As yesterday’s sales graph proves, this is not the greatest time to be re-launching an entry-luxury brand. With Kias and Fords offering the kind of tech gadgets once found only in the upper echelons of true luxury brands, and with well-regarded import luxury marques moving into the front-drive, mass-market, the so-called “premium” brands are finding themselves caught in the middle and losing sales. But in spite of these damning dynamics, GM is moving to overhaul its entry-luxe Buick brand at top speed. Why? Because it can…
Posted in Design, Editorials, General Motors Zombie Watch
Tagged as Buick Branding, Design, Future Vehicles, GM, Marketing
Tagged as Buick Branding, Design, Future Vehicles, GM, Marketing
Recent Comments
Bunter1 - I think a tight set of black cycle style fenders would tend to “disappear” visually. Love it. The Kurtis...
PrincipalDan - Ecobost 4cyl MKT? Sigh… I’d rather have a 1987 Town Car with the lo-po 5.0V8. Actually my favorite Town Car to have would be...
redmondjp - From my reading of the Acura forums, there were still transmission issues after 2002. My neighbors just traded in their 2005 Acura (with less than 80K miles on...
mkirk - Sweedish Ambassador to the UN has a girlfriend on Long Island?
tresmonos - YES. I remember everyone clamoring for the concept of the MkT to be built on blogs, etc. Sure, the T shaped sunroof didn’t happen, but...
Felix Hoenikker - How fast are you driving the Panther? My 97 Crown Vic delivers a consistent 25 mpg at 70 mph. Now, around town is another issue. Probably more like 16 mpg.
28-Cars-Later - I have a 240 and there is a community around the 200, 700, and 900 series Volvos. Just be aware they suffer from some of the same age related maladies as...
nine11c2 - The problem transmissions were 2000 to 2002. 2005 to 2007 are great cars, particularly if you can find an A-Spec. The latest gen are fine cars, though a bit...
SomeGuy - MSRP $60,000 for the 235i with basic option upgrades right? Autoblog tested a Z4 sdrive35is the other day that MSRP’ed for $85k.
mkirk - No illusions here. It had 250k miles and broke. It was not solid, now it is. In all honesty I could replace it with something far less capable and be OK for daily...