Tag: bmw i8

By on May 3, 2016

BMW i3 and i8

BMW’s electric car sub-brand is growing, thanks to new and upgraded models, but its management ranks are shrinking as executives flee to a Chinese startup.

Three top names, including the program’s head, were lured to China’s Future Mobility Corp. this year, Automotive News Europe reports, while sales dropped by nearly a quarter in the first three months of 2016.

Call it a case of “i” gotta go. (Read More…)

By on March 17, 2016

2016 BMW i8 Hybrid Exterior-006

BMW Group is laying out its game plan for the future, and it includes a lot of new electric vehicles.

Beyond the marketing buzzwords, there’s much similarity between BMW’s plan, released yesterday, and those of so many other automakers: building high-tech convenience and connectivity into their vehicles, diversifying their electric offerings, developing autonomous driving technology, and making the customer feel extra special.

The immediate effect on BMW’s rolling stock will be an expanded “i” range of all-electric or plug-in hybrid models, starting with a convertible version of the i8 and a longer-ranged version of the i3 by the end of this year.

(Read More…)

By on January 6, 2016

2016 BMW i8 Hybrid Exterior Front

“Looks like sex, goes like stink” is the usual supercar mantra, but BMW’s guru was humming a different tune when penning the i8.

You see, the i8 isn’t just a sexy car with “butterfly doors.” It’s also a production prototype of sorts styled after BMW’s 2009 Vision EfficientDynamics concept.

Most supercars have exotic engines with high cylinder counts and drink premium gasoline at an alarming rate. BMW’s mission with the i8 was to make an efficient supercar and at the same time production-test technologies that will trickle down to its higher volume cars over time.

The i8’s efficiency is the key to understanding this sexy German. The i8 isn’t the best handling supercar, or even the best handling BMW. Neither is it the fastest BMW, the most luxurious BMW, or (oddly enough) the most efficient BMW. Instead, the i8 delivers M235i like lateral grip, M4 like acceleration, fuel economy that bests the 320i by a few miles per gallon and lines so sexy I got a thumbs up from a passing F430.

This isn’t your average sports car.

(Read More…)

By on July 3, 2015

900_o18214

In light of Bark M.’s post on the possible propensity of Fiesta STs rolling over while autocrossing, and TTAC’s tradition of commenting when autojournos manage to wreck press cars (disclaimer: I once brushed a Fiat Abarth’s wheel against a curb), we bring you this report from Wrecked Exotics. A so far unidentified journalist taking an early production BMW i8 for a test drive near Mexico City managed to roll the gas-electric hybrid supercar, leaving it bottoms up. (Read More…)

By on February 10, 2014

BMW has reportedly spent billions of dollars so far on developing various aspects of its carbon fiber intensive and electric powered i series of cars. The Bavarian automaker obviously wants to get that money back and more so it is now using high profile events to launch the i subbrand in North America, including buying ads during the opening ceremony and other broadcasts from the Winter Olympics currently being held in Sochi, Russia. The first of three ads that BMW will be running during the NBC network’s coverage of the Olympic games is called “Hello Future” and uses a 1964 recording of futurist Arthur C. Clarke to promote the $136,000 i8 hybrid super car. A second ad for the i8 is called “Sighting“, showing people’s reaction to first seeing the car. The more mass market $41,300 i3 is being sold with “SHHH“, depicting a teenager using his father’s silent i3 to sneak a nighttime joyride with a girl he’s trying to impress. He gets the girl but dad has been tracking the car with BMW’s i remote app. (Read More…)

By on September 3, 2013

bmw_i8_profile

 

Photos of the BMW i8 have appeared to emerge online prior to the hybrid sports car’s debut at the Frankfurt Auto Show.

(Read More…)

By on February 25, 2013

The Tesla vs. New York Times controversy has finally left the news cycle, forgotten in less time than it takes a Model S to juice up at a Supercharger station.  Meanwhile, BMW is ready to introduce its new range of “i” vehicles, which will conveniently dodge the whole question of range anxiety.

Select European outlets were invited for ride-alongs in BMW’s new i3 city car and i8 supercar. The impressions gleaned from ride-alongs are generally next to worthless, but the technology being used by BMW is worth examining. Rather than a pure EV, BMW will be adopting a three-pronged approach – a pure EV, a range extender and a plug-in hybrid.

(Read More…)

By on January 27, 2012

BMW is said to be planning a new minivan-esque competitor to the Toyota Prius V, dubbed the i5. We like the name given to it in the original Autobild story; Neuer Elektro-Van.

(Read More…)

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