In 1998, Britney Spears launched a thousand ephebophilc ships with her seminal work – the music video for “Hit Me Baby One More Time“. Featured in the video was a Land Rover Defender – the only reason I know this is because I wasn’t interested in girls when the song came out. Now that I’m much older, I can understand the hidden subtext; Land Rover needs another ragtop SUV!
Despite looking very much like a sedan, BMW unveiled their 6 Series “Gran Coupe” at the Geneva Auto Show, as it engages in yet another asinine tit-for-tat response to competing product from Audi and Mercedes-Benz.
TTAC was all set to depart for Switzerland to cover the 82nd Geneva Motor Show when tragedy befell us. My usual suite at the Hotel d’Angleterre (with a view of Lac Léman) was occupied by one B. McAleer during press days, and upon arriving at the airport, our corporate-owned Falcon 7X was padlocked, the plane saddled with a lien from a Columbus-area guitar dealer alleging non-payment by an employee of our fair publication. Nevertheless, we will be covering the show somehow. Here’s what to expect from all the big players.