GM's Alternate Reality: UK Calls Volt/Ampera Ad Misleading, Bans It

You can see this ad. Television viewers in the UK can’t. The Chevrolet Volt is sold in the UK as the Vauxhall Ampera, and its ad has been banned by the UK Advertising Standards Authority. It says the ad is misleading. The ad claims a 360-mile range. GM is a serial offender when it comes to alternate realities, and this ad is the latest installment.

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Volt Woes Spread To Europe, Affect Ampera

The Volt’s battery woes are having an effect on its European sibling. Automotive News [sub] reports that Opel/Vauxhall will delay delivery of the Volt’s sister-model Ampera, while investigations by U.S. authorities into battery fires following government crash tests of the Volt continue. An Opel spokesman told AN:

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Was, Ihr Volt Ampera? Vergessen Es!

End of the year, Europeans can delight in the Made in America Opel Ampera, which is a rebadged and slightly reskinned (see picture) Volt. But don’t rush to your friendly Opel dealer to put in your pre-order: The Ampera is already sold out.

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Silent Running: Opel Pushes Ampera As Cop Car

It’s not out yet, and it won’t be before the end of the year, but Opel is already flogging the Euro-version of the Volt, the Ampera, as the perfect cop car. Main selling point: It’s a veritable multi mission vehicle. “Whether emission free on patrol, or silent during undercover surveillance, or fast and persistent when in hot pursuit – the Opel Ampera is the ideal police cruiser,” brags Opel, which appears to humor AutoBild.

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Salesman-In-Chief Hawks Opel Ampera

Isn’t it great to have the government as your biggest shareholder? Makes for good photo-ops. For the second time, Barack Obama went behind the wheels of a Chevy Volt, with the world press in attendance. Actually, it was the Volt’s European twin, the Ampera.

The Prez. had to weigh national security and time at the NATO summit in Lisbon against checking out the range extended Opel, and the Opel won.

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$41,000 For A Volt? A Bargain - Compared To An Ampera

America – the greatest country on earth. At least when it comes to Chevy Volt prices. You think its $41,000 tag is expensive? Wait until you hear what the Europeans will have to fork over for the rebadged Opel Ampera, and the Volt will look like the greatest deal on earth. Especially after subsidies. Ready?

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China Imports The Chevy Volt - Or Rather The Opel Ampera

Any minute, or at least by the end of the month, the Chinese government will reveal super-secret plans to throw serious subsidy money at clean energy cars. The plans have been so secret that the Chinese market from mild hybrids all the way to full plug-ins came to a standstill with everybody waiting for the government to dole out heavy cash. Of course, GM doesn’t want to stand on the sidelines of this bonanza.

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What's Wrong With This Picture: The Volt Crosses Over Edition
How spurious is this one? Let me count the ways. First of all, it’s an Auto Express illustration, which makes it pretty spurious to begin with. Second,…
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  • Lou_BC Blows me away that the cars pictured are just 2 door vehicles. How much space do you need to fully open them?
  • Daniel J Isn't this sort of a bait and switch? I mean, many of these auto plants went to the south due to the lack of unions. I'd also be curious as how, at least in my own state, unions would work since the state is a right to work state, meaning employees can still work without being apart of the union.
  • EBFlex No they shouldn’t. It would be signing their death warrant. The UAW is steadfast in moving as much production out of this country as possible
  • Groza George The South is one of the few places in the U.S. where we still build cars. Unionizing Southern factories will speed up the move to Mexico.
  • FreedMike I'd say that question is up to the southern auto workers. If I were in their shoes, I probably wouldn't if the wages/benefits were at at some kind of parity with unionized shops. But let's be clear here: the only thing keeping those wages/benefits at par IS the threat of unionization.