By on August 18, 2012

There is a well traveled myth in the animal kingdom when it comes to dogs.

Seven years = One human year. In reality, dogs will often reach their version of adulthood within the first year to two years of their life.

The same is true with certain sports cars.

(Read More…)

By on May 9, 2012

Scion has had a sordid past. Originally, Scion was Toyota’s solution to a lack of 18-25 year old shoppers. Over the past 9 years however Scion has lost their way and lost their youth. Their median buyer just turned 42. The tC coupe, which started out as a car for college kids, now has a median buyer of around 30. Scion claims the FR-S is a halo car – to me, that means the FR-S will be bought by older drivers (who can actually afford it), attracting younger buyers to their showrooms. Despite being out of the target demographic, Scion flew me to Vegas to sample the FR-S’s sexy lines to find out.

(Read More…)

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