As of October, the most fuel-efficient mid-sized sedan in America is the Honda Accord. Or so Honda says. After all, Ford has been trumpeting a matching 47 MPG combined from their Fusion. Who is right? And more importantly, can the Accord get Honda back into the hybrid game after having lost the initial hybrid battles with their maligned Integrated Motor Assist system? Honda invited us to sample the 2014 Accord Hybrid as well as a smorgasbord of competitive products to find out.
TTAC has a long tradition of digging deep into manufacturer sales data, frequently focusing on retail versus fleet sales. It’s become commonly accepted that high fleet percentages are a sign of weakness in product lines, at least as far as retail consumer preference goes. The traditionally low fleet percentages of Japanese brands have been singled out as evidence of those companies’ ability to attract crucial retail dollars, or at least their superiority in matching production to demand. And they were right. For many years, Toyota and Honda in particular could count on strong retail sales of premium-priced products in a way that the Big 3 couldn’t. Changing trends in the American vehicle market are undermining this model, though.
Whenever I talk to car shoppers, the Mazda6 comes up. No, it’s not because people are confused if it’s a “Mazda 6″ or a “Mazda6″ or a “Mazda Mazda6.” Although, it does top the Land Rover Range Rover Sport Autobiography for the strangest name on the market. (I prefer to call it a Mazda6.) The reason Mazda’s mid-sized sedan comes up, is because it seems to be a car often shopped, but rarely purchased. In June, it scored 14th in sales for the segment. Surprised? I was. Even the Chrysler 200 and Dodge Avenger (9th and 12th place) outsold it by a wide margin. The low sales numbers piqued my interest enough that I hit Mazda up for a cherry red model to see why.
Here are a few books I consider required reading for Transportation Design students: The Reckoning, Rude Awakening, All Corvettes are Red and Car: A Drama of the American Workplace. These show what it takes to make a car…to make a designer’s work come to fruition.
Sadly, during my (short) time at the College for Creative Studies, we focused on creativity at all costs: pay no attention to the business behind the curtain. So while the Honda Crosstour is a curious stylistic exercise, does this dog hunt in the real world? (Read More…)
Our last look at the Accord was back in September when we ran a two-parter (part 1, part 2) after being invited to the launch event. Yes, shockingly our invite wasn’t lost in the mail. As TTAC has said in the past, there are problems with launch events. Usually you’re running around in a pre-production car that may not be “quite right” yet, you have to split your driving time with some dude from another publication (shout out to Hooniverse on that trip). Drive time is limited, and exclusively done on roads selected by the manufacturer. Sometimes you don’t get the trim level you want either. What I wanted was one step up from the base model, the mainstream EX and I wanted it on the same roads I’ve driven the other Camcord competitors. Here’s that review.
TTAC commentator Gannett writes:
This has now become an important question around our house: what’s the best/cheapest (not necessarily the same thing) way to drive 25,000 miles a year?
Some things in life are just plain goofy when you start thinking about them a good bit.
Consider the lyrics to the Lynyrd Skynyrd anthem”Sweet Home Alabama”, coupled with Forrest Gump dancing with his childhood love.
Or Born In The USA as a song frequently used to further political candidates. When the lyrics point straight at the constant screwing of the common man by the powers that be.
Finally we have the Honda Accord. A car renowned for quality, and yet, enthusiasts bitch about it more and more with every succeeding generation.
Camry or Accord?
Back in the early 90′s, most non-enthusiasts with who admired certain small cars as long-term transportation modules would wind up at a Toyota or Honda dealer. Civic, Corolla, Camry, Accord. The majority of these blase buyers would price out their Toyonda car with nary a fleeting glance toward the Nissan side of the world.
Those early-90′s Sentras may have eventually yielded a bulletproof powertrain for the developing world and a wonderful SE-R model as well. But nobody cared back then. The Stanza? Still stuck in the 80′s school of design with a 90′s price tag.
Nissan was the least loved child of the Japanese Big 3 among those who least loved cars in general. But then the market slowly changed.
Last fall we purchased for my son a 2003 Honda Accord with 78K. When we had it inspected the mechanic pointed out that a few of the fins on the condenser were missing, but the radiator seemed to be working fine so he didn’t think it was a problem worth worrying about. Well, shortly after we purchased the car my son had an accident which pulled off the bumper. He has been driving this winter with no bumper, thus exposing the condenser. (Read More…)
We saw a historically interesting but marketplace-irrelevant 1991 Honda Accord wagon Junkyard Find last week, which means that it’s now time to look at the car that made Honda in North America: the first-gen Accord. Here’s a well-worn but still fairly solid ’80 that I spotted in a Denver yard not long ago. (Read More…)
TTAC Commentator itsgotvtakyo writes:
I recently purchased a 1999 Honda Accord LX for my sister. It has 115,000 on the ULEV 4cyl and an automatic transmission. The car is very straight and clean on the inside and out for the year and miles. The seller was a middle aged gentleman who bought the car four years ago for his daughter. The vehicle has obviously been maintained but there’s one glaring issue I have my fingers crossed on… the transmission. (Read More…)
Five days ago we released the first part of the 2013 Accord review. It’s not how we normally do things, but in order to get our hands on the second best-selling mid-size sedan in America we had to agree to keep you all in suspense. If you want to know about the new Accord’s drivetrain, interior and infotainment systems, click on over to part one and then head back here when you’re done. I promise we’ll wait for you.
Redesigning the second best-selling midsize sedan in America is no easy task. It’s also one that doesn’t happen very often for fear of getting it wrong. Still, even with all the bad press the new Civic received, sales have been booming. By all appearances this has not made Honda sit on their hands however when it came to the new Accord. Honda invited us to Santa Barbara to sample the all-new, smaller, 9th generation Honda Accord. This is a bold launch event with not just a new engine and transmission under the hood, but an all new hybrid technology on offer as well. If you want to know how it drives, or how much it costs, our Honda overlords have decreed our lips must be sealed until the 10th at 6AM Eastern. Set yourself a reminder then click-through the jump for part one.
So, you want a small, practical wagon with a little bit of Euro flair and luxury pretensions. Unless you’re willing to mix with the rabble in a VW, what are your options? Volvo V50? Dead. Audi A3? Not much time left before it’s discontinued in the USA. Try the BMW 3-Series Wagon if you want something German.
The first-generation Accord is one of the most important cars of postwar North America… but they tend to be invisible to me when I walk past one in the junkyard or on the street. This Accord, with its distinctive body shape, has been with us for so long that it’s just background. Here’s an extremely typical brown Malaise Era Accord LX, of the sort that forced every other maker of compact cars to change everything… or die. (Read More…)