Tag: Aston Martin
Should you desire an Aston Martin in the near future, you may need to make your purchase sooner than later if the automaker fails to live up to the federal government’s newest expectations.
Daimler’s partnership with Aston Martin is growing, as the former will supply electric and electronic components to the latter for a 1 percent increase in holdings.
If you want an Aston Martin Lagonda, you must meet two requirements
- Get an invite from Aston Martin
- Live in the Middle East
First Bentley, now Aston Martin wants an SUV for their lineup, with plans to team up with Daimler to make that vision reality.
TTAC reader Dean Trombetta is back, giving an insider’s look at a widely reported but mis-understood story involving automotive plastics.
Last week, Aston Martin announced the recall of more than 17,000 vehicles for defective throttle pedals. The term “counterfeit plastic”, was frequently mentioned in the story, and for those not in the plastics business, the term may seem confusing. We usually associate the term “counterfeit” with consumer goods, specifically luxury items like watches, handbags and women’s accessories. Despite being in the plastics industry, I wasn’t sure what initial reports were referencing. But further research has shed some more light on the matter, and there seem to be two possible scenarios at play here.
In a non-cash deal, Daimler AG will supply Aston Martin Lagonda Ltd. with technology and engine development in exchange for as much as a 5% non-voting stake in the British luxury sports car maker. The AMG performance division at Mercedes-Benz will jointly develop engines with Aston Martin for AM’s next generation models. Daimler also will get a non-voting observer on Aston Martin’s board of directors. Aston Martin currently buys engines from Ford Motor Company, an artifact of the time when Ford owned AM. The Aston Martin V12 is based on the Ford Duratec V6 and Aston’s V8 engine is based on the Jaguar V8, funded by Ford when it owned that luxury marque as well.
With just 143 examples registered in the UK, Aston Martin has quietly dropped the Cygnet city car – based on the Toyota iQ. According to UK mag Autocar, Aston Martin will also not be re-entering this space, and will focus on what it does best: making high end performance cars. Originally conceived as a way to meet strict European emissions rules, the Cygnet failed to meet Aston’s initial sales projections of 4000 units annually.
As part of an announced technical partnership between AMG, the performance subsidiary of Mercedes-Benz and Britain’s Aston Martin, Daimler will buy up to a 5% interest in the luxury performance car maker. The agreement will give AM “significant access” to the technical resources of both AMG and its parent. Aston Martin will use those resources to develop V8 engines and have access to Mercedes Benz’s electronic architecture and components. (Read More…)