling something else if they can’t compete on the level their new boss expects of them.

Specifically, de Nysschen may want to consolidate the brand’s network of 924 dealerships into a more BMW/Mercedes-esque number — hovering in the 330 – 370 range — with a similar focus on urban markets. Though neither he nor anyone representing Cadillac have stated such plans were on the table, dealers like Claude Burns and an unnamed dealer in the Midwest are going on the offensive to maintain their spots: a new expanded floorplan for the former, lawyering-up with an attorney who represented dealers during General Motors’ bankruptcy for the latter.

As for the boss himself, de Nysschen had this to say about the future of his dealerships after his meeting with them last month in Las Vegas, where he outlined his vision for the brand and their role in it:

It’s very clear to me that many, many dealers already have risen to the challenge. On the other hand, when those customers engage us in our dealerships, we cannot afford that the experience is anything other than confirming that this is a first-class brand. And not all of our dealers are there.

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NHTSA Issues Urgent Recall For Takata-Equipped Vehicles In Humid Climes http://www.thetruthaboutcars.com/2014/10/nhtsa-issues-urgent-recall-takata-equipped-vehicles-humid-climes/ http://www.thetruthaboutcars.com/2014/10/nhtsa-issues-urgent-recall-takata-equipped-vehicles-humid-climes/#comments Tue, 21 Oct 2014 13:00:55 +0000 http://www.thetruthaboutcars.com/?p=934178 If you happen to own certain BMW, General Motors, Honda, Toyota, Mazda and Nissan vehicles, and reside in a humid climate, the National Highway Traffic Safety Administration is urging you to take it in for repairs linked to the Takata airbags installed. Though the agency didn’t explain exactly the need for urgency, the airbags made […]

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Takata Airbag Cutaway

If you happen to own certain BMW, General Motors, Honda, Toyota, Mazda and Nissan vehicles, and reside in a humid climate, the National Highway Traffic Safety Administration is urging you to take it in for repairs linked to the Takata airbags installed.

Though the agency didn’t explain exactly the need for urgency, the airbags made by Takata have been linked to humidity-related failures, where upon detonation, metal shrapnel would be sprayed into the cabin, injuring or killing all within.

Owners of the following affected vehicles may need to bring their vehicles in for repairs if they call Florida, Puerto Rico, Guam, Saipan, American Samoa, Virgin Islands or Hawaii home:

Toyota: 778,177 total number of vehicles potentially affected
2002 – 2004 Lexus SC
2003 – 2004 Toyota Corolla
2003 – 2004 Toyota Corolla Matrix
2002 – 2004 Toyota Sequoia
2003 – 2004 Toyota Tundra
2003 – 2004 Pontiac Vibe

Honda: 2,803,214 total number of potentially affected vehicles
2001 – 2007 Honda Accord (4 cyl)
2001 – 2002 Honda Accord (6 cyl)
2001 – 2005 Honda Civic
2002 – 2006 Honda CR-V
2003 – 2011 Honda Element
2002 – 2004 Honda Odyssey
2003 -2007 Honda Pilot
2006 Honda Ridgeline
2003 – 2006 Acura MDX
2002 -2003 Acura TL/CL

Nissan: 437,712 total number of potentially affected vehicles
2001 2003 Nissan Maxima
2001 – 2003 Nissan Pathfinder
2002 – 2003 Nissan Sentra
2001 – 2003 Infiniti I30/I35
2002 – 2003 Infiniti QX4
2003 Infiniti FX

Mazda: 18,050 total number of potentially affected vehicles
2003 – 2004 Mazda6
2004 Mazda RX-8

BMW: 573,935 total number of potentially affected vehicles
2000 – 2005 3 Series Sedan
2000 – 2006 3 Series Coupe
2000 – 2005 3 Series Sports Wagon
2000 – 2006 3 Series Convertible
2001 – 2006 M3 Coupe
2001 – 2006 M3 Convertible

General Motors: 133,221 total number potentially affected vehicles
2002 – 2003 Buick LeSabre
2002 – 2003 Buick Rendezvous
2002 – 2003 Cadillac DeVille
2002 – 2003 Chevrolet Trailblazer
2002 – 2003 Chevrolet Impala
2002 – 2003 Chevrolet Monte Carlo
2002 – 2003 Chevrolet Venture
2002 – 2003 GMC Envoy
2002 – 2003 GMC Envoy XL
2002 – 2003 Oldsmobile Aurora
2002 – 2003 Oldsmobile Bravada
2002 – 2003 Oldsmobile Silhouette
2002 – 2003 Pontiac Bonneville
2002 – 2003 Pontiac Montana

Recall letters are being sent out to affected owners, who can also look up their VIN through SaferCar.gov to determine if their vehicle is under recall.

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September 2014 Sales: Now Even The SRX Is Slowing Cadillac Down http://www.thetruthaboutcars.com/2014/10/september-2014-sales-now-even-srx-slowing-cadillac/ http://www.thetruthaboutcars.com/2014/10/september-2014-sales-now-even-srx-slowing-cadillac/#comments Tue, 21 Oct 2014 12:39:17 +0000 http://www.thetruthaboutcars.com/?p=932522 Cadillac sales in the United States rose to a six-year high in 2013. Yet in five of 2014’s nine months, sales have declined. Through three-quarters, Cadillac volume is down 4%. Overall new vehicle sales in the U.S. are up by more than 5%. BMW, Mercedes-Benz, and Lexus sales are up 11%, 8%, and 16%, respectively, […]

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2015 Cadillac SRXCadillac sales in the United States rose to a six-year high in 2013. Yet in five of 2014’s nine months, sales have declined. Through three-quarters, Cadillac volume is down 4%. Overall new vehicle sales in the U.S. are up by more than 5%.

BMW, Mercedes-Benz, and Lexus sales are up 11%, 8%, and 16%, respectively, in 2014. Audi, up 14%, is routinely outselling Cadillac.

The SRX was a bright spot for Cadillac in the first half of this year, not only because it’s the brand’s best-selling model but because sales had jumped 20% compared with the first half of 2013. After six consecutive monthly increases, however, SRX sales in July slid 7%. August volume fell 37%. September sales dropped 15%.

Total third-quarter SRX sales were down 22%, a loss of nearly 3700 sales.

Meanwhile, September sales of Cadillac cars slid 14%. The new Escalade and Escalade ESV were saviors, rising 120% to 3518 units, 25% of Cadillac’s total September volume. As a result, overall Cadillac volume increased in September. By a single unit.

Had SRX volume not been so stable over the previous four and a half years, this 2014 Q3 result wouldn’t be surprising at all. Between 2010 and 2013, Cadillac averaged 55,565 SRX sales per year in the U.S, never falling below 51,000 units, never rising above 58,000. Year-to-date sales in 2014 are actually up 3%.

But the SRX is no longer the freshest chicken in the fridge. Supply has been increasing: Cadillac dealers had 97 days of inventory at the beginning of October, up from 82 in September and 68 at the beginning of July.

And yet the SRX is still one of America’s favourite premium brand utility vehicles, slotting in behind the Lexus RX, Acura MDX, and BMW X5 in September; the RX and MDX on year-to-date terms.

If Cadillac’s car issues weren’t so troubling – ATS volume is down 20% this year, the CTS is off by 6%, and the XTS by 22% – this recent SRX decline wouldn’t merit more than a paragraph. Instead, because their car sales are so low, Cadillac needs something other than the Escalade to sell well.

Based on a brief but sudden downturn, the second-generation SRX appears as though it is perhaps not consistently capable of being that vehicle, not five years into its term.

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De Nysschen: Cadillac Moved To NYC, Alphanumerics To Be Global Player http://www.thetruthaboutcars.com/2014/10/de-nysschen-cadillac-moved-nyc-alphanumerics-global-player/ http://www.thetruthaboutcars.com/2014/10/de-nysschen-cadillac-moved-nyc-alphanumerics-global-player/#comments Thu, 16 Oct 2014 11:00:25 +0000 http://www.thetruthaboutcars.com/?p=931954 Cadillac boss Johan de Nysschen has taken a lot of flak as of late for the brand’s moves to New York City, and to (albeit standardized) alphanumeric naming conventions. The first time, he took to Facebook to address his critics. This time? De Nysschen took it to the source. In response to Automotive News editor-in-chief […]

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Cadillac ATS New York Plate

Cadillac boss Johan de Nysschen has taken a lot of flak as of late for the brand’s moves to New York City, and to (albeit standardized) alphanumeric naming conventions. The first time, he took to Facebook to address his critics.

This time? De Nysschen took it to the source.

In response to Automotive News editor-in-chief Keith Crain’s letter lamenting both issues in the name of Detroit, de Nysschen penned a letter to the editor addressing Crain’s concerns.

Regarding the CT/XT nomenclature chosen in lieu of proper names — including Eldorado, Seville and Fleetwood — the president said such emotional attachment to those names “should be balanced against the fact that those names resonate more with baby boomers and are U.S.-centric,” and are not relevant to Cadillac’s intended global audience “where the reality is that alphanumeric nomenclature is a deeply entrenched industrywide practice.”

As far as the notion of Cadillac abandoning Detroit for SoHo, de Nysschen says the move was not due to any personal preference, stating that “no corporation would tolerate such indulgences by its leadership.” Instead, it was done to help reinforce “the psychological and physical separation in business philosophy” between the premium brand and the rest of General Motors. He adds that the net loss of 50 jobs in Detroit would likely be filled by GM, and pale in comparison against the 1,600 new manufacturing jobs secured by the automaker’s decision to green-light the CT6 earlier this month.

Finally, he does acknowledge Crain’s concern over business efficiency disadvantages as a result of the move, noting that said disadvantages were anticipated beforehand, “and will be overcome by making changes to current corporate processes.” De Nysschen concludes that all business decisions will be made by the brand’s leadership every step of the way, answering only to GM’s top brass and the automaker’s shareholders.

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TTAC AMA: I Own A Catera And An X-Type http://www.thetruthaboutcars.com/2014/10/ttac-ama-catera-x-type/ http://www.thetruthaboutcars.com/2014/10/ttac-ama-catera-x-type/#comments Mon, 13 Oct 2014 16:00:37 +0000 http://www.thetruthaboutcars.com/?p=930450 This week’s AMA is a double-header, courtesy of reader Mark, who might be the only person who will cop to owning both a Cadillac Catera and a Jaguar X-Type. Hello there!   Many among us would question a man’s motive for buying a 1997 Cadillac Catera.  Internet lore speaks of the horrors wrought upon aspirational Boomers […]

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This week’s AMA is a double-header, courtesy of reader Mark, who might be the only person who will cop to owning both a Cadillac Catera and a Jaguar X-Type.

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Hello there!
 
Many among us would question a man’s motive for buying a 1997 Cadillac Catera.  Internet lore speaks of the horrors wrought upon aspirational Boomers by the Catera’s forebear, the Cimarron.  Dancing cartoon ducks and Cindy Crawford couldn’t draw attention away from the lowly badge-engineered, Lumina doppelgänger, awful-in-a-dealer-install-Landau-top profile.  No amount of praise for road manners and “initial quality” could mask the Catera’s premature tensioner failures and long list of gremlins that no doubt put serious miles on tow trucks well into the early 2000s.  
 
What, then, do we think when this man doubles down and puts his hard-earned cash toward a 2004 Jaguar X-Type?  Surely he must be bereft of his faculties!  One Pokemon short of catching them all.  Maybe it was those sensual British curves wrapped over Ford Mondeo hard points that captivated him.  Perhaps he dismissed all those “ten worst” lists featuring both of his cars as so much haterade poured over all the near-luxury those low-information plebs would never attain in their lifetime.  Maybe he’s a cat person and couldn’t do without a Leaper on his hood.  
 
Be it a case of one flew over the Cuckoo’s nest, or one man’s quest to prove the Greater Fool theory has a terminal threshold, this is my story and it only ends when the cars stop moving under their own power.  Ask me anything.  

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Cadillac Boss Unveils Portfolio Revitalization Plan For 2020 http://www.thetruthaboutcars.com/2014/10/cadillac-boss-unveils-portfolio-revitalization-plan-2020/ http://www.thetruthaboutcars.com/2014/10/cadillac-boss-unveils-portfolio-revitalization-plan-2020/#comments Fri, 10 Oct 2014 15:00:42 +0000 http://www.thetruthaboutcars.com/?p=928642 First, there was the move. Then, there was the CT6. Now? Cadillac boss Johan de Nysschen unveils a blitzkrieg bop of a product roadmap, all set to be fulfilled by 2020. In an exclusive with Reuters, de Nysschen’s overall plan to revive Cadillac is anchored by a roadmap that will expand the portfolio from five […]

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2015 Cadillac ATS Coupe

First, there was the move. Then, there was the CT6. Now? Cadillac boss Johan de Nysschen unveils a blitzkrieg bop of a product roadmap, all set to be fulfilled by 2020.

In an exclusive with Reuters, de Nysschen’s overall plan to revive Cadillac is anchored by a roadmap that will expand the portfolio from five models at present, to 10 models by 2020.

Aside from the upcoming CT6 — which will come with a PHEV variant when the flagship debuts in showrooms late next year — he says he just received the green light to bring a range-topping vehicle into the fold, likely to be called either the CT8 or CT9. The vehicle would do battle with long-wheelbase variants of the Mercedes S-Class and BMW 7 Series when it enters showrooms at the end of this decade.

On the greener side of the fence, de Nysschen has designs for an EV, and a potential successor to the ELR that may or may not have two extra doors.

Further down the alpha-numeric trail, two new crossovers — which will wear the XT moniker — will sandwich the SRX, including a seven-passenger model set to arrive by 2018 at the latest; the SRX will be redesigned and renamed in 2016.

Meanwhile, a smaller vehicle positioned under the current ATS, along with the smaller crossover, will share its platform with the next-generation Chevrolet Cruze, and go up against the BMW 1 Series and Mercedes CLA-Class. Both will be in showrooms between 2017 and 2018.

Other parts of the plan include building the CT6 and the successor to the SRX in China, where Cadillac is aiming to move 75,000 units by the end of the year, while Europe will remain in the distance until after 2020.

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2016 Cadillac CT6 To Offer PHEV Option, Advanced Architecture http://www.thetruthaboutcars.com/2014/10/2016-cadillac-ct6-offer-phev-option-advanced-architecture/ http://www.thetruthaboutcars.com/2014/10/2016-cadillac-ct6-offer-phev-option-advanced-architecture/#comments Tue, 07 Oct 2014 12:00:31 +0000 http://www.thetruthaboutcars.com/?p=927385 Cadillac’s upcoming flagship is living up to its status, as the CT6 is set to have a PHEV option on the checklist when it arrives for the 2016 model year. According to The Detroit News, General Motors product chief Mark Reuss claims the PHEV option will offer consumers an “industry-leading fuel economy upwards of 70 […]

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Cadillac Crest

Cadillac’s upcoming flagship is living up to its status, as the CT6 is set to have a PHEV option on the checklist when it arrives for the 2016 model year.

According to The Detroit News, General Motors product chief Mark Reuss claims the PHEV option will offer consumers an “industry-leading fuel economy upwards of 70 mpg equivalent.” The CT6 will be powered by a 3-liter twin-turbo V6 with an eight-speed auto aiding in the power delivery.

Cadillac’s flagship will also be built upon an advanced architecture composed of “high-strength steel, aluminum and steel stampings,” combined with the automaker’s patented welding tech to create a vehicle with 20 percent fewer parts. Reuss says the results help improve “safety, ride and handling,” as well as NVH. The overall product will be 8 inches longer than the current CTS, but will weigh 53 pounds less.

As far as other technology is concerned, the CT6 will have stop-start and a so-called thru-view mirror — a rear backup camera “steamed… into the front mirror,” per Reuss — allowing the driver to see more of the outside behind the car in its rearview mirror.

The flagship, set to battle the Mercedes S-Class and BMW 7 Series, will leave Hamtramck beginning in late 2015.

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Cadillac Escalade Keeps Its Name, Other SUVs, CUVs Christened XT http://www.thetruthaboutcars.com/2014/10/cadillac-escalade-keeps-name-suvs-cuvs-christened-xt/ http://www.thetruthaboutcars.com/2014/10/cadillac-escalade-keeps-name-suvs-cuvs-christened-xt/#comments Wed, 01 Oct 2014 12:00:30 +0000 http://www.thetruthaboutcars.com/?p=922433 Cadillac’s new alpha-numeric scheme has entered the crossover and SUV space, with the brand’s future offerings to be dubbed XT. However, like the Lincoln Navigator to the MKs, the Escalade will keep its name among the CTs and XTs. According to Forbes, Cadillac CMO Uwe Ellinghaus says both CT and XT models will have a […]

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2015-escalade-exterior-masthead-family-960x540

Cadillac’s new alpha-numeric scheme has entered the crossover and SUV space, with the brand’s future offerings to be dubbed XT. However, like the Lincoln Navigator to the MKs, the Escalade will keep its name among the CTs and XTs.

According to Forbes, Cadillac CMO Uwe Ellinghaus says both CT and XT models will have a number appended at the end of the designation to signify the size of the vehicle in relation to the rest of the lineup. The designations — created a year ago by Ellinghaus soon after becoming the brand’s CMO — form a framework for Cadillac to expand and overhaul its lineup while also eliminating consumer confusion on the showroom floor:

It’s a logical thing to give some mental space like this in your naming scheme. So many other brands have done that sort of thing, across industries. It’s not rocket science. It doesn’t fit our immediate business needs, but this simple logic will help us build this brand and enhance recognition over the long term.

One exception to the new scheme is the Escalade. According to Road & Track, product manager Dave Schiavione explained that there had been a plan to move the SUV onto the Lambda crossover platform, but was punted because Escalade owners wanted their SUV — with all of the power, towing capacity and other associated aspects — to remain an SUV. Representative David Caldwell summed it up as such:

Escalade remains. No reason to mess with it. Everything you say about it is valid.

The premium SUV will likely remain the brand’s default halo vehicle until the flagship CT6 arrives in the near future.

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Junkyard Find: 1978 Cadillac Seville Elegante http://www.thetruthaboutcars.com/2014/09/junkyard-find-1978-cadillac-seville-elegante/ http://www.thetruthaboutcars.com/2014/09/junkyard-find-1978-cadillac-seville-elegante/#comments Mon, 29 Sep 2014 13:00:48 +0000 http://www.thetruthaboutcars.com/?p=920513 As Aaron Severson explains in great detail in his excellent Ate Up With Motor piece, the 1976-1979 Cadillac Seville (which was essentially a Chevy Nova under the skin), accelerated the long decline of the Cadillac Division that continued with the Cavalier-based Cimarron and didn’t really turn around until Cadillac started building trucks for rappers and […]

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18 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee MartinAs Aaron Severson explains in great detail in his excellent Ate Up With Motor piece, the 1976-1979 Cadillac Seville (which was essentially a Chevy Nova under the skin), accelerated the long decline of the Cadillac Division that continued with the Cavalier-based Cimarron and didn’t really turn around until Cadillac started building trucks for rappers and warlords in the 1990s. Having driven a $50 1976 Nova many thousands of miles, I can assume that ’78 Seville ownership was very similar, though with a plusher interior and (slightly) more engine power. Here’s a brown-on-gold-on-brown-on-yellow-on-ochre-on-umber-on-brown-on-beige-on-copper example that I spotted a few weeks ago in a San Francisco Bay Area wrecking yard.
01 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee MartinI couldn’t find any figures for the cost of the Elegante option package, but I did learn that the exterior colors on this car were Western Saddle Firemist and Ruidoso Brown.
03 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee MartinThe list price of the ordinary, garden-variety non-Elegante ’78 Seville was $14,267, about 52 grand in 2014 dollars. The top-of-the-line Nova Custom went for $4,220 in 1978 (the 1978 BMW 530 was $14,840 and the 1978 Mercedes-Benz 280E was $16,606, but neither was available in Ruidoso Brown).
11 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin8-track player, of course. Note the rear-defog and power-antenna switches.
15 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee MartinThis Bendix-injected Oldsmobile 350-cubic-inch V8 made 170 horsepower.
19 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee MartinIt’s probably not a coincidence that Cadillac buyers defected en masse to Mercedes-Benz and BMW about this time (and a few even bought Datsun 810s and Toyota Cressidas). On the plus side, the going rate on a Seville of this era has been down in rusty-Lumina territory for the last 15 years.

01 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 02 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 03 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 04 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 05 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 06 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 07 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 08 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 09 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 10 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 11 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 12 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 13 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 14 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 15 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 16 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 17 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 18 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 19 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 20 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin 21 - 1978 Cadillac Seville Down On the Junkyard - Picture By Murilee Martin

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From The CT6 To The Model A Runabout http://www.thetruthaboutcars.com/2014/09/ct6-model-runabout/ http://www.thetruthaboutcars.com/2014/09/ct6-model-runabout/#comments Fri, 26 Sep 2014 17:44:57 +0000 http://www.thetruthaboutcars.com/?p=920210 A fun Friday read for those who protested that there were too many negative editorials regarding Cadillac recently. Reader Forest Casey published an astonishingly detailed essay on Medium detailing the history of Cadillac, from the establishment of the brand right through to production of its first car, the Model A Runabout, and its stewardship under […]

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Cadillac_Model_A_Tonneau_1903 A fun Friday read for those who protested that there were too many negative editorials regarding Cadillac recently. Reader Forest Casey published an astonishingly detailed essay on Medium detailing the history of Cadillac, from the establishment of the brand right through to production of its first car, the Model A Runabout, and its stewardship under Alfred Sloan’s General Motors conglomerate. Casey, who works for the Petersen Automotive Museum, is an eloquent writer and a long-time TTAC reader. I only wish he had sent this essay in to TTAC before Medium got their hands on it.

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Wishing You A Sweet, Healthy CT5775 http://www.thetruthaboutcars.com/2014/09/wishing-sweet-healthy-ct5765/ http://www.thetruthaboutcars.com/2014/09/wishing-sweet-healthy-ct5765/#comments Thu, 25 Sep 2014 17:29:11 +0000 http://www.thetruthaboutcars.com/?p=918138 If nothing else, Johan De Nysschen has a tried and true playbook: move the company’s headquarters and revamp the nomenclature of their product lineup. How well did it work for Infiniti? Well, can *you* recite their product lineup without looking at their website? Alphanumeric combinations never work as a remedy for lagging sales or poor […]

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If nothing else, Johan De Nysschen has a tried and true playbook: move the company’s headquarters and revamp the nomenclature of their product lineup. How well did it work for Infiniti? Well, can *you* recite their product lineup without looking at their website?

Alphanumeric combinations never work as a remedy for lagging sales or poor brand image. Acura is still catching heat for abandoning Legend, Vigor and Integra. Nobody knows what a QX80, a Q70L or a Q50 is – and even though the whole “Q” structure was supposed to harken back to the flagship Q45, the Q40 is now a lame-duck G37 being sold as Infiniti’s entry-level product. At least until the Q30 arrives, and even then that’s a Mercedes-Benz CLA, which is…

The current Cadillac naming structure, which is a banal cipher of alphabetical combinations, is apparently not good enough, so adding a number after an arbitrary two-letter sequence will fix things. What won’t fix them? Revamping their too high prices, re-engineering the godawful CUE system, fixing the tiny backseat and the heinous gauge cluster on the ATS, which is the one part that literally stares the driver in the face at all times, but looks like it was harvested from a G-Body Buick Skylark.

The Cadillac name change is nothing more than re-arranging the deck chairs on the Titanic. With sales slumping in a growing luxury market, bloated inventories, a failed push to expand in Europe (despite no strategy, no appropriate product and no diesel engines) and no discernible strategy beyond moving to pricey digs in Manhattan, Cadillac is the Sick Man of The Ren Cen. The name change reminds me of the old Jewish folk remedy where gravely ill children were called “Alter”, which means “old” in Yiddish, which would ostensibly make them older, allowing them to bypass typical childhood ailments that could cause death or serious incapacitation. It didn’t work in the shtetl, and it’s not going to work in 21st century America either.

Speaking of which, it’s also the Jewish New Year. According to the Bible, it’s the year 5775 – except in Cadillac’s new HQ, where it’s the year CT5765. Maybe that’s what they’ll call the new Escalade.

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Meet The New Boss, Same As The Old Boss http://www.thetruthaboutcars.com/2014/09/meet-new-boss-old-boss/ http://www.thetruthaboutcars.com/2014/09/meet-new-boss-old-boss/#comments Wed, 24 Sep 2014 21:29:20 +0000 http://www.thetruthaboutcars.com/?p=918082 When Johan De Nysschen took over at Infiniti, his first moves were to move the brand’s headquarters and revamp its naming structure. That led to a jumble of confusion as industry observers and enthusiasts struggled to make sense of the new naming convention. Fresh off of moving Cadillac from Detroit to NYC, we have word […]

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When Johan De Nysschen took over at Infiniti, his first moves were to move the brand’s headquarters and revamp its naming structure. That led to a jumble of confusion as industry observers and enthusiasts struggled to make sense of the new naming convention. Fresh off of moving Cadillac from Detroit to NYC, we have word that De Nysschen will implement a new nomenclature for Cadillac.

The first car to use the new convention will be the unnamed flagship, dubbed the CT6. According to Cadillac, the new system “…will only change a product’s name when the product itself is redesigned or an all-new model is created.”

There’s also no word on how this will relate to trucks and SUVs, but surely destroying the Escalade brand equity in favor of some alphanumeric combination is a criminally stupid idea.

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Reuss: Cadillac Move To NYC Will Elevate Brand Profile http://www.thetruthaboutcars.com/2014/09/reuss-cadillac-move-nyc-will-elevate-brand-profile/ http://www.thetruthaboutcars.com/2014/09/reuss-cadillac-move-nyc-will-elevate-brand-profile/#comments Wed, 24 Sep 2014 10:00:20 +0000 http://www.thetruthaboutcars.com/?p=917530 Now that Cadillac and 50 of its B&B have packed up and moved out of Detroit for the American hustle of New York, what do those closest to the brand have to say about the move? General Motors product boss Mark Reuss has a couple of cents to spare. According to Autoblog, Reuss believes the […]

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Now that Cadillac and 50 of its B&B have packed up and moved out of Detroit for the American hustle of New York, what do those closest to the brand have to say about the move? General Motors product boss Mark Reuss has a couple of cents to spare.

According to Autoblog, Reuss believes the move to New York will help “elevate” Cadillac’s profile onto the radar screens of “some of the people we’d to be on,” particularly those on the coasts who are smitten with BMW, Mercedes and Lexus.

With the premium brand now calling the neighborhood of SoHo home — engineering and design left behind in Detroit — Reuss says brand president Johan de Nysschen and marketing officer Uwe Ellinghaus will be able to better re-examine where Cadillac stands in the luxury game.

Meanwhile, GM CEO Mary Barra had this to say to The Detroit News and other reporters after her appearance on a panel at the annual Clinton Global Initiative in New York:

When you look at how important Cadillac is, we need to have that team dedicated — thinking Cadillac day in and day out. When you think about New York, it’s the perfect place to be. It’s where a lot of luxury is defined. It’s trend-setting — so I think it’s going to be very, very positive.

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Cadillac Moving Headquarters To NYC http://www.thetruthaboutcars.com/2014/09/cadillac-moving-headquarters-nyc/ http://www.thetruthaboutcars.com/2014/09/cadillac-moving-headquarters-nyc/#comments Tue, 23 Sep 2014 15:52:49 +0000 http://www.thetruthaboutcars.com/?p=917266 Cadillac will move its headquarters to New York City’s SoHo district, in a bid to establish itself as a distinct business unit and luxury brand, and put more distance between it and parent company General Motors. Roughly 120 people in sales and marketing functions will be posted to New York City, while the remaining staff […]

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Cadillac will move its headquarters to New York City’s SoHo district, in a bid to establish itself as a distinct business unit and luxury brand, and put more distance between it and parent company General Motors.

Roughly 120 people in sales and marketing functions will be posted to New York City, while the remaining staff in design, engineering, R&D and product development will remain in the Detroit area.

While Reuters reported on the story, along with a host of other outlets, The Daily Kanban was the first to report the development back in August. Citing anonymous sources inside GM, Bertel Schmitt reported that such a move would take place, as well as Cadillac CEO Johann De Nysschen’s proclivity for moving both Audi and Infiniti to newer, swankier digs in Washington, D.C. and Hong Kong respectively.

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Editorial: Cadillac Reversing Course On Crossovers http://www.thetruthaboutcars.com/2014/09/editorial-cadillac-reversing-course-crossovers/ http://www.thetruthaboutcars.com/2014/09/editorial-cadillac-reversing-course-crossovers/#comments Mon, 22 Sep 2014 17:54:12 +0000 http://www.thetruthaboutcars.com/?p=916490 This summer, we heard news that Cadillac was scrapping plans for a three-row crossover set to slot between the SRX and the Escalade. But according to new Cadillac head Johann De Nysschen, that vehicle might be back on the table, along with a slate of new products designed to raise the stature of Cadillac in […]

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This summer, we heard news that Cadillac was scrapping plans for a three-row crossover set to slot between the SRX and the Escalade. But according to new Cadillac head Johann De Nysschen, that vehicle might be back on the table, along with a slate of new products designed to raise the stature of Cadillac in the minds of a new generation of buyers.

In an interview with Automobile Magazine, De Nysschen outlined his vision for Cadillac over the next 10 to 15 years. Among the products De Nysschen talked about were two large sedans above the upcoming RWD flagship, a successor to the ELR plug-in hybrid, more performance variants and crucially, more crossovers.

Yes, I can hear the groans now, but even De Nysschen recognizes the need for more crossovers as a part of Cadillac’s lineup, stating

We only have two sport/utilities. It’s a sad day when the Germans have more crossovers than we. There’s clearly some room for us to do something between SRX and Escalade; I think there’s an opportunity even to do something sub-SRX.

 

De Nysschen clearly knows which way the wind is blowing. Cadillac wants to expand in the all important Chinese market, not to mention Western Europe and North America. A larger crossover and a sub-SRX model (ala the BMW X1, Audi Q3 or Mercedes-Benz GLA) is also a great way to bring in Millennial buyers, who De Nysschen expects to account for 50 percent of premium car purchases by the end of the decade. A larger crossover slotting between the SRX and Escalade is a no brainer, especially given the easily accessible Lambda architecture used by the Chevrolet Traverse, GMC Acadia and Buick Enclave. Such a vehicle will be a veritable ATM for Cadillac, and it’s shocking that the program was canned in the first place.

Like it or not, these two products alone will mean more for Cadillac than any number of rear-drive, V8 powered models. The automotive market is inexorably moving towards crossovers as the bodystyle of choice for global automotive consumers. But as we stated before, his grand plans are all contingent on GM getting out of his way and letting him do things his way: slowly, gradually, with a deliberate, focused effort on building Cadillac up into the brand that it needs to be.

 

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Cadillac Flagship Sedan May Not Officially Bear LTS Name http://www.thetruthaboutcars.com/2014/09/cadillac-flagship-sedan-may-officially-bear-lts-name/ http://www.thetruthaboutcars.com/2014/09/cadillac-flagship-sedan-may-officially-bear-lts-name/#comments Mon, 22 Sep 2014 10:00:29 +0000 http://www.thetruthaboutcars.com/?p=915994 What’s in a name? A lot, if you’re Cadillac. Though the brand’s green-lit flagship F-segment sedan bears the internal codename LTS, it likely won’t keep the name when the 7 Series/S-Class fighter makes its debut next year. Automotive News says the reason for the possible move is due to the bottomless bowls of alphabet soup […]

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What’s in a name? A lot, if you’re Cadillac. Though the brand’s green-lit flagship F-segment sedan bears the internal codename LTS, it likely won’t keep the name when the 7 Series/S-Class fighter makes its debut next year.

Automotive News says the reason for the possible move is due to the bottomless bowls of alphabet soup being served to Cadillac customers entering the showroom, “a weakness of the Cadillac brand” chief marketing officer Uwe Ellinghaus proclaimed earlier this year.

Last month, the premium brand snagged former Infiniti boss Johan de Nysschen as its new chief. In his former role, de Nysschen revamped the naming scheme for the Japanese premium brand’s offerings, using Q for cars and QX for crossovers and SUVs. The claim for the method behind the madness was that he wanted Infiniti to have a broader range of vehicles around the world.

No matter what happens, the world will likely know the name of the beast by the time of the New York Auto Show next April.

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Cadillac’s RWD Flagship Is Going Into Production http://www.thetruthaboutcars.com/2014/09/cadillacs-rwd-flagship-going-production/ http://www.thetruthaboutcars.com/2014/09/cadillacs-rwd-flagship-going-production/#comments Fri, 19 Sep 2014 19:48:49 +0000 http://www.thetruthaboutcars.com/?p=915258 Cadillac confirmed that a rear-drive flagship would go into production next year at GM’s Detroit-Hamtramck assembly plant. In a statement released to the media, Cadillac boss Johan De Nysschen said “The objective for this upcoming model is to lift the Cadillac range by entering the elite class of top-level luxury cars. Currently in development, this new […]

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Cadillac confirmed that a rear-drive flagship would go into production next year at GM’s Detroit-Hamtramck assembly plant.

In a statement released to the media, Cadillac boss Johan De Nysschen said

“The objective for this upcoming model is to lift the Cadillac range by entering the elite class of top-level luxury cars. Currently in development, this new rear wheel drive-oriented sedan uses completely new, custom-designed materials on a unique vehicle architecture.”

Riding on the all-new Omega rear-drive platform, the car will be unveiled in the first half of 2015. Styling is said to be inspired by the Elmiraj show car that won critical acclaim at its 2013 debut at Pebble Beach.

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De Nysschen Says Cadillac Will Stick With Pricing Strategy, Confirms New York City Move http://www.thetruthaboutcars.com/2014/09/de-nysschen-says-cadillac-will-stick-pricing-strategy-confirms-new-york-city-move/ http://www.thetruthaboutcars.com/2014/09/de-nysschen-says-cadillac-will-stick-pricing-strategy-confirms-new-york-city-move/#comments Tue, 16 Sep 2014 15:03:50 +0000 http://www.thetruthaboutcars.com/?p=913314 Cadillac’s aggressive pricing strategy is here to stay, according to the brand’s new chief, Johan De Nysschen, and if he has his way, there won’t be major incentives to help juice sales either. Speaking to Automotive News, De Nysschen said “We cannot deny the fact that we are leaving behind our traditional customer base…It will take […]

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Cadillac’s aggressive pricing strategy is here to stay, according to the brand’s new chief, Johan De Nysschen, and if he has his way, there won’t be major incentives to help juice sales either.

Speaking to Automotive News, De Nysschen said

“We cannot deny the fact that we are leaving behind our traditional customer base…It will take several years before a sufficiently large part of the audience who until now have been concentrating on the German brands will find us in their consideration set. Either you have to bring your volume aspirations into alignment with reality and accept that you will sell fewer cars, or you have to drop the price and continue to transact at the prices where you were historically. I think the logical conclusion is that it’s better to build off a very solid base in terms of [product] credibility, charge a fair price for the car and realize you have to wait until the volume comes,”

 

De Nysschen’s strategy is partly based on the playbook he used at Audi, where he oversaw a gradual, deliberate climb from an obscure luxury arm of Volkswagen into Tier 1 luxury brand status, through a combination of engineering, marketing and a focus on interior and exterior design.

The story of Audi is unique due to the fact that it stands in stark contrast to the desire for rapid short-term results in many corners of the auto industry. It’s tempting to think of Audi as an overnight success story, but the reality could not be more different. De Nysschen is hoping to emulate that same pattern of growth, but that will require a fair amount of latitude from GM management, and the commitment to a longer-term vision that has not always been present at the auto maker. De Nysschen also confirmed that some functions will move to New York City, though details were unclear.

According to De Nysschen, he will have a hand in all functions of the brand, from engineering to design to product planning to dealer development. In the short-term, he must deal with relatively poor sales for the brand’s ATS and CTS sedans, ballooning inventories and a pricing strategy that has the new sedans competing head to head with the German brands in terms of sticker price. De Nysschen is willing to play the long game on this last front – but he’ll have to count on GM’s buy-in at every step of the way for it to work.

 

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Delphi Confirmed ITS Technology Supplier For Cadillac http://www.thetruthaboutcars.com/2014/09/delphi-confirmed-technology-supplier-cadillac/ http://www.thetruthaboutcars.com/2014/09/delphi-confirmed-technology-supplier-cadillac/#comments Fri, 12 Sep 2014 13:00:57 +0000 http://www.thetruthaboutcars.com/?p=911090 Earlier this week, General Motors CEO Mary Barra announced that Cadillac would be the first of her company’s brands to receive V2V and V2I technologies, which would be introduced in the 2017 CTS and the unnamed F-segment flagship recently green-lighted. Today, we know who will be supplying those technologies: supplier Delphi. Just-Auto reports the supplier […]

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Earlier this week, General Motors CEO Mary Barra announced that Cadillac would be the first of her company’s brands to receive V2V and V2I technologies, which would be introduced in the 2017 CTS and the unnamed F-segment flagship recently green-lighted.

Today, we know who will be supplying those technologies: supplier Delphi.

Just-Auto reports the supplier would be the first off the line in delivering intelligent transport systems, building upon the vision and radar systems already found in the marketplace. The supplier claims output of its ITS technology is “highly flexible,” and can be configured in numerous ways to suit the customer’s preferences.

As for when production will commence, Delphi says the first packages will leave the floor in 2016 for North American markets.

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Junkyard Find: 1986 Cadillac Cimarron http://www.thetruthaboutcars.com/2014/09/junkyard-find-1986-cadillac-cimarron/ http://www.thetruthaboutcars.com/2014/09/junkyard-find-1986-cadillac-cimarron/#comments Fri, 12 Sep 2014 13:00:14 +0000 http://www.thetruthaboutcars.com/?p=910410 When will Cadillac’s long Cimarron nightmare be over? You’d think that the Caddy-badged Chevy Cavalier would be just a bad memory, but no— actual real-world examples of Cimarrons keep popping up all over the country! In this series, we’ve seen this ’82, this ’82, this ’83 Cimarron d’Oro, and now I’ve found this white ’86. […]

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20 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee MartinWhen will Cadillac’s long Cimarron nightmare be over? You’d think that the Caddy-badged Chevy Cavalier would be just a bad memory, but no— actual real-world examples of Cimarrons keep popping up all over the country! In this series, we’ve seen this ’82, this ’82, this ’83 Cimarron d’Oro, and now I’ve found this white ’86.
10 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee MartinStarting with the 1985 model year, Cimarron buyers could have an optional 2.8-liter V6 engine. Yes, the same engine that was optional in the Fiero.
03 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee MartinThis car is a super-rare 4-speed model. Yes, even lowly Toyota Tercels came with 5-speeds in 1986, but the original purchaser of this car felt no need for that extra gear.
19 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee MartinMSRP of the ’86 Cimarron was $13,838, or a few hundred bucks more than a brand-new Nissan Maxima. Meanwhile, the nearly identical ’86 Cavalier coupe with V6 cost just $7,316.
12 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee MartinThe last owner must have been a big Catan fan.


Smaller dreams. That’s for sure.

01 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 02 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 03 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 04 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 05 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 06 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 07 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 08 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 09 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 10 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 11 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 12 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 13 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 14 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 15 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 16 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 17 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 18 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 19 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 20 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 22 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 23 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin 24 - 1986 Cadillac Cimarron Down On the Junkyard - Picture courtesy of Murilee Martin

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Cadillac ELR Outsells Chevrolet SS In August http://www.thetruthaboutcars.com/2014/09/cadillac-elr-outsells-chevrolet-ss-august/ http://www.thetruthaboutcars.com/2014/09/cadillac-elr-outsells-chevrolet-ss-august/#comments Tue, 09 Sep 2014 12:33:53 +0000 http://www.thetruthaboutcars.com/?p=908737 The Cadillac ELR flopped. Not because there wasn’t any for you to buy, but because there weren’t any buyers. This is what we knew back in April, and again back in May. July volume, however, was double what General Motors managed in June, which was nearly double what the ELR managed one month before. Now […]

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2014 Chevrolet SSThe Cadillac ELR flopped. Not because there wasn’t any for you to buy, but because there weren’t any buyers. This is what we knew back in April, and again back in May.

July volume, however, was double what General Motors managed in June, which was nearly double what the ELR managed one month before.

Now get this: August sales increased yet again. (There are no year-over-year figures available yet, as the ELR only arrived in December 2013.) 196 Cadillac ELRs were sold in the United States in August 2014, more than the total number of ELRs sold in December, January, February, and March combined.

196 sounds like a lot, right? Well, it sounds like a lot if we’re comparing ELR volume to the sales totals achieved by the Chevrolet SS. 

Let’s not forget, GM had no expectations for the SS. Edmunds reported last year that Chevrolet’s John Fitzpatrick figured 1700-2000 annual SS sales would be a success. (2055 have been sold in the last eight months.)  Mark Reuss had hoped for 3000-5000 per year.

And with numbers like March’s, when 350 SS sedans were sold, that’s exactly what Chevrolet was going to do, around 4200 SS sales in 2014. Those are Porsche Boxster-like numbers, Honda CR-Z-like numbers, Audi Allroad-like numbers.

Yet after averaging 291 sales per month between January and May, the SS has averaged just 203 monthly SS sales over the summer. With only 152 sold in August, the SS fell to its lowest full-month total yet.

It takes a long time for the SS-carrying ship to cross the Pacific. Your local Chevrolet dealer does not have the kind of SS availability to which a repeat Camry buyer has become accustomed. And it’s not as though the SS’s most direct rivals – SRT versions of the Chrysler 300 and Dodge Charger, for example – are a dime a dozen.

Yet if you want to better understand just how rare the Chevrolet SS really is, take a moment to consider the fact that, for the first time, Cadillac sold more ELRs in August than Chevrolet sold SSs. (Say it with me, ess-esses.) Operating under the assumption that the ELR is becoming a popular car doesn’t alter this perception of SS rarity, of course, because the ELR is not becoming a popular car. Not by any standard.

Not by the standard of a really expensive Hyundai – Equus sales fell 42% to 253 units in August. Not by the standard of the most expensive SUV – Mercedes-Benz sold 248 G-Wagens last month. The defunct Acura TSX generated 240 sales. Mini sold 228 Pacemans, Scion sold 219 iQs, and Nissan sold 208 GT-Rs.

Here’s the thing, though: GM can sell expensive vehicles in very large numbers. Corvette volume more than quadrupled to 2679 units in August, and Corvette sales have totalled 23,483 units through eight months, more than twice the volume of the whole Jaguar brand.

Sales of the regular-wheelbase Escalade and long-wheelbase Escalade ESV are jointly up jumped 79% last month to 3534 units, more than the Mercedes-Benz GL and Lincoln Navigator lineups combined.

GM’s share of the volume-brand full-size SUV segment shot up to 83% in August as the company’s four nameplates grabbed the top four spots.

But Chevrolet sedans with base prices above $43,000 and Volt-based Cadillac coupes with $75,000 stickers? This is not how GM brings home the bacon.

Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures.

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Cadillac To Introduce V2V, Semi-Autonomy In 2017 CTS, Flagship Sedans http://www.thetruthaboutcars.com/2014/09/cadillac-introduce-v2v-semi-autonomy-2017-cts-flagship-sedans/ http://www.thetruthaboutcars.com/2014/09/cadillac-introduce-v2v-semi-autonomy-2017-cts-flagship-sedans/#comments Mon, 08 Sep 2014 11:00:49 +0000 http://www.thetruthaboutcars.com/?p=908657 Cadillac owners entering showrooms in 2017 will find that their new ride will be capable of more than they might like, as V2V and semi-autonomous systems will become available on the CTS and a Cadillac to be named later. According to Automotive News, General Motors CEO Mary Barra says the semi-autonomous system — dubbed Super […]

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Cadillac owners entering showrooms in 2017 will find that their new ride will be capable of more than they might like, as V2V and semi-autonomous systems will become available on the CTS and a Cadillac to be named later.

According to Automotive News, General Motors CEO Mary Barra says the semi-autonomous system — dubbed Super Cruise — will be an option for “an all-new Cadillac that’s going to enter a segment where we don’t compete today,” possibly the recently green-lit flagship meant to take on the Mercedes S-Class and BMW 7 Series in the F-segment. The option, meant to take over driving and braking duties on the highway and during rush hour, will likely be as expensive as the $2,400 top-of-the-line safety package offered on all Cadillac sedans.

Meanwhile, the V2V system will be standard on the 2017 CTS, though it may only be able to talk to other CTSs so-equipped if no other manufacturer has V2V ready to go by then. By announcing the feature, however, Barra hopes to “start the conversation” on the technology:

The sooner the industry puts a critical mass of V2V-equipped vehicles on the road, the more accidents we’ll prevent.

GM is currently involved in a partnership with Ford, the University of Michigan and the Michigan Department of Transportation to augment 120 miles of Detroit Metro highways with cameras and sensors to provide data to V2V-equipped vehicles, with the goal of reducing accidents in mind.

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Ide: Apathy, Not Policy, Is Behind GM’s Japanese Blues http://www.thetruthaboutcars.com/2014/09/ide-apathy-policy-behind-gms-japanese-blues/ http://www.thetruthaboutcars.com/2014/09/ide-apathy-policy-behind-gms-japanese-blues/#comments Tue, 02 Sep 2014 10:00:54 +0000 http://www.thetruthaboutcars.com/?p=904801 Though General Motors is finding big success in China among its brands, the automaker is still a bit player in Japan, and not because of so-called nontariff hurdles. Automotive News reports Yanase & Co. CEO Takeyoshi Ide proclaims internal apathy, not external policy, as the reasoning behind GM’s current status in Japan. As one example, […]

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Cadillac in Japan

Though General Motors is finding big success in China among its brands, the automaker is still a bit player in Japan, and not because of so-called nontariff hurdles.

Automotive News reports Yanase & Co. CEO Takeyoshi Ide proclaims internal apathy, not external policy, as the reasoning behind GM’s current status in Japan. As one example, Ide — whose Cadillac and Chevrolet dealerships number at 13, down from a peak 114 — says if the automaker would consider building more RHD vehicles suited for the Japanese market, especially Cadillacs, sales of 5,000 units annually would be “not so difficult.”

He has hope that a few moves affecting Cadillac, such as the hiring of former Infiniti chief Johan de Nysschen, would make the change “GM’s original people” from Detroit haven’t been able to undergo to bring success to the automaker’s premium brand. It’s also the reason why Ide hasn’t let go of his remaining GM dealerships despite also being the nation’s No. 1 Mercedes dealer, as well as one of its top sellers of Audi and BMW vehicles.

As for external issues affecting GM, Ide says policy is not among them — Japan imposes no tariffs on imported vehicles — and is just an excuse for the United States government to maintain its tariffs, including the infamous Chicken Tax.

That said, hope may be fading as it is. The sales forecast for 2014 remains flat at 1,200 units for GM’s efforts in Japan, higher than its nadir of 700 for all of 2009, yet lower than its zenith of 47,000 units in 1996. Additionally, while Mercedes moved 31,291 vehicles onto the streets of Tokyo through July 2014, Cadillac saw its sales fall 27 percent to 425 units compared to the same period in 2013.

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GM Moving Cadillac SRX Production To Tennessee http://www.thetruthaboutcars.com/2014/08/gm-moving-cadillac-srx-production-tennessee/ http://www.thetruthaboutcars.com/2014/08/gm-moving-cadillac-srx-production-tennessee/#comments Wed, 27 Aug 2014 18:11:24 +0000 http://www.thetruthaboutcars.com/?p=901666 GM will shift production of the Cadillac SRX crossover from a facility in Mexico to the former Saturn plant in Spring Hill, Tennessee. The move will bring $185 million in investment and 390 jobs to the plant. In addition to the SRX, another unnamed “midsize” vehicle and a new series of small-displacement Ecotec engines will be […]

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1280px-2010_Cadillac_SRX--DC

GM will shift production of the Cadillac SRX crossover from a facility in Mexico to the former Saturn plant in Spring Hill, Tennessee. The move will bring $185 million in investment and 390 jobs to the plant.

In addition to the SRX, another unnamed “midsize” vehicle and a new series of small-displacement Ecotec engines will be built at Spring Hill. Reports claim that the GMC Acadia will move to the plant in 2016, which would suggest future commonalities between the two vehicles, which are currently built on separate platforms.

Spring Hill was once the production site for GM’s Saturn vehicles, and was an overflow site from the Chevrolet Equinox, GMC Terrain and the Chevrolet Traverse.

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Cadillac Announces ATS-V Sedan Debut At 2014 LA Auto Show http://www.thetruthaboutcars.com/2014/08/cadillac-announces-ats-v-sedan-debut-2014-la-auto-show/ http://www.thetruthaboutcars.com/2014/08/cadillac-announces-ats-v-sedan-debut-2014-la-auto-show/#comments Wed, 27 Aug 2014 11:00:07 +0000 http://www.thetruthaboutcars.com/?p=901473 As if flagship land yachts weren’t enough, Cadillac has gone and announced that the ATS-V sedan will make its world debut at the 2014 Los Angeles Auto Show. The Detroit News reports the sedan’s target is the BMW M3, and is expected to receive its firepower from the CTS V-Sport’s twin-turbo 3.6-liter V6, capable of […]

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2013 Cadillac ATS 3.6 AWD, Exterior, Side 3/4, Picture Courtesy of Alex L. Dykes

As if flagship land yachts weren’t enough, Cadillac has gone and announced that the ATS-V sedan will make its world debut at the 2014 Los Angeles Auto Show.

The Detroit News reports the sedan’s target is the BMW M3, and is expected to receive its firepower from the CTS V-Sport’s twin-turbo 3.6-liter V6, capable of 420 horsepower and 430 lb-ft. of torque in the V-Sport. The engine is mated to a standard eight-speed automatic that may also see duty with the ATS-V.

In addition, Cadillac will unveil the coupe variant of the ATS-V in 2015, as well as bring the CTS-V sedan to the 2015 Detroit Auto Show. The latter will likely have a 600-horsepower version of the Corvette Stingray Z06’s supercharged V8.

Both ATS-Vs and the new CTS-V will arrive in showrooms sometime later in 2015.

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