The Truth About Cars » bankruptcy http://www.thetruthaboutcars.com The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news. Tue, 03 May 2016 20:50:04 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.4 It’s Saint Patrick’s Day, Meaning it’s Also DeLorean DMC-12 Day http://www.thetruthaboutcars.com/2016/03/saint-patricks-day-meaning-also-delorean-dmc-12-day/ http://www.thetruthaboutcars.com/2016/03/saint-patricks-day-meaning-also-delorean-dmc-12-day/#comments Thu, 17 Mar 2016 18:30:19 +0000 http://www.thetruthaboutcars.com/?p=1306017 Listen, we don’t want any trouble. St. Paddy’s Day is a time for all of us — black and white, Irish and American, Catholic and Protestant and all those other religions — to come together and figure out how much green food coloring can be consumed before it has a laxative effect. But, as we think of […]

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Listen, we don’t want any trouble. St. Paddy’s Day is a time for all of us — black and white, Irish and American, Catholic and Protestant and all those other religions — to come together and figure out how much green food coloring can be consumed before it has a laxative effect. But, as we think of […]

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Caparo CEO Dead, Massive British Steelmaker And Once-supercar Maker In Doubt http://www.thetruthaboutcars.com/2015/11/caparo-ceo-dead-massive-british-steelmaker-supercar-maker-doubt/ http://www.thetruthaboutcars.com/2015/11/caparo-ceo-dead-massive-british-steelmaker-supercar-maker-doubt/#comments Mon, 16 Nov 2015 15:30:02 +0000 http://www.thetruthaboutcars.com/?p=1220057 Caparo Industries chairman Angad Paul died Nov. 9 in an apparent suicide just days after the steelmaking company his father founded, and Angad ran, announced massive job cuts and forced administration in Britain, according to The Guardian (via Autoblog). Caparo Industries is the parent company of Caparo Vehicle Technologies, which produced the Caparo T1 and was planning a […]

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Caparo Industries chairman Angad Paul died Nov. 9 in an apparent suicide just days after the steelmaking company his father founded, and Angad ran, announced massive job cuts and forced administration in Britain, according to The Guardian (via Autoblog). Caparo Industries is the parent company of Caparo Vehicle Technologies, which produced the Caparo T1 and was planning a […]

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Spyker Emerges from Bankruptcy Charged with Enthusiasm http://www.thetruthaboutcars.com/2015/08/spyker-emerges-from-bankruptcy-charged-with-enthusiasm/ http://www.thetruthaboutcars.com/2015/08/spyker-emerges-from-bankruptcy-charged-with-enthusiasm/#comments Sat, 01 Aug 2015 18:00:20 +0000 http://www.thetruthaboutcars.com/?p=1131465 Spyker — the former Saab owner, F1 contender, and builder of aircraft-inspired supercars — has emerged from moratorium and plans to merge with Portland, Oregon electric aircraft manufacturer Volta Volare, said the company in a release on Thursday. As part of Spyker’s future plans, electrification seems to be the common theme, whether it be for […]

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Spyker — the former Saab owner, F1 contender, and builder of aircraft-inspired supercars — has emerged from moratorium and plans to merge with Portland, Oregon electric aircraft manufacturer Volta Volare, said the company in a release on Thursday. As part of Spyker’s future plans, electrification seems to be the common theme, whether it be for […]

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Erik Buell’s Second Chance, Erik Buell Racing, Files For Receivership http://www.thetruthaboutcars.com/2015/04/erik-buells-second-chance-erik-buell-racing-files-receivership/ http://www.thetruthaboutcars.com/2015/04/erik-buells-second-chance-erik-buell-racing-files-receivership/#comments Tue, 21 Apr 2015 11:30:50 +0000 http://www.thetruthaboutcars.com/?p=1049889 Erik Buell Racing filed for receivership last week, but Buell himself has vowed to reorganize and give it another try (if he can). After failing to secure the necessary funding to keep the East Troy, Wisconsin motorcycle firm afloat, Erik Buell Racing has filed for Chapter 128 receivership “with the winning bid to be determined by […]

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Erik Buell Racing filed for receivership last week, but Buell himself has vowed to reorganize and give it another try (if he can). After failing to secure the necessary funding to keep the East Troy, Wisconsin motorcycle firm afloat, Erik Buell Racing has filed for Chapter 128 receivership “with the winning bid to be determined by […]

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Wilson: $8B Stock Buyback Would Boost General Motors’ Value http://www.thetruthaboutcars.com/2015/02/wilson-8b-stock-buyback-boost-general-motors-value/ http://www.thetruthaboutcars.com/2015/02/wilson-8b-stock-buyback-boost-general-motors-value/#comments Wed, 11 Feb 2015 15:00:48 +0000 http://www.thetruthaboutcars.com/?p=996682 The man who helped General Motors restructure in 2009 now wants the automaker to buy back $8 billion in shares to help boost its value. Bloomberg reports Harry J. Wilson is asking to not only for a seat on GM’s board, but for the automaker to also agree to said buyback in June, with execution […]

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The man who helped General Motors restructure in 2009 now wants the automaker to buy back $8 billion in shares to help boost its value. Bloomberg reports Harry J. Wilson is asking to not only for a seat on GM’s board, but for the automaker to also agree to said buyback in June, with execution […]

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NEVS Lays Off 200 In Reorganization Plan http://www.thetruthaboutcars.com/2014/09/nevs-lays-200-reorganization-plan/ http://www.thetruthaboutcars.com/2014/09/nevs-lays-200-reorganization-plan/#comments Mon, 29 Sep 2014 10:00:21 +0000 http://www.thetruthaboutcars.com/?p=921169 With the Saab name reclaimed by the mothership, a host of financial problems, and no product beyond a 10-year-old platform, what else is left for National Electric Vehicle Sweden to do? If you said, “Tap out,” then you just might see that hand pounding the mat rather quickly. Reuters reports the automaker has laid off […]

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With the Saab name reclaimed by the mothership, a host of financial problems, and no product beyond a 10-year-old platform, what else is left for National Electric Vehicle Sweden to do? If you said, “Tap out,” then you just might see that hand pounding the mat rather quickly. Reuters reports the automaker has laid off […]

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Dealers Still Waiting For Replacements, DeGiorgio Linked To Original Design And Upgrade http://www.thetruthaboutcars.com/2014/04/dealers-still-waiting-for-replacements-degiorgio-linked-to-original-design-and-upgrade/ http://www.thetruthaboutcars.com/2014/04/dealers-still-waiting-for-replacements-degiorgio-linked-to-original-design-and-upgrade/#comments Mon, 14 Apr 2014 14:00:51 +0000 http://www.thetruthaboutcars.com/?p=797362 Automotive News reports dealers are still waiting for the ignition switches meant to replace the out-of-spec switch at the center of the ongoing recall crisis at General Motors. The switch was to have arrived at dealerships beginning this week, yet most dealers are in a “holding pattern” on deliveries. Once the parts do arrive, service […]

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Automotive News reports dealers are still waiting for the ignition switches meant to replace the out-of-spec switch at the center of the ongoing recall crisis at General Motors. The switch was to have arrived at dealerships beginning this week, yet most dealers are in a “holding pattern” on deliveries. Once the parts do arrive, service […]

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“New” GM Only Responsible For Post-Bankruptcy Ignition-Related Accidents http://www.thetruthaboutcars.com/2014/03/new-gm-only-responsible-for-post-bankruptcy-ignition-related-accidents/ http://www.thetruthaboutcars.com/2014/03/new-gm-only-responsible-for-post-bankruptcy-ignition-related-accidents/#comments Mon, 10 Mar 2014 14:15:38 +0000 http://www.thetruthaboutcars.com/?p=768610 In addition to pledging to do business differently in the wake of a 1.6-million vehicle recall over a faulty ignition switch and the decade-long delay behind the recall, post-bankruptcy General Motors may find itself protected by its former self before the court of law for any accidents resulting from the switch. Automotive News reports that […]

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In addition to pledging to do business differently in the wake of a 1.6-million vehicle recall over a faulty ignition switch and the decade-long delay behind the recall, post-bankruptcy General Motors may find itself protected by its former self before the court of law for any accidents resulting from the switch. Automotive News reports that […]

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Delaware Bankruptcy Judge Approves Sale Of Fisker Automotive to China’s Wanxiang http://www.thetruthaboutcars.com/2014/02/delaware-bankruptcy-judge-approves-sale-of-fisker-automotive-to-chinas-wanxiang/ http://www.thetruthaboutcars.com/2014/02/delaware-bankruptcy-judge-approves-sale-of-fisker-automotive-to-chinas-wanxiang/#comments Tue, 18 Feb 2014 17:50:27 +0000 http://www.thetruthaboutcars.com/?p=745993 Last week, Rueters reported that Wanxiang, a Chinese parts supplier, had won the bankruptcy auction for Fisker Automotive. The bid was valued around $149.2 million. The deal comes to close after a bidding war between Wanxiang and Hybrid LLC — a group who includes Richard Li, a Fisker investor and Hong Kong billionaire. In November, Fisker […]

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Last week, Rueters reported that Wanxiang, a Chinese parts supplier, had won the bankruptcy auction for Fisker Automotive. The bid was valued around $149.2 million. The deal comes to close after a bidding war between Wanxiang and Hybrid LLC — a group who includes Richard Li, a Fisker investor and Hong Kong billionaire. In November, Fisker […]

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Judge Will Allow Wanxiang to Bid on Fisker, Sets Feb. 12 Auction. Lutz Mum http://www.thetruthaboutcars.com/2014/01/judge-will-allow-wangxiang-to-bid-on-fisker-sets-feb-12-auction-lutz-mum/ http://www.thetruthaboutcars.com/2014/01/judge-will-allow-wangxiang-to-bid-on-fisker-sets-feb-12-auction-lutz-mum/#comments Mon, 20 Jan 2014 15:57:17 +0000 http://www.thetruthaboutcars.com/?p=703706 Reuters reports that U.S. Bankruptcy Judge Kevin Gross ruled that an auction for the assets of defunct hybrid sports car maker Fisker Automotive will be held on February 12. The auction will be held in the New York offices of the law firm of Kirkland & Ellis and attendance will be limited to representatives of […]

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Reuters reports that U.S. Bankruptcy Judge Kevin Gross ruled that an auction for the assets of defunct hybrid sports car maker Fisker Automotive will be held on February 12. The auction will be held in the New York offices of the law firm of Kirkland & Ellis and attendance will be limited to representatives of […]

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Wiesmann Petitions to Dismiss Bankruptcy http://www.thetruthaboutcars.com/2013/11/wiesmann-petitions-to-dismiss-bankruptcy/ http://www.thetruthaboutcars.com/2013/11/wiesmann-petitions-to-dismiss-bankruptcy/#comments Fri, 29 Nov 2013 16:04:47 +0000 http://www.thetruthaboutcars.com/?p=666306 Wiesmann, the German maker of BMW powered retro sports cars, looked like it was going to join other European specialist automakers that have declared bankruptcy like Cosworth, Gumpert, Artega, Lola and the London Taxi Company, but the small company has apparently cleaned up its balance sheet and has applied to have its insolvency proceedings dismissed. […]

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Wiesmann, the German maker of BMW powered retro sports cars, looked like it was going to join other European specialist automakers that have declared bankruptcy like Cosworth, Gumpert, Artega, Lola and the London Taxi Company, but the small company has apparently cleaned up its balance sheet and has applied to have its insolvency proceedings dismissed. […]

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Chancery Judge Rejects Fiat’s Valuation of UAW VEBA’s Chrysler Shares, Merger Delayed http://www.thetruthaboutcars.com/2013/07/chancery-judge-rejects-fiats-valuation-of-uaw-vebas-chrysler-shares-merger-delayed/ http://www.thetruthaboutcars.com/2013/07/chancery-judge-rejects-fiats-valuation-of-uaw-vebas-chrysler-shares-merger-delayed/#comments Thu, 01 Aug 2013 01:59:15 +0000 http://www.thetruthaboutcars.com/?p=497685 Sergio Marchionne’s plans to merge Chrysler and Fiat have been delayed because Fiat failed to convince a Delaware Chancery Court judge to set the value of Chrysler stock owned by the UAW’s health care fund known as VEBA. Judge Donald Parsons rejected Fiat’s request to find that a call-option agreement covering at least 54,000 Chrysler shares […]

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Sergio Marchionne’s plans to merge Chrysler and Fiat have been delayed because Fiat failed to convince a Delaware Chancery Court judge to set the value of Chrysler stock owned by the UAW’s health care fund known as VEBA. Judge Donald Parsons rejected Fiat’s request to find that a call-option agreement covering at least 54,000 Chrysler shares […]

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Cop Won’t Drive Cop Car: Carbon Motors Declares Bankruptcy http://www.thetruthaboutcars.com/2013/06/cop-wont-drive-cop-car-carbon-motors-declares-bankruptcy/ http://www.thetruthaboutcars.com/2013/06/cop-wont-drive-cop-car-carbon-motors-declares-bankruptcy/#comments Fri, 14 Jun 2013 16:26:51 +0000 http://www.thetruthaboutcars.com/?p=492053 The video above is the closest we’ll ever have to enjoying a World’s Wildest Police Chases segment featuring the Carbon Motors E7. Somewhat lost in the breaking news of March regarding the bankruptcy of Fisker Automotive and Coda was the demise of the nation’s other other startup vehicle manufacturer, the Carbon Motors Corporation. Although Bertel […]

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The video above is the closest we’ll ever have to enjoying a World’s Wildest Police Chases segment featuring the Carbon Motors E7. Somewhat lost in the breaking news of March regarding the bankruptcy of Fisker Automotive and Coda was the demise of the nation’s other other startup vehicle manufacturer, the Carbon Motors Corporation. Although Bertel […]

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Reuters Explains Why The Miles Bankruptcy Is Relevant To Other EV Bankruptcies http://www.thetruthaboutcars.com/2013/06/reuters-explains-why-the-miles-bankruptcy-is-relevant-to-other-ev-bankruptcies/ http://www.thetruthaboutcars.com/2013/06/reuters-explains-why-the-miles-bankruptcy-is-relevant-to-other-ev-bankruptcies/#comments Wed, 12 Jun 2013 16:26:01 +0000 http://www.thetruthaboutcars.com/?p=491760 Yesterday, battery acolytes who hate to see stories of EV makers going bankrupt complained about a TTAC story of another EV maker going bankrupt.  They said the story was unfair, because Miles Electric made electric essential services vehicles, used for parking enforcement and the like, whereas bankrupt EV makers such as Coda tried to sell real cars,so […]

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Yesterday, battery acolytes who hate to see stories of EV makers going bankrupt complained about a TTAC story of another EV maker going bankrupt.  They said the story was unfair, because Miles Electric made electric essential services vehicles, used for parking enforcement and the like, whereas bankrupt EV makers such as Coda tried to sell real cars,so […]

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Yet Another One Bites The Dust: Miles Electric Gone Bust http://www.thetruthaboutcars.com/2013/06/yet-another-one-bites-the-dust-miles-electric-gone-bust/ http://www.thetruthaboutcars.com/2013/06/yet-another-one-bites-the-dust-miles-electric-gone-bust/#comments Tue, 11 Jun 2013 14:05:30 +0000 http://www.thetruthaboutcars.com/?p=491611   The electric vehicle revolution has eaten another one of its children. “U.S. electric car manufacturer Miles Electric Vehicles filed for chapter 11 bankruptcy protection early on Tuesday, court documents showed, highlighting the difficulties faced by battery-powered vehicles in gaining wide market acceptance,” says Reuters. TTAC has never been bullish about EVs. This has nothing […]

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  The electric vehicle revolution has eaten another one of its children. “U.S. electric car manufacturer Miles Electric Vehicles filed for chapter 11 bankruptcy protection early on Tuesday, court documents showed, highlighting the difficulties faced by battery-powered vehicles in gaining wide market acceptance,” says Reuters. TTAC has never been bullish about EVs. This has nothing […]

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Fisker: How To Light $529 Million On Fire http://www.thetruthaboutcars.com/2013/04/fisker-how-to-light-529-million-on-fire/ http://www.thetruthaboutcars.com/2013/04/fisker-how-to-light-529-million-on-fire/#comments Fri, 05 Apr 2013 16:55:28 +0000 http://www.thetruthaboutcars.com/?p=483769 Fisker has laid off nearly all of its rank and file employees. Reuters reports that 160 people were out of a job as of today, while 53 senior employees will stay on, apparently to help find a buyer for Fisker’s assets. Fisker is also hoping to re-negotiate a loan payment to the Department of Energy, […]

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Fisker has laid off nearly all of its rank and file employees. Reuters reports that 160 people were out of a job as of today, while 53 senior employees will stay on, apparently to help find a buyer for Fisker’s assets. Fisker is also hoping to re-negotiate a loan payment to the Department of Energy, […]

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Court OKs Suzuki Bankruptcy Plans http://www.thetruthaboutcars.com/2013/03/court-oks-suzuki-bankruptcy-plans/ http://www.thetruthaboutcars.com/2013/03/court-oks-suzuki-bankruptcy-plans/#comments Mon, 04 Mar 2013 11:00:28 +0000 http://www.thetruthaboutcars.com/?p=479909 The 30 year run of Suzuki auto sales in the United States is one step closer to coming to an end, as a California bankruptcy court approved Suzuki’s restructuring plans. Suzuki Motor of America will be the new entity responsible for selling motorcycles and powersports equipment once Suzuki sells off its remaining new car inventory. […]

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The 30 year run of Suzuki auto sales in the United States is one step closer to coming to an end, as a California bankruptcy court approved Suzuki’s restructuring plans. Suzuki Motor of America will be the new entity responsible for selling motorcycles and powersports equipment once Suzuki sells off its remaining new car inventory. […]

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Super Piston Slap: The Saab Secure Program. Yes, Really. http://www.thetruthaboutcars.com/2013/01/super-piston-slap-the-saab-secure-program-yes-really/ http://www.thetruthaboutcars.com/2013/01/super-piston-slap-the-saab-secure-program-yes-really/#comments Thu, 31 Jan 2013 12:00:51 +0000 http://www.thetruthaboutcars.com/?p=475558 NOTE: I received the following email from Saab Automobile Parts North America. As I was not aware of the recent details behind Saab’s parts/service operation (my bad) I felt obligated to share this, unedited, with everyone. – SM Sajeev, We read, with great interest, your latest Piston Slap post and the many comments in response […]

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NOTE: I received the following email from Saab Automobile Parts North America. As I was not aware of the recent details behind Saab’s parts/service operation (my bad) I felt obligated to share this, unedited, with everyone. – SM Sajeev, We read, with great interest, your latest Piston Slap post and the many comments in response […]

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Piston Slap: The Last SAAB = Good Deal? http://www.thetruthaboutcars.com/2013/01/piston-slap-the-last-saab-good-deal/ http://www.thetruthaboutcars.com/2013/01/piston-slap-the-last-saab-good-deal/#comments Wed, 23 Jan 2013 12:08:14 +0000 http://www.thetruthaboutcars.com/?p=474810 Bruce writes: I got my 2007 9-3 serviced at the Falls Church, VA Saab dealership. My question: They had new (2011) 9-5s for $20,000 off the sticker price. Almost half off. Are they a good deal? Would you buy one? Sajeev answers: I initially regretted my delay in answering this Piston Slap email, as the […]

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Bruce writes: I got my 2007 9-3 serviced at the Falls Church, VA Saab dealership. My question: They had new (2011) 9-5s for $20,000 off the sticker price. Almost half off. Are they a good deal? Would you buy one? Sajeev answers: I initially regretted my delay in answering this Piston Slap email, as the […]

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Suzuki Death Watch 12: Over 98 Percent Of Suzuki Dealers Take The Money And Run http://www.thetruthaboutcars.com/2012/12/over-98-percent-of-suzuki-dealers-take-the-money-and-run/ http://www.thetruthaboutcars.com/2012/12/over-98-percent-of-suzuki-dealers-take-the-money-and-run/#comments Wed, 05 Dec 2012 14:00:00 +0000 http://www.thetruthaboutcars.com/?p=469157 Only 6 dealers haven’t taken a buyout offer from Suzuki – of the 219 Suzuki dealers in America, 213 took the offer from American Suzuki, including the top 50 dealers by volume. Automotive News reports that dealers can expect 50 person of the money within 10 days of agreeing to the settlement, and the rest […]

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Only 6 dealers haven’t taken a buyout offer from Suzuki – of the 219 Suzuki dealers in America, 213 took the offer from American Suzuki, including the top 50 dealers by volume. Automotive News reports that dealers can expect 50 person of the money within 10 days of agreeing to the settlement, and the rest […]

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Suzuki Death Watch 10: Dealers Deciding Whether To Take The Money Or Fight http://www.thetruthaboutcars.com/2012/11/suzuki-death-watch-10-dealers-deciding-whether-to-take-the-money-or-fight/ http://www.thetruthaboutcars.com/2012/11/suzuki-death-watch-10-dealers-deciding-whether-to-take-the-money-or-fight/#comments Wed, 14 Nov 2012 17:58:09 +0000 http://www.thetruthaboutcars.com/?p=466913 Being a Suzuki dealer is surely one of America’s least enviable jobs; franchise holders must choose whether to accept a cash settlement and a contract to provide parts and service in exchange for their franchises, or whether they want to fight the matter in court. Based on Suzuki’s estimate of $50 million in total, the […]

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Being a Suzuki dealer is surely one of America’s least enviable jobs; franchise holders must choose whether to accept a cash settlement and a contract to provide parts and service in exchange for their franchises, or whether they want to fight the matter in court. Based on Suzuki’s estimate of $50 million in total, the […]

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Suzuki Death Watch 9: American Suzuki To Get $45 Million Loan For Restructuring Dealer Network http://www.thetruthaboutcars.com/2012/11/suzuki-death-watch-9-american-suzuki-to-get-45-million-loan-for-restructuring-dealer-network/ http://www.thetruthaboutcars.com/2012/11/suzuki-death-watch-9-american-suzuki-to-get-45-million-loan-for-restructuring-dealer-network/#comments Thu, 08 Nov 2012 16:56:31 +0000 http://www.thetruthaboutcars.com/?p=466272 American Suzuki has received court approval to borrow $45 million to help restructure their dealer network following a Chapter 11 filing. Dealers will be offered cash payments within 10 days if they agree to scrap their franchise agreements. Bloomberg has their own quick and dirty explanation “Should dealers agree to end their contracts by Nov. 30, Suzuki […]

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American Suzuki has received court approval to borrow $45 million to help restructure their dealer network following a Chapter 11 filing. Dealers will be offered cash payments within 10 days if they agree to scrap their franchise agreements. Bloomberg has their own quick and dirty explanation “Should dealers agree to end their contracts by Nov. 30, Suzuki […]

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Will Creditors’ Lawsuit Undo GM Bailout? Bankruptcy Judge ‘Shocked’ By Undisclosed GM Canada Deal http://www.thetruthaboutcars.com/2012/10/will-creditors-lawsuit-undo-gm-bailout-bankruptcy-judge-shocked-by-undisclosed-gm-canada-deal/ http://www.thetruthaboutcars.com/2012/10/will-creditors-lawsuit-undo-gm-bailout-bankruptcy-judge-shocked-by-undisclosed-gm-canada-deal/#comments Tue, 09 Oct 2012 13:00:18 +0000 http://www.thetruthaboutcars.com/?p=463017 A couple of weeks ago the Wall Street Journal published an article about a “little-noticed” lawsuit in U.S. Bankruptcy Court filed by a trust representing “old” GM’s unsecured creditors. Those creditors are challenging a 2009 deal between GM Canada and a group of hedge funds that helped keep GM’s Canadian subsidiary out of its own […]

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A couple of weeks ago the Wall Street Journal published an article about a “little-noticed” lawsuit in U.S. Bankruptcy Court filed by a trust representing “old” GM’s unsecured creditors. Those creditors are challenging a 2009 deal between GM Canada and a group of hedge funds that helped keep GM’s Canadian subsidiary out of its own […]

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GM Deathwatch Part 1! This Time, It’s Forbes Doing The Countdown http://www.thetruthaboutcars.com/2012/08/gm-deathwatch-part-1-this-time-its-forbes-doing-the-countdown/ http://www.thetruthaboutcars.com/2012/08/gm-deathwatch-part-1-this-time-its-forbes-doing-the-countdown/#comments Fri, 17 Aug 2012 14:49:56 +0000 http://www.thetruthaboutcars.com/?p=457198 “President Obama is proud of his bailout of General Motors. That’s good, because, if he wins a second term, he is probably going to have to bail GM out again.” Sounds like our august founder, Robert Farago, sounding off about American Leyland the New GM. Nope, it’s Forbes this time, and they come to bury […]

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“President Obama is proud of his bailout of General Motors. That’s good, because, if he wins a second term, he is probably going to have to bail GM out again.” Sounds like our august founder, Robert Farago, sounding off about American Leyland the New GM. Nope, it’s Forbes this time, and they come to bury […]

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Dead Brand Pool 2014: The Brutal Retreat http://www.thetruthaboutcars.com/2012/08/dead-brand-pool-2014-the-brutal-retreat/ http://www.thetruthaboutcars.com/2012/08/dead-brand-pool-2014-the-brutal-retreat/#comments Sun, 05 Aug 2012 00:07:17 +0000 http://www.thetruthaboutcars.com/?p=455492 The most successful brands in our industry don’t have much meaning to them. Toyota, Chevrolet, Ford, Hyundai, Kia, all of these are names that wouldn’t evoke much of any imagery had their manufacturers never existed. Mercury and Saturn are popular planets that make you think of space and the futuristic pursuit of those faraway places. […]

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The most successful brands in our industry don’t have much meaning to them. Toyota, Chevrolet, Ford, Hyundai, Kia, all of these are names that wouldn’t evoke much of any imagery had their manufacturers never existed. Mercury and Saturn are popular planets that make you think of space and the futuristic pursuit of those faraway places. […]

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