American luxury car shoppers are driving right past Chevrolet/Buick/GMC/Cadillac dealerships it seems, according to 247WallSt.com.
Tag: cadillac elr
There was a time when the word ‘cockroach’ was the best way to describe any old Chevy compact.
As the U.S. auto industry technically lost a small amount of new vehicle sales volume in August 2015, sales of the unappealing Cadillac ELR plunged 77 percent to the car’s lowest monthly total yet.
In fact, August 2015’s collapse of the Volt-based ELR’s sales comes precisely one year after the ELR reached its best-ever monthly volume.
196 ELRs were sold in America in August 2014, a figure which decreased by 85 units the very next month and by 151 units a year later. (Read More…)
July volume, however, was double what General Motors managed in June, which was nearly double what the ELR managed one month before.
Now get this: August sales increased yet again. (There are no year-over-year figures available yet, as the ELR only arrived in December 2013.) 196 Cadillac ELRs were sold in the United States in August 2014, more than the total number of ELRs sold in December, January, February, and March combined.
196 sounds like a lot, right? Well, it sounds like a lot if we’re comparing ELR volume to the sales totals achieved by the Chevrolet SS. (Read More…)
How do you help move the Cadillac ELR? Simple: drop the price down to one that the market will bear.