Tag: cadillac escalade
While GM’s next-generation SUVs are slated to debut at September’s Texas State Fair, the Cadillac Escalade will get its own launch event in New York City.
Instead, the Escalade will be revealed on October 7th in the Big Apple. There have been conflicting reports over the past year regarding the new truck’s direction. We’ve heard that it will be both more ostentatious and more reserved. October 7th will be the moment of truth.
With 70 percent of its buyers new to to the brand, the Cadillac ATS is an important way for the brand to bring new buyers into the fold. But the ATS is still missing an important product that its main competitors currently have; a coupe.
In a month’s time, we’ll have our first look at the new Cadillac CTS, when GM takes the wraps off of its new luxury sedan at the New York Auto Show. The new CTS is merely the first in a wave of new cars for Cadillac, along with the already unveiled ELR plug-in hybrid.
The Cadillac Escalade, perhaps the decade’s most prolific monument to conspicuous consumption, will be going in a different direction for its next generation. GM’s Mark Reuss described the new Escalade as “much less ostentatious”.
In rapper parlance, the word “ignorant” often denotes someone or something that is offensively ostentatious, lacking in taste, discretion or refinement. It’s a great descriptor for the Cadillac Escalade, and according to an Automotive News report, things aren’t going to change when the next generation debuts.