Aston Martin is allowing customers to
ruin tailor any of its current models through its updated Q commission service. These bespoke Astons allow shoppers to choose specialty themes or create a completely unique car from scratch. Some of the early results are reminiscent of Bentley’s more interesting factory customizations of the Continental, but Aston Martin seems to be taking it even further.
While much of the new paint and fabrics on offer are absolutely gorgeous, especially those in the aptly named heritage collection, it would be very easy to assemble some of the other collections into a legendary eyesore. (Read More…)
The New York Times has an update on Infiniti’s Essence concept car. Since the sexy little thing’s March coming out party in Geneva, Essence has been on a tour of Louis Vitton stores in high-end shopping malls for VIP visitors and the commoners. “Guests were invited by the automaker and were typically loyal customers, said Kyle Bazemore, an Infiniti spokesman, in an e-mail message. ‘When we partnered with Louis Vuitton stores, it was half and half — their V.I.P. customers, our customers in the area,’ he said.” But the fascinating part of the article is thrown in at the very end: “It is interesting that the Essence has not appeared at an American auto show. Asked if the concept would return to the auto-show stage in Los Angeles in early December, Mr. Bazemore said, ‘Unfortunately, no. It’s been boxed up and is heading to China for the auto show season there. It should be back for the New York auto show, however.'” Yet more evidence for the ever shrinking role of auto shows, and the ever increasing importance of China’s booming auto market. The Beijing and Shanghai auto shows aren’t until next spring. Sorry, L.A., Infiniti just isn’t that into you, she would rather spend the winter in China.