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	<title>Comments on: NYT Gloats Over ToMoCo&#8217;s Truck Travails&#8211; A Little</title>
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	<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/</link>
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		<title>By: JuniorMint</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-594102</link>
		<dc:creator>JuniorMint</dc:creator>
		<pubDate>Mon, 14 Jul 2008 09:46:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-594102</guid>
		<description>M1EK:

&lt;em&gt;...The Aveo is ridiculous...
(Why on earth would you want to buy a small car only to get the relatively poor mileage AND awful quality of the &lt;strong&gt;Chevies &lt;/strong&gt;in that list?)&lt;/em&gt;

The Aveo, horrendous little monster that it is, is manufactured by Daewoo.  It&#039;s Korean.

I didn&#039;t really need to point that out, as it doesn&#039;t change the sentiment.  I just enjoy spreading bad news, for the same reason I like telling little kids that Santa isn&#039;t real.  Cheers!</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->M1EK:</p>
<p><em>&#8230;The Aveo is ridiculous&#8230;<br />
(Why on earth would you want to buy a small car only to get the relatively poor mileage AND awful quality of the <strong>Chevies </strong>in that list?)</em></p>
<p>The Aveo, horrendous little monster that it is, is manufactured by Daewoo.  It&#8217;s Korean.</p>
<p>I didn&#8217;t really need to point that out, as it doesn&#8217;t change the sentiment.  I just enjoy spreading bad news, for the same reason I like telling little kids that Santa isn&#8217;t real.  Cheers!<!-- google_ad_section_end --></p>
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		<title>By: reclusive_in_nature</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-594061</link>
		<dc:creator>reclusive_in_nature</dc:creator>
		<pubDate>Mon, 14 Jul 2008 06:00:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-594061</guid>
		<description>A NYT writer bashing Toyota?! Must have found out the Tundra is made in the U.S......</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->A NYT writer bashing Toyota?! Must have found out the Tundra is made in the U.S&#8230;&#8230;<!-- google_ad_section_end --></p>
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		<title>By: quasimondo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-593812</link>
		<dc:creator>quasimondo</dc:creator>
		<pubDate>Sun, 13 Jul 2008 22:02:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-593812</guid>
		<description>&lt;em&gt;Give them time, quasimondo, give them time…but not as much time as the domestic branded automakers will need.&lt;/em&gt;

For years all I&#039;ve ever heard about Toyondissan is how their plants can be easily adapted to build any car at any time and how nimbly they can move in the market.  Having the Indiana and/or San Antonio plants retool rather quickly would&#039;ve confirmed that, but this isn&#039;t happening.  Toyota says there&#039;s a Prius shortage in the U.S., so why wait until 2010 to ramp up production at a plant yet to be built?

Have claims of adaptability been overstated?</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><em>Give them time, quasimondo, give them time…but not as much time as the domestic branded automakers will need.</em></p>
<p>For years all I&#8217;ve ever heard about Toyondissan is how their plants can be easily adapted to build any car at any time and how nimbly they can move in the market.  Having the Indiana and/or San Antonio plants retool rather quickly would&#8217;ve confirmed that, but this isn&#8217;t happening.  Toyota says there&#8217;s a Prius shortage in the U.S., so why wait until 2010 to ramp up production at a plant yet to be built?</p>
<p>Have claims of adaptability been overstated?<!-- google_ad_section_end --></p>
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		<title>By: M1EK</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-593672</link>
		<dc:creator>M1EK</dc:creator>
		<pubDate>Sun, 13 Jul 2008 17:11:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-593672</guid>
		<description>The Focus is competent. The Cobalt is a punishment. The Aveo is ridiculous. Big difference between the first one and the last two.

(Why on earth would you want to buy a small car only to get the relatively poor mileage AND awful quality of the Chevies in that list? At least the Focus is mediocre)</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->The Focus is competent. The Cobalt is a punishment. The Aveo is ridiculous. Big difference between the first one and the last two.</p>
<p>(Why on earth would you want to buy a small car only to get the relatively poor mileage AND awful quality of the Chevies in that list? At least the Focus is mediocre)<!-- google_ad_section_end --></p>
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		<title>By: BuzzDog</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-593572</link>
		<dc:creator>BuzzDog</dc:creator>
		<pubDate>Sun, 13 Jul 2008 16:26:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-593572</guid>
		<description>&lt;i&gt;quasimondo Says:

...why hasn’t Toyota been pushing Camrys, Priuses, Matrixes, and Yaris’ through that plant to fill the demand?&lt;/i&gt;

Give them time, quasimondo, give them time...but not as much time as the domestic branded automakers will need.

For the domestics, an unfortunate benefit of the Japanese automakers&#039; investment in U.S. production is that their facilities are fairly new, and thus more adaptable to production changes.

Unfortunately, our tax code does not provide incentives for domestic manufacturers to invest in new facilities, since that&#039;s treated as a capital investment rather than as a business expense.  Contrast that to foreign automakers, who have local and state governments falling all over themselves to give tax breaks for building in a particular location.

Granted, foreign investment in the U.S. is a good thing, but the tax code and these incentives may be at least partially responsible for the &quot;production technology gap&quot; that exists today.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><i>quasimondo Says:</p>
<p>&#8230;why hasn’t Toyota been pushing Camrys, Priuses, Matrixes, and Yaris’ through that plant to fill the demand?</i></p>
<p>Give them time, quasimondo, give them time&#8230;but not as much time as the domestic branded automakers will need.</p>
<p>For the domestics, an unfortunate benefit of the Japanese automakers&#8217; investment in U.S. production is that their facilities are fairly new, and thus more adaptable to production changes.</p>
<p>Unfortunately, our tax code does not provide incentives for domestic manufacturers to invest in new facilities, since that&#8217;s treated as a capital investment rather than as a business expense.  Contrast that to foreign automakers, who have local and state governments falling all over themselves to give tax breaks for building in a particular location.</p>
<p>Granted, foreign investment in the U.S. is a good thing, but the tax code and these incentives may be at least partially responsible for the &#8220;production technology gap&#8221; that exists today.<!-- google_ad_section_end --></p>
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		<title>By: quasimondo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-593152</link>
		<dc:creator>quasimondo</dc:creator>
		<pubDate>Sat, 12 Jul 2008 23:26:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-593152</guid>
		<description>&lt;em&gt;No, I do not own a Toyota nor do I work for them. Toyota’s business plan is to have a vehicle for every segment, they now do (super duty’s are still in the works). A “real” full sized pickup was one of the last pieces to the puzzle. If the U.S. market stops buying large SUV’s and trucks all together, guess what? The Toyota plant in Indiana and San Antonio will be pushing out Corolla’s, Camry’s, Prius’s, Matrix’s, Yaris’s to fill the demand.&lt;/em&gt;

The U.S. market has pretty much stopped buying large SUV&#039;s and trucks, so why hasn&#039;t Toyota been pushing Camrys, Priuses, Matrixes, and Yaris&#039; through that plant to fill the demand?</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><em>No, I do not own a Toyota nor do I work for them. Toyota’s business plan is to have a vehicle for every segment, they now do (super duty’s are still in the works). A “real” full sized pickup was one of the last pieces to the puzzle. If the U.S. market stops buying large SUV’s and trucks all together, guess what? The Toyota plant in Indiana and San Antonio will be pushing out Corolla’s, Camry’s, Prius’s, Matrix’s, Yaris’s to fill the demand.</em></p>
<p>The U.S. market has pretty much stopped buying large SUV&#8217;s and trucks, so why hasn&#8217;t Toyota been pushing Camrys, Priuses, Matrixes, and Yaris&#8217; through that plant to fill the demand?<!-- google_ad_section_end --></p>
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		<title>By: BuzzDog</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-592991</link>
		<dc:creator>BuzzDog</dc:creator>
		<pubDate>Sat, 12 Jul 2008 19:43:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-592991</guid>
		<description>&lt;i&gt;opfreak Says:

To say the big 2 dont have compentant small cars is just being blind. Both the coblat and focus are selling just fine.&lt;/i&gt;

Your argument is not &quot;compentant&quot; (sic) for two reasons.

First, the issue with the two domestic small cars you mentioned is not in simply being competent.  The term &quot;competent&quot; implies simply getting the job done; what&#039;s crippling the domestic automakers is the lack of &lt;i&gt;&lt;b&gt;competitive&lt;/b&gt;&lt;/i&gt; products to pit against other players in our free-market economy.  Drive a Cobalt and a non-domestic branded competitor back-to-back, and there is a definite gap in how refined the drivetrain is, as well as simple things such as seat comfort.

Second, putting aside the argument of whether domestic small cars are as good or better than their non-domestic branded competitors, there is the simple point of profitability.  GM and Ford carp that they make little or no profit on the Cobalt and Focus, respectively, and some who frequent this site maintain that the domestic automakers in fact &lt;i&gt;&lt;b&gt;lose&lt;/b&gt;&lt;/i&gt; money on certain small car models.  Many blame this on CAFE, saying that the small cars were once sold at a loss to offset the effects of gas guzzler sales when the fleet average was calculated.

In any event, it&#039;s probably not too far-fetched to state that domestic small cars are not nearly as profitable as trucks and SUVs, if they are profitable at all. Because of this, even if every Corolla/Civic/Sentra buyer in the United States were to suddenly choose to buy a Cobalt, Focus or Caliber, it&#039;s doubtful that the domestic automakers would see an economic turnaround of miraculous proportions.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><i>opfreak Says:</p>
<p>To say the big 2 dont have compentant small cars is just being blind. Both the coblat and focus are selling just fine.</i></p>
<p>Your argument is not &#8220;compentant&#8221; (sic) for two reasons.</p>
<p>First, the issue with the two domestic small cars you mentioned is not in simply being competent.  The term &#8220;competent&#8221; implies simply getting the job done; what&#8217;s crippling the domestic automakers is the lack of <i><b>competitive</b></i> products to pit against other players in our free-market economy.  Drive a Cobalt and a non-domestic branded competitor back-to-back, and there is a definite gap in how refined the drivetrain is, as well as simple things such as seat comfort.</p>
<p>Second, putting aside the argument of whether domestic small cars are as good or better than their non-domestic branded competitors, there is the simple point of profitability.  GM and Ford carp that they make little or no profit on the Cobalt and Focus, respectively, and some who frequent this site maintain that the domestic automakers in fact <i><b>lose</b></i> money on certain small car models.  Many blame this on CAFE, saying that the small cars were once sold at a loss to offset the effects of gas guzzler sales when the fleet average was calculated.</p>
<p>In any event, it&#8217;s probably not too far-fetched to state that domestic small cars are not nearly as profitable as trucks and SUVs, if they are profitable at all. Because of this, even if every Corolla/Civic/Sentra buyer in the United States were to suddenly choose to buy a Cobalt, Focus or Caliber, it&#8217;s doubtful that the domestic automakers would see an economic turnaround of miraculous proportions.<!-- google_ad_section_end --></p>
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		<title>By: Lichtronamo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-592801</link>
		<dc:creator>Lichtronamo</dc:creator>
		<pubDate>Sat, 12 Jul 2008 14:56:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-592801</guid>
		<description>And the collapse in demand for those full size trucks is much more damaging to GM, Ford and Chrysler than Toyota(or Nissan).</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->And the collapse in demand for those full size trucks is much more damaging to GM, Ford and Chrysler than Toyota(or Nissan).<!-- google_ad_section_end --></p>
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		<title>By: Ryan</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-592651</link>
		<dc:creator>Ryan</dc:creator>
		<pubDate>Sat, 12 Jul 2008 09:17:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-592651</guid>
		<description>Robert, per your last email I am treading lightly.  I guess opfreak is on better terms with you than I am.  Anyhow…


Facts are facts; Toyota is the strongest automobile manufacturer in the world.  Currently on the NYSE Toyota’s stock is $90.60 per share, Chrysler oh wait they are 80% “Privately” owned and nobody cares about them anyway, Ford’s stock is $4.86 per share, and the General is $9.92 per share.  So everyone that is down on Toyota or the Tundra, get a grip.

No, I do not own a Toyota nor do I work for them.  Toyota’s business plan is to have a vehicle for every segment, they now do (super duty’s are still in the works).  A “real” full sized pickup was one of the last pieces to the puzzle.  If the U.S. market stops buying large SUV’s and trucks all together, guess what?  The Toyota plant in Indiana and San Antonio will be pushing out Corolla’s, Camry’s, Prius’s, Matrix’s, Yaris’s to fill the demand.  

Flexibility and diversity is the key to a profitable company.  If you need proof, look at Honda&#039;s or Subaru&#039;s balance sheet.  Skooter, the Tundra is not a disaster.  The demand for a full sized pick up is.

Ryan</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Robert, per your last email I am treading lightly.  I guess opfreak is on better terms with you than I am.  Anyhow…</p>
<p>Facts are facts; Toyota is the strongest automobile manufacturer in the world.  Currently on the NYSE Toyota’s stock is $90.60 per share, Chrysler oh wait they are 80% “Privately” owned and nobody cares about them anyway, Ford’s stock is $4.86 per share, and the General is $9.92 per share.  So everyone that is down on Toyota or the Tundra, get a grip.</p>
<p>No, I do not own a Toyota nor do I work for them.  Toyota’s business plan is to have a vehicle for every segment, they now do (super duty’s are still in the works).  A “real” full sized pickup was one of the last pieces to the puzzle.  If the U.S. market stops buying large SUV’s and trucks all together, guess what?  The Toyota plant in Indiana and San Antonio will be pushing out Corolla’s, Camry’s, Prius’s, Matrix’s, Yaris’s to fill the demand.  </p>
<p>Flexibility and diversity is the key to a profitable company.  If you need proof, look at Honda&#8217;s or Subaru&#8217;s balance sheet.  Skooter, the Tundra is not a disaster.  The demand for a full sized pick up is.</p>
<p>Ryan<!-- google_ad_section_end --></p>
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		<title>By: Captain Tungsten (of GM)</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-592201</link>
		<dc:creator>Captain Tungsten (of GM)</dc:creator>
		<pubDate>Sat, 12 Jul 2008 01:55:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-592201</guid>
		<description>As much as some of you get vicarious pleasure out of Toyota trying to &quot;bury&quot; the D2.8, that&#039;s a provincial perception, and frankly is just not how their minds work.  They aren&#039;t trying to kill the 2.8, frankly, they would rather not have to contend with the political pressure that would cause.  But more to the point, they don&#039;t play the game like a football game, lined up against an opponent across the line.  They play it more like golf, where the battle is against the environment, and their mission is to play each shot a little better than the last one.  They have learned over the years that if they do that, the rest will fall into place.  They are certainly aware of the situation with their big competitors, and are going to take advantage of whatever they can.  But they are in the business of taking care of their customers, not in the business of punishing their competition.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->As much as some of you get vicarious pleasure out of Toyota trying to &#8220;bury&#8221; the D2.8, that&#8217;s a provincial perception, and frankly is just not how their minds work.  They aren&#8217;t trying to kill the 2.8, frankly, they would rather not have to contend with the political pressure that would cause.  But more to the point, they don&#8217;t play the game like a football game, lined up against an opponent across the line.  They play it more like golf, where the battle is against the environment, and their mission is to play each shot a little better than the last one.  They have learned over the years that if they do that, the rest will fall into place.  They are certainly aware of the situation with their big competitors, and are going to take advantage of whatever they can.  But they are in the business of taking care of their customers, not in the business of punishing their competition.<!-- google_ad_section_end --></p>
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		<title>By: blowfish</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591931</link>
		<dc:creator>blowfish</dc:creator>
		<pubDate>Fri, 11 Jul 2008 23:02:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591931</guid>
		<description>the new Tundra squeezed the D2.8’s pickup truck margins but good. And will continue to do so. Hell, Toyota could afford to GIVE Tundras away and sink the D2.8. Now THAT’S scary.

Thats not scary but reality, as Toy trucks were built like Sh*t brick house, no different than a Corolla from 70&#039;s than a Vega from same era. 
s funny a intact Vega worth lots more than a same Vintage Rolla now, go figures.
The honest truth many of us had good rapport with Toyos they&#039;re reliable. 
Remember my bro has a decent shape late 60s Rolla and we drove it around for yrs durng the early 80s. could a Vega lasted that long? My fnd bought a new Vega then, luckly he made it here from Ont to BC without resorting to Grey Hound. 
SO how many folks get burned on a Vega?
Today GM&#039;s predicament is it avoidable? Is more of what goes around comes around.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->the new Tundra squeezed the D2.8’s pickup truck margins but good. And will continue to do so. Hell, Toyota could afford to GIVE Tundras away and sink the D2.8. Now THAT’S scary.</p>
<p>Thats not scary but reality, as Toy trucks were built like Sh*t brick house, no different than a Corolla from 70&#8217;s than a Vega from same era.<br />
s funny a intact Vega worth lots more than a same Vintage Rolla now, go figures.<br />
The honest truth many of us had good rapport with Toyos they&#8217;re reliable.<br />
Remember my bro has a decent shape late 60s Rolla and we drove it around for yrs durng the early 80s. could a Vega lasted that long? My fnd bought a new Vega then, luckly he made it here from Ont to BC without resorting to Grey Hound.<br />
SO how many folks get burned on a Vega?<br />
Today GM&#8217;s predicament is it avoidable? Is more of what goes around comes around.<!-- google_ad_section_end --></p>
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		<title>By: blowfish</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591911</link>
		<dc:creator>blowfish</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:51:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591911</guid>
		<description>Producing the Tundra was not a mistake!!
The Tundra is a good truck. The slumping housing/construction is hurting the full size truck sales. That includes all full size trucks not just Toyota.


I used to live out with the Loggers, they say a Toyo is as good as T H Lawrence&#039;s Rolls Royce is just about toonies here in Canada. They only need to fill gas, and goes forever, just like Energise Bunny.

If t weren&#039;t the Economy tanked we will still see the big 3 trucks got tanked. The F150 hasn&#039;t got the reliablity close to the Toyos. Probably Tundra will out sold them again.

Loggers knew these trucks could save their a**es, when truck dies he dies.

Another fnd who has fairly new local truck, for some reason he needed to get out of truck to check somethng. Suddenly the truck has mind of ts own fired the power locks locked. Rendered him truckless on a -40 cold outside God frosaken isolated logging road. 
He was blessed as the good Lord had send somebody along to give him a ride. Or else he would be a Icicle until someone looked for him.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Producing the Tundra was not a mistake!!<br />
The Tundra is a good truck. The slumping housing/construction is hurting the full size truck sales. That includes all full size trucks not just Toyota.</p>
<p>I used to live out with the Loggers, they say a Toyo is as good as T H Lawrence&#8217;s Rolls Royce is just about toonies here in Canada. They only need to fill gas, and goes forever, just like Energise Bunny.</p>
<p>If t weren&#8217;t the Economy tanked we will still see the big 3 trucks got tanked. The F150 hasn&#8217;t got the reliablity close to the Toyos. Probably Tundra will out sold them again.</p>
<p>Loggers knew these trucks could save their a**es, when truck dies he dies.</p>
<p>Another fnd who has fairly new local truck, for some reason he needed to get out of truck to check somethng. Suddenly the truck has mind of ts own fired the power locks locked. Rendered him truckless on a -40 cold outside God frosaken isolated logging road.<br />
He was blessed as the good Lord had send somebody along to give him a ride. Or else he would be a Icicle until someone looked for him.<!-- google_ad_section_end --></p>
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		<title>By: Lichtronamo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591902</link>
		<dc:creator>Lichtronamo</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:50:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591902</guid>
		<description>RF:

I really think Toyota is trying to give the Tundra away to bury GM in a less obvious way to the American consumer than selling twice as many Camrys/Colloras (and at a profit) as Malibus/Cobalts.  How can the average Joe blame the Tundra for GM&#039;s downfall when it sold 1/4 the volume of the Silverado/Sierra and other derivatives?</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->RF:</p>
<p>I really think Toyota is trying to give the Tundra away to bury GM in a less obvious way to the American consumer than selling twice as many Camrys/Colloras (and at a profit) as Malibus/Cobalts.  How can the average Joe blame the Tundra for GM&#8217;s downfall when it sold 1/4 the volume of the Silverado/Sierra and other derivatives?<!-- google_ad_section_end --></p>
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		<title>By: kjc117</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591861</link>
		<dc:creator>kjc117</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:37:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591861</guid>
		<description>Producing the Tundra was not a mistake!!
The Tundra is a good truck. The slumping housing/construction is hurting the full size truck sales. That includes all full size trucks not just Toyota.

A mistake is not adjusting to market conditions. Toyota is adjusting to market conditions with the reduction and shifting of products. Plus, utilizing all their manufacturing plants.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Producing the Tundra was not a mistake!!<br />
The Tundra is a good truck. The slumping housing/construction is hurting the full size truck sales. That includes all full size trucks not just Toyota.</p>
<p>A mistake is not adjusting to market conditions. Toyota is adjusting to market conditions with the reduction and shifting of products. Plus, utilizing all their manufacturing plants.<!-- google_ad_section_end --></p>
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		<title>By: Robert Farago</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591841</link>
		<dc:creator>Robert Farago</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:29:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591841</guid>
		<description>&lt;em&gt;Lichtronamo

There is more damage done by the Tundra to GM, Ford and Chrysler than is evident from reading sales charts.&lt;/em&gt;

Excellent point. As we pointed out eons ago, the new Tundra squeezed the D2.8&#039;s pickup truck margins but good. And will continue to do so. Hell, Toyota could afford to GIVE Tundras away and sink the D2.8. Now THAT&#039;S scary.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><em>Lichtronamo</p>
<p>There is more damage done by the Tundra to GM, Ford and Chrysler than is evident from reading sales charts.</em></p>
<p>Excellent point. As we pointed out eons ago, the new Tundra squeezed the D2.8&#8217;s pickup truck margins but good. And will continue to do so. Hell, Toyota could afford to GIVE Tundras away and sink the D2.8. Now THAT&#8217;S scary.<!-- google_ad_section_end --></p>
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		<title>By: Lichtronamo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591831</link>
		<dc:creator>Lichtronamo</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:26:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591831</guid>
		<description>I would argue that what has happened with the Tundra has been just as bad for GM, Ford and Chrysler as if the truck would have been a huge sales success.  

Toyota launched a competitive truck.  When sales were slow, they piled Detroit type incentives on the vehicle in an effort to generate their projected volume.  GM, Ford and Chrysler matched these incentives to ward off the challenge and maintain their own sales volumes.  However, in doing so, GM, Ford and Chrysler significantly reduced the profit margins on their products most critical to each company&#039;s revenues. 

Now with the contraction in the full-size truck segment, Toyota quickly changes gears moving all of its Tundra and Sequoia production to Texas in order to change over to in-demand fuel efficient products.  GM, Ford and Chrysler lay off more workers and shutter excess plant capacity.  

There is more damage done by the Tundra to GM, Ford and Chrysler than is evident from reading sales charts.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I would argue that what has happened with the Tundra has been just as bad for GM, Ford and Chrysler as if the truck would have been a huge sales success.  </p>
<p>Toyota launched a competitive truck.  When sales were slow, they piled Detroit type incentives on the vehicle in an effort to generate their projected volume.  GM, Ford and Chrysler matched these incentives to ward off the challenge and maintain their own sales volumes.  However, in doing so, GM, Ford and Chrysler significantly reduced the profit margins on their products most critical to each company&#8217;s revenues. </p>
<p>Now with the contraction in the full-size truck segment, Toyota quickly changes gears moving all of its Tundra and Sequoia production to Texas in order to change over to in-demand fuel efficient products.  GM, Ford and Chrysler lay off more workers and shutter excess plant capacity.  </p>
<p>There is more damage done by the Tundra to GM, Ford and Chrysler than is evident from reading sales charts.<!-- google_ad_section_end --></p>
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		<title>By: John Horner</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591802</link>
		<dc:creator>John Horner</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:10:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591802</guid>
		<description>For many years Toyota was not a factor in the best selling sector of the US light vehicle market, the full sized pickup truck and it&#039;s SUV platform-mates.

The current Tundra and it&#039;s new factory in Texas were massive strategic investments aimed at what was then the sweet spot of the US market, which sweet spot Toyota was not a tier-1 player in.

Contrary to recent spin, the downturn in this market didn&#039;t start until well after the new Tundra came to market and well after San Antonio was on line.

Toyota&#039;s other product lines are so solidly profitable that they didn&#039;t need to borrow a penny from anyone to make a massive investment going after what was until recently the heart of the US market.  Now, obviously, that investment looks very poorly timed.  Were the key decisions being made today, I highly doubt Toyota would have done what they did.  But, the key decisions were made five or more years ago when things were very different.

The failure of the 2.8 is that they are completely dependent upon a narrow sector of the US market for their gross margin dollars.  Had they made a big bet five years ago to really take it to the imports in the sub-compact, compact and hybrid marketplaces they would be heroes today.  But, they didn&#039;t.  

Toyota has certainly made some mistakes, but so far they have retained a far more balanced product portfolio than has Detroit and that is giving them a long term advantage.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->For many years Toyota was not a factor in the best selling sector of the US light vehicle market, the full sized pickup truck and it&#8217;s SUV platform-mates.</p>
<p>The current Tundra and it&#8217;s new factory in Texas were massive strategic investments aimed at what was then the sweet spot of the US market, which sweet spot Toyota was not a tier-1 player in.</p>
<p>Contrary to recent spin, the downturn in this market didn&#8217;t start until well after the new Tundra came to market and well after San Antonio was on line.</p>
<p>Toyota&#8217;s other product lines are so solidly profitable that they didn&#8217;t need to borrow a penny from anyone to make a massive investment going after what was until recently the heart of the US market.  Now, obviously, that investment looks very poorly timed.  Were the key decisions being made today, I highly doubt Toyota would have done what they did.  But, the key decisions were made five or more years ago when things were very different.</p>
<p>The failure of the 2.8 is that they are completely dependent upon a narrow sector of the US market for their gross margin dollars.  Had they made a big bet five years ago to really take it to the imports in the sub-compact, compact and hybrid marketplaces they would be heroes today.  But, they didn&#8217;t.  </p>
<p>Toyota has certainly made some mistakes, but so far they have retained a far more balanced product portfolio than has Detroit and that is giving them a long term advantage.<!-- google_ad_section_end --></p>
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		<title>By: quasimondo</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591801</link>
		<dc:creator>quasimondo</dc:creator>
		<pubDate>Fri, 11 Jul 2008 22:06:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591801</guid>
		<description>Agreed, because it is outright blasphemous to speak ill of Toyota.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Agreed, because it is outright blasphemous to speak ill of Toyota.<!-- google_ad_section_end --></p>
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		<title>By: Johnson</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591761</link>
		<dc:creator>Johnson</dc:creator>
		<pubDate>Fri, 11 Jul 2008 21:45:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591761</guid>
		<description>A few things:

Toyota&#039;s plan for a LONG TIME was to enter the truck market with a legitimate contender. Before any of you mention the old 1st gen Tundra was &quot;good enough&quot;, no it wasn&#039;t. It didn&#039;t have a strong enough engine, it&#039;s towing capacity was too low, and the truck itself was too small. It was also too close in size and capability with the Tacoma. 

Regardless of the energy situation, Toyota&#039;s plan was to enter the truck market with a strong contender (the new Tundra). Toyota KNEW the truck market would shrink, but they wanted more marketshare. Toyota simply wanted a bigger slice of a smaller pie. What is so hard to understand about this?

As for all the bashing and criticizing of Toyota making &quot;poor&quot; decisions or losing lots of money on the San Antonio plant ... let me just say that Toyota has not had a loss in OVER 50 years. 

Let me say this again: Toyota has NOT had a loss in over 50 YEARS.

Some of you need to REALLY think about this fact before making silly statements and criticisms of Toyota.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->A few things:</p>
<p>Toyota&#8217;s plan for a LONG TIME was to enter the truck market with a legitimate contender. Before any of you mention the old 1st gen Tundra was &#8220;good enough&#8221;, no it wasn&#8217;t. It didn&#8217;t have a strong enough engine, it&#8217;s towing capacity was too low, and the truck itself was too small. It was also too close in size and capability with the Tacoma. </p>
<p>Regardless of the energy situation, Toyota&#8217;s plan was to enter the truck market with a strong contender (the new Tundra). Toyota KNEW the truck market would shrink, but they wanted more marketshare. Toyota simply wanted a bigger slice of a smaller pie. What is so hard to understand about this?</p>
<p>As for all the bashing and criticizing of Toyota making &#8220;poor&#8221; decisions or losing lots of money on the San Antonio plant &#8230; let me just say that Toyota has not had a loss in OVER 50 years. </p>
<p>Let me say this again: Toyota has NOT had a loss in over 50 YEARS.</p>
<p>Some of you need to REALLY think about this fact before making silly statements and criticisms of Toyota.<!-- google_ad_section_end --></p>
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		<title>By: Stein X Leikanger</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591692</link>
		<dc:creator>Stein X Leikanger</dc:creator>
		<pubDate>Fri, 11 Jul 2008 21:17:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591692</guid>
		<description>TMC screwed up badly with the big trucks.
They got sucked in by the craze, and forgot what their brand is supposed to be about - lured by the margins.

I&#039;ve taken some stick here for voicing my disappointment over that decision - and it doesn&#039;t really help that they spent time designing doorhandles and radioknobs that could be operated by someone wearing workgloves.

Toyota grew big by building three cars out of the same amount of resources that GM built 1.8 cars with.
And when Toyota decided to get into the 1.8 game, they suckerpunched themselves.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->TMC screwed up badly with the big trucks.<br />
They got sucked in by the craze, and forgot what their brand is supposed to be about &#8211; lured by the margins.</p>
<p>I&#8217;ve taken some stick here for voicing my disappointment over that decision &#8211; and it doesn&#8217;t really help that they spent time designing doorhandles and radioknobs that could be operated by someone wearing workgloves.</p>
<p>Toyota grew big by building three cars out of the same amount of resources that GM built 1.8 cars with.<br />
And when Toyota decided to get into the 1.8 game, they suckerpunched themselves.<!-- google_ad_section_end --></p>
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		<title>By: Paul Niedermeyer</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591681</link>
		<dc:creator>Paul Niedermeyer</dc:creator>
		<pubDate>Fri, 11 Jul 2008 21:07:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591681</guid>
		<description>Well...it may sound like 20-20 hindsight, but I thought Toyota was dumb at the time to jump in with such huge trucks. The T-100/Titan filled an important niche, could haul just about as much as the bigger trucks, and was praised for its nimble feel and handling. I thought Toyota should have continued to dominate that &quot;slightly smaller niche&quot;, even at lower volume levels. That sure would have looked smart now. They didn&#039;t ask me; oh well.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Well&#8230;it may sound like 20-20 hindsight, but I thought Toyota was dumb at the time to jump in with such huge trucks. The T-100/Titan filled an important niche, could haul just about as much as the bigger trucks, and was praised for its nimble feel and handling. I thought Toyota should have continued to dominate that &#8220;slightly smaller niche&#8221;, even at lower volume levels. That sure would have looked smart now. They didn&#8217;t ask me; oh well.<!-- google_ad_section_end --></p>
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		<title>By: Facebook User</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591642</link>
		<dc:creator>Facebook User</dc:creator>
		<pubDate>Fri, 11 Jul 2008 20:41:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591642</guid>
		<description>I agree that Toyota may have made a mistake in opening the new truck factory in SanAntonio, but it just seems that they are reacting better to the changes in the market than Ford or GM.  It could just be perception, or it may just be that they started with a leg up in the fuel efficient car market.  One thing is for certain, that Toyota could better afford a misread of the market or to lose money in order to get into the truck market in a big way (I believe it was a combination of the two).  GM had already pissed away their past profits on other mistakes and was not in a position to ignore the iceberg of high gas prices while fiddling away on the deck of their Escalade sales.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I agree that Toyota may have made a mistake in opening the new truck factory in SanAntonio, but it just seems that they are reacting better to the changes in the market than Ford or GM.  It could just be perception, or it may just be that they started with a leg up in the fuel efficient car market.  One thing is for certain, that Toyota could better afford a misread of the market or to lose money in order to get into the truck market in a big way (I believe it was a combination of the two).  GM had already pissed away their past profits on other mistakes and was not in a position to ignore the iceberg of high gas prices while fiddling away on the deck of their Escalade sales.<!-- google_ad_section_end --></p>
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		<title>By: M1EK</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591592</link>
		<dc:creator>M1EK</dc:creator>
		<pubDate>Fri, 11 Jul 2008 20:27:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591592</guid>
		<description>Uh, we&#039;ve known for years that we needed more cars, but only THIS year have GM and the other two acted like they knew it too.

Toyota was selling good cars that whole time. So was Honda. Heck, both sold good small cars when gas was 80 cents a gallon.

GM displayed an active loathing for people who might actually want small cars for years and years. Revisionist history does you no favors now, fanboys.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Uh, we&#8217;ve known for years that we needed more cars, but only THIS year have GM and the other two acted like they knew it too.</p>
<p>Toyota was selling good cars that whole time. So was Honda. Heck, both sold good small cars when gas was 80 cents a gallon.</p>
<p>GM displayed an active loathing for people who might actually want small cars for years and years. Revisionist history does you no favors now, fanboys.<!-- google_ad_section_end --></p>
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		<title>By: mazdafan</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591502</link>
		<dc:creator>mazdafan</dc:creator>
		<pubDate>Fri, 11 Jul 2008 19:33:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591502</guid>
		<description>I personally have never lived in an economy this bad.  This has a feel of 1929.  That said the domestic 3 will probably come out of this stronger than ever.  Toyota on the other had may blow their doors off in the short run.  Honda may as well.  The domestic companies are very large MNC’s and this will be their life line.  Same with Toyota and Honda.  If the world doesn’t fold in on itself all will be well in the long run.  If I were to invest in one though it may be Honda.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I personally have never lived in an economy this bad.  This has a feel of 1929.  That said the domestic 3 will probably come out of this stronger than ever.  Toyota on the other had may blow their doors off in the short run.  Honda may as well.  The domestic companies are very large MNC’s and this will be their life line.  Same with Toyota and Honda.  If the world doesn’t fold in on itself all will be well in the long run.  If I were to invest in one though it may be Honda.<!-- google_ad_section_end --></p>
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		<title>By: Stein X Leikanger</title>
		<link>http://www.thetruthaboutcars.com/nyt-gloats-over-tomocos-truck-trevails-a-little/comment-page-1/#comment-591462</link>
		<dc:creator>Stein X Leikanger</dc:creator>
		<pubDate>Fri, 11 Jul 2008 19:12:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=55791#comment-591462</guid>
		<description>Anyone have the numbers on how Porsche Cayenne sales are trending?</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Anyone have the numbers on how Porsche Cayenne sales are trending?<!-- google_ad_section_end --></p>
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