With 70 percent of its buyers new to to the brand, the Cadillac ATS is an important way for the brand to bring new buyers into the fold. But the ATS is still missing an important product that its main competitors currently have; a coupe.
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In a month’s time, we’ll have our first look at the new Cadillac CTS, when GM takes the wraps off of its new luxury sedan at the New York Auto Show. The new CTS is merely the first in a wave of new cars for Cadillac, along with the already unveiled ELR plug-in hybrid.

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