The Cadillac ATS’s launch in the fourth-quarter of 2012 was the most important for the Cadillac brand since whatever Cadillac’s previous most important launch was.
But very early on, Cadillac simply wasn’t selling as many as they wanted to. Sales weren’t terribly low – Cadillac averaged 3,200 U.S. ATS sales in calendar year 2013, but incentivization kicked in early. After peaking at 3,887 units in December 2013, sales have decreased on a year-over-year basis in 14 of 15 months, including in each of the last eleven months.
Only a two-unit, 0.07% uptick in April 2014 interrupted what would otherwise be a streak of decreases stretching back to the beginning of last year.
So here’s the question: with April sales results set to be released tomorrow, will the Cadillac ATS’s sales stats display a full year of year-over-year monthly declines? (Read More…)
In just a few years these nameplates will disappear from Cadillac showrooms
It got a little buried in the rush of news out of the New York Auto Show, but GMInsideNews reports that at the private introduction of the Cadillac CT6 last week, the night before the NYIAS media preview, Cadillac head Johan de Nysschen confirmed that the existence of the CT6 flagship will make the current XTS large sedan superfluous. That seems to have been a foregone conclusion, but somewhat surprisingly de Nysschen also said that when the time comes to replace the CTS and ATS models, not only will those nameplates die as the brand moves to the CTx nomenclature, the new cars won’t be direct replacements. De Nysschen also announced that with the exit of the XTS, Cadillac will be leaving the livery business. (Read More…)
User carguy gives his take on the Cadillac ATS
Few cars have been the subject of so much lively debate among TTAC readers than those made by Cadillac – and no more has been more polarizing than the ATS. As it happens, I have been driving one of these controversial machines for the past 15,000 miles and thought I’d pen an objective, non-hyperbolic retrospective about owning this car before I bid farewell to it next month. While it would be easy to argue that the Internet doesn’t need another ATS review (and it really doesn’t) my words here are not really intended to be a traditional review. I promise you that I will not to expose you to my views about the latest iteration of the art and science design school or any musings about track performance numbers. No, today I will break all the automotive press rules and share with you what it was like to actually own this car: what was good, what was OK and what was infuriating. Sounds exciting, right? No? OK I’ll promise to keep it light so hear me out and then feel free to throw rotten tomatoes at my views in the comments section.
3.6L twin-turbo V6. 450 horsepower. 6-speed manual. What more do you need to know?
Back in May, we reported on the rather fat inventory levels of Cadillac’s products, examining through the context of the one product with less than 100 days of supply – the SRX crossover. A few months later, dealers are tight on the newly redesigned Escalade, but the inventory picture for Cadillac’s car lineup hasn’t gotten much better.
Our most recent review of the Cadillac ATS determined that Cadillac had finally made a sports sedan worthy of besting the F30 BMW 3-Series. But the ATS was also docked points for providing E36 3-Series-esque rear passenger space. Cadillac’s Chinese division appears to have remedied the problem, with a rather unfortunate English marketing slogan.
11 years ago, Cadillac told us that they were “The Standard of the World”, in a blast of Zeppelin-backed TV spots and aggressively geometric styling. The 2003 CTS wasn’t even the standard for North American luxury cars, but hey, it took Audi another 30 years to even come close to making that claim. Cadillac seems to be moving at a much quicker pace.
Germany must be a popular holiday destination for residents of the Motor City if today’s activity at the Nurburgring is any indication. Both Ford and General Motors were out in full force with their latest high-performance wares.
AutoGuide.com has spied the all-new Cadillac ATS-V Coupe running the Nurburgring – and sporting a Michigan manufacturer tag.
A behind the scenes video posted by a production company shows some minor tweaks to the Cadillac ATS. The biggest one being the new front grille/badge, shared with the ATS Coupe.