Bark's Bites: The Social Network

Remember when we didn’t know what the word “hashtag” meant? Gosh, that was nice. I recall reading one of Jack’s fiction pieces in 2012 (did I mention that Sunday Stories are coming back this weekend! YASSSS! Thank you, readers! #MakeFictionGreatAgain damn it I just used a hashtag) that was laden with hashtags and thinking, “Christ, I’m glad I have no idea what that was all about.”

Of course, it’s now 2016, and I’m busy adding #fordperformance #fordfocusrs #fors #nitrousblue to every single picture I post on Instagram in the hopes that some 15-year-old hot hatch enthusiast will get bored in study hall, find my picture, and give me the highly sought-after “like,” or, if I’m really lucky, a “follow.”

I think we can all agree this is pathetic behavior, yet everybody in the game does it. I’m not as bad as some — my social media pages are designed more to inflame the opposition than inspire loyalty — but we’re all driven to play this silly game by the OEMs, who have universally decided that having 10,000 Instagram followers means you get to have press cars delivered to your door, regardless if you have any knowledge of or about the industry.

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GM's Susan Docherty Confronts The Autoblogosphere's Burning Questions

Sort of. At least she might have if my esteemed fellow bloggers had let her get a word in edgewise. No wonder GM seems to have such a low opinion of the “well informed.”

Anyway, the clip’s money quote comes at 1:47, when Docherty lets out the classic Freudian slip: “the last competitive product I spent a couple of weeks in was the Acura TSX.” Whoops!

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  • Kwik_Shift_Pro4X Style wise I'll give Volvo props for making boxy sporty. I would love one like this, but too much money pit potential.
  • Jbltg Nope.
  • ChristianWimmer This would be pretty cool - if it kept the cool front end of the standard/AMG G-Class models. The front ends of current Mercedes’ EVs just look lame.
  • Master Baiter The new Model 3 Performance is actually tempting, in spite of the crappy ergonomics. 0-60 in under 3 seconds, which is faster than a C8 Corvette, plus it has a back seat and two trunks. And comparable in weight to a BMW M3.
  • SCE to AUX The Commies have landed.