The sixth-generation BMW 7 Series didn’t go over exactly as the automaker might have hoped, so it’s planning to ditch two doors and hope for the best.
Welcome to the $82,470 “small” BMW.
I suppose it’s not that outrageous; correct the $34,810 MSRP of the original 1988 M3 to modern Bernankified pesos, and it’s just over seventy grand for a car that had less than half the power of this 2016 M3 Competition/Executive Package and absolutely none of the luxury accoutrements.
But here’s the crazy part: for Brayden, the car’s owner, this is the cheaper of the two 2016 M3s that he just bought.
It makes sense that an advertising blitz during the year’s most-watched event will boost your brand, but that wasn’t the case for automakers during the Rio Olympics.
I have been doing this series at TTAC since way back in 2010. Before that, I shot junkyard cars for Jalopnik, starting with this ’60 Corvair in 2007, and these days I also do Junkyard Gems on Autoblog and Junkyard Treasures for Autoweek. In my files, I have photographs of 1,157 junkyard vehicles. Yes, I am King of Junkyard Automotive Writing! And yet, in all that time, I have never written about a discarded BMW E30 … until now.
Yes, E30 fans, that day has arrived!
BMW has the plug-in sedan you want, no waiting.
That’s the message in Bimmer’s new ad for the 330e plug-in hybrid, which takes a not very subtle jab at would-be Tesla Model 3 buyers. Titled “Wait or Drive” (get it?), the television commercial plays the tiniest of violins for the 373,000 buyers who put $1,000 down on a car they might not see for a couple of years. (Read More…)
After ridding itself of the limp carcass once known as Rover over 15 years ago, BMW — the former parent of Land Rover — looks like it might provide V8 motivation to future Land Rover and Jaguar models.
According to Automobile, BMW wants an engine partner in order to amortize development of an upcoming 4.0-liter twin-turbo V8, and Jaguar Land Rover could be that partner.
If you’ve ever though the backseat and trunk in your 3 Series would be a perfect place to put a long, flat cargo space for hauling dirtbikes, start planning a move to Australia.
According to Motoring, the German automaker is considering fielding a pickup variant Down Under — a move once thought impossible, but now looks much more likely, thanks to Bimmer’s rival. (Read More…)
Forget last year’s record sales achievements in BMW USA’s showrooms. Through the first six months of 2016, sales at the BMW Group’s BMW brand are down 9 percent in the United States, a first-half pace which suggests BMW sales will fall to a three-year low even as the overall new vehicle market continues to grow.
Not only is BMW’s car division off last year’s pace by more than 20,000 sales, or 18 percent, the brand’s three most costly utility vehicles — X4, X5, X6 — are down 22 percent. Yes, the overall car market is fading, but BMW’s 22-percent car decline is far worse than the U.S. auto industry’s 8-percent drop in car sales. And the 24-percent decrease in, for instance, sales of the BMW X5 stands in stark contrast to the 8-percent increase in the overall SUV/crossover market.
There are nevertheless bright lights in the BMW lineup.
Among passenger cars, the one car that most clearly exemplifies BMW’s old Ultimate Driving Machine credo, the 2 Series, is the BMW car that’s growing fastest. By far.
Among crossovers, the BMW which most flies in the face of everything the BMW cognoscenti value about BMW, the X1, is the BMW SAV division’s fastest-growing vehicle. By far. (Read More…)
Because BMWs of the last quarter-century tend to be complex machines, intolerant of owners who flake on maintenance and expensive to fix once all those deferred problems result in a major failure, American self-service junkyards are full of Bavarian machinery. I see dozens of discarded E30s, E28s, and E36s every year, and hundreds of scrapped 7 Series cars. I’m not sufficiently interested to raise my camera and document their demise most of the time. However, an E34 5 Series with V8 and manual transmission isn’t something you see every day in the junkyard.
Here’s a ’94 that I shot in a yard in California’s Central Valley last week. (Read More…)
The United Kingdom, through referendum, has decided to break off from Europe and go it alone. But what of all the auto manufacturers that produce vehicles in the island nation? And of their employees? And trade?
We won’t know the answers to those questions until the UK and European governments sort out how the two entities will work together in the future. For now, it’s business as usual. Though, thanks to Autocar, we at least have reactions from the big players in the UK’s automotive industry.