…though, that’s an ORIGINAL xB. I’ve only seen two Gen 2’s – ever – that are modded in anyway. How Scion can continue to whore out the Gen 1 xB as the cornerstone of their ad campaign after senselessly discontinuing it is a mystery of GM-like proportions.

I want to be unique!

I want to be…

…just like everybody else!

You beat me to it. Old folk love that upright seating position.

They HAD to call Scion a youth brand because eveything they sold under the Toyota brand (except the Celica/Supra) were geezer-cars. It’s like Buick trying to freshen up it’s image with the Grand National. I mostly only ever see geezers driving around in the xA and xB, and teenaged kids driving the Celica-wannabee Tc.

The whole Scion thing was a marketing ploy to get younger buyers interested in starting out with the brand, and moving up through the Toyata and Lexus brands later on in life. Sounds kinda like GM’s marketing strategy for it’s brands doesn’t it ?.

I realize that these are not exactly scientific observations, just my two cents.

Oh, and I have seen the ad. LAAAAAAAAME!!!!!!!! What’s the message here? “Be rebellious in conformist sort of way?”

Toyota.