Category: Ram

By on October 14, 2016

2016 Ram 1500 Rebel

FCA, and Ram in particular, is not exactly known for its subtlety. Witness the Rebel TRX Concept unveiled at the State Fair of Texas, yet another salvo in the continuing effort by the mad scientists in Auburn Hills to Hellcat all the things.

This pleased me greatly, as my own outspoken personality gives the thumbs-up to any machine exhibiting the raw utility of a woodsman’s axe. A hint of smoky-burnout lairiness and jump-the-creek attitude doesn’t hurt either. The Ram 1500 Rebel, decked out with 33-inch Toyos and a handlebar moustache grille, has more than enough lead in its pencil to make Crocodile Dundee look like Liberace. It comes standard with a case of fireworks and is equipped with a beard in the glovebox.

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By on October 10, 2016

2017 Ram 1500 Lone Star Silver

Apparently, the 2017 Ram 1500 Lone Star Silver Edition was such a hit at the State Fair of Texas, visitors stole the badge off of both trucks.

Located in a lower corner of the truck’s chrome mesh grille, the badge lets everyone know that this isn’t just any other Ram model. Texas-sized amounts of polished metal and chrome are other giveaways.

Unfortunately for Ram representatives at the fair, those badges walked away as milled aluminum bling, possibly bound for a hat, vest or belt. Read More >

By on October 10, 2016

FCA Sterling Heights

There’s more than just Ram 1500 production coming to Fiat Chrysler Automobiles’ Sterling Heights assembly plant.

According to planning documents, the Michigan facility will gain a test track as part of its $1.48 billion overhaul, The Detroit News reports. Read More >

By on October 8, 2016

2015 Ram 1500 Rebel

Having your vehicles prominently featured in a big-ticket Hollywood film is any automaker’s dream, but Ram’s starring role in the upcoming movie Monster Trucks has turned into a nightmare.

Apparently, the film is so awful that Paramount Pictures has delayed its release three times and taken the odd step of booking a $115 million impairment charge, Automotive News reports. A write-down, in other words.

Fiat Chrysler Automobiles wants the promotion, but could it end up gaining notoriety by starring in a mega-dud? Read More >

By on October 6, 2016

2016 Ram 1500 EcoDiesel HFE

For just the second time in 205 months, the Ram P/U range outsold the Chevrolet Silverado in the United States in September 2016.

It’s a victory wiped away by including GM’s other full-size pickup truck, the GMC Sierra, not to mention both Ram and Silverado are fighting for second place. The Ford F-Series is America’s top-selling truck line, outselling the Ram by 20,000 units and the GM twins by nearly 4,400 sales.

September was nevertheless the icing on the cake for a three-quarter period in which Ram’s pickups finished 27,549 sales ahead of their record-setting pace last year.

But Fiat Chrysler Automobiles placed a lot of extra cash on the hood to put so much icing on the cake.  Read More >

By on September 29, 2016

Ram Rebel TRX concept

It looks like the media attention heaped on Ford’s newly improved 2017 F-150 Raptor has made Fiat Chrysler Automobiles a little jealous.

The automaker unveiled a brash off-road truck concept at the Texas State Fair today, testing the waters for a possible production version. Think of the Ram Rebel TRX as a Hellcat 1500. Read More >

By on September 27, 2016

2015 Ram 1500 Laramie Limited

The soon-to-be-dead Chrysler 200’s legendary unpopularity saw many Fiat Chrysler Automobiles workers laid off, but a next-generation pickup is bringing them all back — and then some.

The automaker has received a handout from the Michigan Strategic Fund, allowing it to add an extra 700 autoworkers at its Sterling Heights assembly plant to work on a Very Important Product. Read More >

By on September 2, 2016

Ram 1500 Night with Mopar accessories.

Accurate numbers haven’t rolled in yet, but we believe that this is the one millionth Ram 1500 variant offered in the past five years.

Okay, that’s far from the truth, but it seems like the folks at Fiat Chrysler Automobiles announce new pickup packages each time the tide goes out. The latest, announced today, is the Night package, available on 2017 Ram 1500 models.   Read More >

By on August 27, 2016

2016 Jeep® Wrangler Unlimited 75th Anniversary edition

A Houston-area vehicle-theft ring that used laptops to enter, then steal, over 100 Jeep and Ram vehicles exposed a serious internal security breach at Fiat Chrysler Automobiles.

Now that two arrests have been made in the case, FCA is talking tough and threatening criminal proceedings against anyone who provides outsiders with key vehicle data, Automotive News reports. Read More >

By on July 27, 2016

2015 Ram 1500 Laramie Crew Cab 4x4 EcoDiesel

Fiat Chrysler Automobiles knows what models bring home the bacon, so there won’t be many corporate tears shed over its decision to axe the Chrysler 200.

Yesterday, the automaker announced $1.48 billion in funding to retool its Sterling Heights, Michigan assembly plant, paving the way for the next generation of Ram trucks. To free up space for lucrative pickup production, FCA just sent the 200 on the long walk to the gallows. Read More >

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