When Renault had rolled out its Alpine A110-50 a few weeks ago, the logical conclusion was that this was not just to celebrate the 50th birthday of Alpine. Today, Renault COO Carlos Tavares tells Bloomberg that Renault is thinking about bringing back Alpine as a brand for sports cars, and to create another high-end brand for luxury models in a bid to become a true global carmaker. (Read More…)
Posted in Branding, France, News Blog, Nissan
Tagged as A110, Alpine, Berlinette, Bertel Schmitt, France, Renault
Tagged as A110, Alpine, Berlinette, Bertel Schmitt, France, Renault
Recent Comments
gslippy - In defense of the Volt – heaven help me – its completion was also championed/required by the US government as a green...
gslippy - Well, I can’t say the Leaf is pretty, but I think the i-MiEV takes the prize in the EV clown car category. Nothing wrong with the looks of the...
KixStart - Lutz is a huckster. I can’t understand the auto world’s love for him. He helped steer two companies onto the rocks and he...
28-Cars-Later - TTAC for the most part truly is critical thinking in action.
28-Cars-Later - GM, leading the way.
Moparman426W - I know that metropolitans in general are not rare, but I always assumed that hardtops were because I never see one. The hardtop that I was referring to...
Beerboy12 - Thanks, I will do that.
28-Cars-Later - @azmtbkr81 Based on sales, someone from outside the US could draw such a conclusion.
rolladan - 90s Japanese cars were my favorite for sure. I had a 4 age 20v swapped corolla, celiac all trac, and mr2 turbo modded to hell at the same...
AMC_CJ - I was in high school right in the middle of the whole Tuner-plosion. All the cool kids were getting used Integra’s, Civics, and the...