Chrysler DOES sell the Viper.. Thats like saying GM doesn’t sell the Corvette, Chevy does..

It’s just semantics really..

Someone should let the MBAs know that time travel is not possible.

-ted

Chrysler doesnt sell the VIPER…

Its Dodge..

I could see it coming back as ultra performance with new tech added like stability control / active handling / whatever other nanny aids you could put on a 500+ HP 500+ torque vehicle.

Problem is, the Viper’s niche would be gone, and it would be just another competitor for the title in a sea of high HP, high techmobiles..

I say keep it pure. It now has ABS, so leave it at that. Are there any other production cars that run those numbers with no other aids to the driver? Probably explains why many, many of these end up wrecked. Darwin’s theory in effect…

You know, making sexy fast cars that are horrifying to drive, and even worse to maintain.

Owned by a string of Eastern-European investors’ children.

Yeah, I’m calling it.

I’m looking forward to renting a Tata Viper next year.

Yup, last year Jan-July sales were 323, so they’ve more than doubled.

BINGO!

So for them to proactively explore the possiblities of leveraging their passionate fanbase bandwith into the functionality of divesting the Viper so as to phase in a strategically focused methodology of customer-based market-driven solutions to their liquidity issues, could be a robust step toward solvency. It’s intuitive to harvest the low-hanging fruit.

Anybody that doesn’t appreciate a Viper should check out the latest version of Road and Track to see how the Viper ACR fared against some of the best sports cars in the world (e.g. Porsche GT2, Lambo LP-560). It destroyed the GT2 in nearly every aspect. It may be a crude car, but it’s performance is incredible and I think it would be a shame to see it die

have you ever seen the bullsh*t bingo game? A classic.

We played an ad-hoc version via BlackBerry during meetings. One of our P/As had spent some off-time writing a version in Java, even, though I don’t think it ever saw the light of day.

Is it even materially significant? 100% of the energy should be spent on the bread and butter sedans, while the Viper languishes on the vine.

Unless of course someone is ready to pay an exhorbitant price for a car that is less and less competitive, that holsters an 8+ L engine (depending on year) during an era of high fuel prices.

What this suggests is the Chrysler is strapped for cash. This runs in contrast to all the management speak coming from Nardelli et al saying Chrysler is profitable. Well, actions, words, you know which is louder.

Does the Viper still exist? I rarely, if ever, see one and they are never promoted. I suppose they probably show up in buff books but I don’t bother with those.

I guess my question is: does the brand have any value?

Agreed, but at least, they’ve stopped making references to The Book of Five Rings, as if a treaty on life philosophy and balance had anything to do with making millions. I guess pretending to be a samurai was cool. Don’t get me wrong, I love samurai stuff, but the idea of fat balding men using bushido references was laughable, not cool. I saw it first hand, having worked in business coaching *sigh*

Chrysler is considering selling Viper…and we know GM is looking at unloading the Hummer brand.

After the Indian company Tata buys both of them, be prepared for a 6000+ lb vehicle with a 6.5 L engine and 30″ tires to be called…

…Humper!

At least medicine has reasons to use jargon–you have to be precise or people die–but law and management (and to a lesser degree, accounting) take existing words and warp them in such a way that their original meaning is lost, and their new meaning is heavily dependent on context and “being in the know”. It’s like the secular priesthood, cloistered from the masses through obfuscation.

I’d like to install a small electroshock device on people like Bob Nardelli that zaps them whenever they use the words “operational”, “going forward”, “synergy”, “paradigm” and any variation of the word “strategy”.