If I say “hybrid,” most people think: slow, efficient, awful-to-drive, Prius, tree-hugger, Democrat and California. Pretty much in that order. The people’s car company however is on a mission to change your word association. In 2011 VW crafted the ridiculously fast supercharged Touareg Hybrid. For 2013, the Germans have some new words for you to associate with “hybrid”: direct-injection, turbocharged, 7-speed, DSG and Jetta. Is this enough to sway Prius shoppers looking for a more engaging ride? More importantly: should you get the Jetta Hybrid or the Jetta TDI? VW tossed us the keys to a dark blue fuel-sipper to find out.