Tag: allocation

By on December 16, 2013
Ford Atlas Concept

Ford Atlas Concept

The Detroit News is reporting that Ford dealers are stockpiling 2014 F-150 pickups in anticipation of the launch of the next generation of Ford’s best-selling light truck. That may be a wise decision in light of TTAC’s report last week that the 2015 F-150′s launch will be delayed due to stamping problems with the aluminum panels that the new truck will feature. Even without delays, dealers are worried that when Ford’s Dearborn Truck Plant shuts down to retool for the new model they could be caught short of supply. Next year’s production numbers for the F-150 could drop as much as 10% because of the model changeover shutdown.

Suppliers are planning for production of the 2015 F-150 to start next summer. The production version of the new truck will likely be revealed next month at the at the North American International Auto Show in Detroit. (Read More…)

By on April 14, 2011

Yesterday’s good news from strategically important  Japanese automotive chip maker Renesas did not last long. Now for the bad news: Their automotive microcontroller chips will be strictly rationed when they eventually ship. This being Japan, it is said more politely: Renesas is “thinking about the development of voluntary rules for major automakers,” as Japan’s Yomiuri Shimbun puts it. (Read More…)

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