Tag: 1957 VW

By on November 26, 2009

revolutionized the whole industry

Invasive species can impart devastating effects when the indigenous species haven’t evolved the proper defenses. Two Beetles stowed away on a ship bound for the US in 1949. There wasn’t anything remarkable about them that would suggest their future impact on revolutionizing the largest automobile market in the world. But like a pair of termites, they multiplied and steadily chewed their way through the framework of an industry that thought itself invincible. Eventually, the Bugs got forced out by other small foreign critters, but when the hollowed-out Fortress Detroit finally crashed into smithereens, the Beetles’ teeth marks could be seen everywhere. (Read More…)

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