By Edward Niedermeyer on November 21, 2008

CNN Money Editor-at-Large Paul R Monica reckons GM is so Dow, I mean down, on its luck that it should be delisted from the Dow Jones Industrial Average. By Monica’s math, GM has a market cap of less than $2 billion, and its stock price has been treading water near $3. “Normally, when a blue-chip company sinks to such depths of despair,” writes Monica, “it gets tossed from the S&P 500. But not only is GM still a member of that index, it remains a component of the granddaddy of market barometers: the venerable Dow Jones Industrial average.” He reveals that Dow executive director John Prestbo is keeping a close eye on the General and any sign of a bankruptcy in the offing. “A company operating under bankruptcy protection is not on a level playing field,” says Prestbo. “What we try to do is make sure every company in the Dow is operating under the same kind of marketplace.”

And though he acknowledges that the Dow doesn’t and shouldn’t take major changes to its listing lightly, Monica argues convincingly that the time has already come to “stop the madness.” The criteria for listing on the DJIA are as follows: “There are no pre-determined criteria except that components should be established U.S. companies that are leaders in their industries. For the sake of continuity, composition changes are rare, and generally occur only after corporate acquisitions or other dramatic shifts in a component’s core business.” Clearly this has taken place, but the real issue seems to be that there are no American automakers ready to take GM’s place on the index. Though Monica recommends listing Toyota in GM’s place, the Dow won’t consider listing a foreign company. “We would justify no autos on the basis that the market currently does not offer a viable U.S. auto investment option,” says Prestbo. “The Dow’s main job is to reflect the U.S. markets and the U.S. economy.”

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