It’s been five months since BMW’s sales boss, Ian Robertson, made news by questioning the long-term viability of the sports car. “The sports car market is roughly half of what it used to be. Post-2008, it just collapsed. I’m not so sure it’ll ever fully recover,” Robertson said.
BMW, of course, is the maker of the Z4, a car which generates only one-tenth the volume now that it did when launched as a successor to the Z3. In other words, it’s not much wonder BMW wonders whether outright sports cars have a future. (Read More…)
I come to bury Derek Kreindler, not to praise him.
I come to praise Derek, not to bury him.
I come to agree with Derek, and to disagree with him. And to agree with him again. Wait a minute, it will make sense.
Insert your own preferred derogatory descriptor in the title.
The E36 M3 – lauded as a wonderful driver’s car, yet derided as a watered-down car unworthy of the ///M badge. Built in reasonably high numbers, this M3 will never be as collectible as it’s predecessor, the Mighty E30, nor as beastly as the E46.
I think that’s ok.
Take two… (photo courtesy: fakeposters.com)
My wife is interested in upgrading from her Subaru Legacy to a more luxurious make. Nothing crazy, we’re talking BMW 428 or Audi A5 range. Her requirements include automatic transmission and the usual ‘winter package': AWD, remote start, heated seats (and steering wheel, ideally), etc… She wants something mid-sized with a comfortable ride. Enough punch to feel fast without needing to actually be fast. (Read More…)
Lately, BMW has been accused of answering questions nobody was asking. Looking at things a different way, however, BMW has taken personalization of your daily driver to a level we haven’t seen before by making an incredible number of variations based on the same basic vehicle. Once upon a time, BMW made one roadster and three sedans. If you asked nicely, they would cut the top off the 3-Series, add a hatchback, or stretch it into a wagon. If you look at the family tree today you’d see that the 2-series coupé and convertible, X1, X3, X4, 3-Series sedan, long wheelbase sedan, and wagon, 3-Series GT and 4-Series coupé, convertible and gran coupé are all cousins. (Note: I didn’t say sisters, but they are all ultimately related.) That’s a product explosion of 400 percent since 1993 and we’re talking solely about the compact end of their lineup. You could look at this two ways. This is insanity, or this is some diabolical plan. Since sales have increased more than 300% since 1993, I’m going with diabolical plan.
With one of the most detailed monthly sales reports of any auto brand competing in the United States, Mini revealed their March 2015 sales in a breakdown that included door counts.
Not since Volvo’s monthly report divvied up the V60’s sales by regular and Cross Country variants has a numbers addict been so pleased.
Excluding the 540 leftover niche versions of the second-gen BMW Mini – Convertible, Roadster, Clubman, and Coupe – and 1654 sales of the high-riding Countryman and Paceman, Mini’s core Hardtop model was up 429% to 3635 units in March 2015; up 319% to 8224 units in the first-quarter of 2015. (Read More…)
In our first installment, we focused on Daimler, Mazda, and the Volkswagen Group. Today, we’ll focus on BMW/Mini, Subaru, and Hyundai/Kia. But first, let me address a couple of the comments about the cars the B&B said I got wrong:
- I stand by my comments about the Golf. One commenter said the Golf was just the “GTI with less power, and less handling ability.” Well, duh. That’s like saying the Focus and Fiesta are the same cars as the FoST and the FiST, but with less power, and less handling ability. The power and the handling ability are what make the GTI special. Granted, the VW dealer network is wretched, so one can excuse the poor sales numbers of the Golf overall, but the Golf is actually outsold by the GTI. I can’t think of another example of a higher-cost, performance variant of a car outselling the base model—even the base Impreza, which I virtually never notice out in the wild, outsells the WRX and STI 2:1.
- I don’t think the C-Class is a bad car at all—I just think it’s fighting an uphill battle against the 3-Series. That being said, I definitely need to get some seat time in the new C-Class, as Mercedes has yet to deliver a press vehicle to my front door. Any readers who have one and would like to have it reviewed, let us know and I’ll get to you.
That being said, I continue to welcome your comments and dissenting opinions. Now, let’s move on.
Been waiting a while for your BMW i8? You might not be waiting for too much longer.
A few days shy of April 1st, Mercedes-Benz has announced that they will build a luxury pickup truck for world markets.
BMW’s i3’s success is helped by a number of government incentives in a few of the automaker’s key markets, according to CEO Norbert Reithofer.