The Truth About Cars » Besturn http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Thu, 04 Dec 2014 19:13:59 +0000 en-US hourly 1 http://wordpress.org/?v=4.0.1 The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars no The Truth About Cars editors@ttac.com editors@ttac.com (The Truth About Cars) 2006-2009 The Truth About Cars The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. The Truth About Cars » Besturn http://www.thetruthaboutcars.com/wp-content/themes/ttac-theme/images/logo.gif http://www.thetruthaboutcars.com What’s Wrong With That Picture: Besturn B70 Wins Top Chinese Design Award http://www.thetruthaboutcars.com/2010/02/what%e2%80%99s-wrong-with-that-picture-besturn-b70-wins-top-chinese-design-award/ http://www.thetruthaboutcars.com/2010/02/what%e2%80%99s-wrong-with-that-picture-besturn-b70-wins-top-chinese-design-award/#comments Mon, 15 Feb 2010 10:50:04 +0000 http://www.thetruthaboutcars.com/?p=345377 And the winner is (left.) China’s 11th Five-Year Plan (they still have one of those) encourages industrial design as one of the six key modern service sectors that will receive priority support from the central government. One of these support measures was the creation of a government-sponsored patent award, which “ aims to boost the […]

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And the winner is (left.)

China’s 11th Five-Year Plan (they still have one of those) encourages industrial design as one of the six key modern service sectors that will receive priority support from the central government.

One of these support measures was the creation of a government-sponsored patent award, which “ aims to boost the nation’s intellectual property strategy and accelerate creation of proprietary intellectual property,” as Gasgoo put it.

FAW’s Besturn B70 was the only design patent to win a gold medal at the 11th China Patent Awards in Beijing. There is just a small niggling problem:

The Besturn B70 is based on the Mazda 6 (properly licensed by FAW). The car is hardly original, save for its front headlight array, which “broke the old design model and perfectly complemented the whole”, the awards appraisal said. Maybe they should have left the headlights alone. Wouldn’t have won any gold medals, but possibly more customers. “Chinese industrial design began in the 1980s and is still in an early stage of development, lagging far behind many developed nations,” says Gasgoo in its infinite wisdom. Onward to the next 5 year plan, due out in 2011.

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