Tag: auto shows

By on November 18, 2013

Fiat Strada Adventure

If you were hoping to celebrate an early Christmas in Milan with Signore Marchionne next year, you’re out of luck: Fiat has declined an invitation to show at the 2014 Milano Auto Show in light of the weakened local market.

(Read More…)

By on March 31, 2012

Among journalists, the New York Auto Show is consistently a favorite on “the circuit”. Is it the interesting product size of the Javits Center? Of course not. It’s the chance to have an OEM fly you out to New York, put you up at a luxury hotel, wine you, and dine you. Unless you’re TTAC, in which case your base of operations is the Super 8 Motel in Bergen County, New Jersey.

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By on November 27, 2011

No one cares, at least not among the automotive press, as to what happens at the  (Phoenix) “Arizona International Auto Show” held every year over Thanksgiving weekend. There are no world or US product launches, no concept cars on display, and only a few attractive booth babes. Just a bunch of production (or almost ready to launch) vehicles for the masses to touch, feel and some even to drive (on the road) or experience (like Jeeps on an indoor obstacle course) sprinkled with a few exotics (roped off of course) to ogle over.

But TTAC cares. Why? Because the world of automotive retailing depends on the masses to buy cars, lots of them. The folks who go to smaller market car shows don’t go to see the whimsical fancies of vehicle designers (cause there aren’t any), they go to check out real cars that they might buy. Watching and listening to these attendees can tell those of us that care where the winds of favor will blow. What’s hot and what’s not.

(Read More…)

By on May 9, 2010

Automotive marketing – marketing in general, really – fascinates me. I have a business degree with a focus on marketing and spent many years studying the commercial machine of capitalism, along with the psychology behind getting you to buy. The whole thing is extremely thought-provoking (such as Mike Rowe) and often more than a little spooky. Such as a penis with warts … (Read More…)

By on April 25, 2010

Thank you so much for the warm welcome last week! I appreciate all your comments and encouragement and look forward to sharing more about auto show life with you.

A comment on my last column caught my eye. The gist of it was why bother with “booth babes” or professional presenters at all? Why not just have sales people or the actual engineers at the shows? It is a question that has been asked of me multiple times in different forums, so I’d like to address it in greater detail here. (Read More…)

Recent Comments

  • Re: Ford’s Final Ute

    RobertRyan - Idea of size, t being tested in Traffic http://images-2.drive.com.au/2 014/07/29/5634591/140661407471 2.jpg-620×349.jpg
  • Re: Ford’s Final Ute

    RobertRyan - Photo of it being tested in traffic http://images-2.drive.com.au/2 014/07/29/5634591/140661407471 2.jpg-620×349.jpg
  • Re: Ford’s Final Ute

    RobertRyan - KIA, not interested in Pickups vans are their thing
  • Re: Ford’s Final Ute

    RobertRyan - Poor Illustration really car Ute is quite neat.I could find an Illustration of an F150, that would make it look like a Subaru Brat
  • Re: Ford’s Final Ute

    RobertRyan - Poor illustration the Falcon Ute ha a roughly 7 ft bed
  • Re: Junkyard Find: 1986 Cadillac Cimarron

    dingram01 - In 1986 the best FWD luxury sedan would have been either an Audi 5000 Turbo (non Quattro was available, and even in manual guise) or more likely the...
  • Re: Ford’s Final Ute

    RobertRyan - No as big with Utility beds as a. F259, unlike the Holden Ute which is a Sports Ute, now having only a 1200lb capacity , this has a 2700lb capacity. A lot have up...
  • Re: “You Get A Car! You Get A Car! You Get A Car!”

    Flybrian - I’m going to annotate the entry in Rap Genius to read “Also a veiled reference to choosing the most desirable powertrain...
  • Re: Junkyard Find: 1986 Cadillac Cimarron

    28-Cars-Later - +1
  • Re: “You Get A Car! You Get A Car! You Get A Car!”

    APaGttH - Thank you our fearless leader (even if I got Kappa and Gamma confused). The nice thing about the G8 is there is a significant G8 tax in...

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