By on February 4, 2009

People who did buy cars last month were clearly shopping for value, and Hyundai/Kia rode its rep to sales increases in a month of market contraction. Hyundai was the biggest winner in the US market last month, with overall sales rising 14 percent, to a sales total of 24,512 units. Hyundai’s press release highlights strengths in the firm’s eastern sales district (reportedly up 20 percent over January 2008), and positive reactions to its Assurance program. On the product front, Sonata sales lead the way, up 85 percent in a month when Accord/Camry/Malibu competitors dropped 30 percent or more. And with BMW selling only 23 7-series in January, Hyundai’s Genesis was a recession-level hit with 1,056 sales. Santa Fe was up 35 percent, and at 5,024 units sold it was Hyundai’s second best-selling nameplate. Kia sales were up 3.5 percent, with Rio (+60 percent), Optima (+75 percent) and Rondo (+90 percent) making up for decreases elsewhere.

Recent Comments

  • PandaBear: More likely to be the 2.5 4cyl + electric motors setup like the Camry Hybrid.
  • FreedMike: As recently as 2015, yes. AT&T and Comcast canceled their merger due to antitrust issues. Now? Yet to...
  • stuki: On bumpy roads, I doubt you’d have to go too fast before you started noticing a 20% drop in unsprung...
  • JimZ: “Built from 1975 to 1980 in Quebec and Ohio, the Starfire shared its front-drive underpinnings with the...
  • JimZ: “I believe Darwin will sort out the idiots.” that’s great and all, except the idiots in these...

New Car Research

Get a Free Dealer Quote

Staff