Category: Ram

By on April 7, 2014

2014-Chevy-Silverado _12_

Though Ram knocked Chevrolet off the monthly sales throne for the first time since August 1999, the brand is ready to reclaim their part of Truck Mountain by offering incentives and extending their annual Truck Month into April.

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By on February 28, 2014

Florist Vans

In a sign the broader economy is on an upswing, small business owners who use commercial vans in their business are replacing their aging equipment with new vans, fueling a boom not seen since the start of the Great Recession.

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By on February 5, 2014

2014 Dodge 1500 EcoDiesel

Truck Mountain may still be held by the soon-to-be-lightened Ford F-150, but the fuel-efficiency battle in the valley below is already underway, thanks to Ram’s 1500 EcoDiesel pulling the highest mile-per-gallon highway rating of any light truck in the United States at 28 mpg.

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By on December 13, 2013

Audi 3.0 TFSI Engine

‘Tis the season for year-end Top 10 lists celebrating and lamenting all things in the world of life, and the automotive industry is no exception. Ward’s Automotive has announced its list of the 10 best engines for 2014, and it’s a turbodiesel-intercooled festival of power this year.

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By on December 3, 2013

Fiat Doblo

On the heels of “the biggest thing to happen in the commercial world” that is the Ram ProMaster — whose page links back to our review, of course — the Italo-American truck division has announced the introduction of the ProMaster City in late 2014.

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By on December 2, 2013

2014 RAM 1500 Eco Diesel Exterior-005

There’s just something about a diesel pickup truck that makes grown men regress into Tonka-loving children. Even my Prius-driving environmentalist friends in Berkeley admit they secretly want a diesel pickup. The problem of course is that diesel pickups are expensive (the cheapest diesel Ram 2500 is $36,975 and it doesn’t have an automatic transmission, the cheapest oil-burning F-250 is $38,250) and, for the majority of us, the high payload and towing capacities are overkill. While economical in a specific sense, the large diesel trucks aren’t “fuel-efficient” either. Until now. Mark your calendars folks, The 2014 Ram 1500 Eco Diesel is the half-ton truck in America sporting a small diesel engine.

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By on November 12, 2013

Doug Scott

Once upon a time, one man rose from the realm of sales to helm Ford’s truck division. With his iron fist, he divided the F-150 range into several specialized units, reaping the rewards as his dominion over the light truck market expanded.

That man is Doug Scott, and this is the tale of how he came to be the Sovereign of Truck Mountain.

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By on October 8, 2013

2013 RAM 3500 Exterior, Side, Picture Courtesy of Alex L. Dykes

Nothing is more American than the pickup truck. If the stars and stripes thing ever gets old, they will probably get replaced by a RAM / GM / Ford montage.  The other thing that’s quintessentially American is an arms race. No, I’m not talking military hardware, I’m talking about the eternal RAM vs Chevy/GMC vs Ford tuck wars. Who has the best frame? Who has the best engine? Who can haul the most? Be prepared to draw your weapons and click past the jump. Chrysler sent me a 2013 RAM 3500 for a week and then invited me to taste test the refreshed 2014 model for a day.

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By on October 3, 2013

 

2014-Ram-1500-diesel-grille

The most important year for the American pickup truck might have been 1996. Although the tenth generation Ford F-Series would debut that same year, the biggest development for the segment had nothing to do with trucks. It was the death of the General Motors B-Body sedan.

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By on October 1, 2013

2014 RAM ProMaster Exterior, Picture Courtesy of Alex L. Dykes

I have driven more cars than I can count this year but strangely enough, none of them excited me as much as the Fiat Ducato we had in July. Why? Well, my snazzy new retaining wall that arrived pallet-by-pallet in the Ducato certainly helped, but the real reason is: the Ducato serves as the basis for the 2014 RAM ProMaster. Yes, I know I have an odd place in my heart for commercial cargo haulers, but hear me out. The ProMaster quite simply the biggest thing to happen in the commercial world in my lifetime. The only thing that could have surpassed the intrigue of a front-wheel-drive cargo hauler would be a front-wheel-drive BMW M5. I know Europeans have had these things for a while, but let’s revel in the American novelty as we click past the jump.

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By on August 24, 2012

Charles Murray’s Coming Apart, an examination on the class divides in present-day America, features a handy quiz for “cultural elites” to answer, as a means of getting a sense of how much of a “bubble” one lives that isolates them from rural America. Among the questions asked are whether one owns or has owned a pickup truck (also: whether one knows an evangelical Christian, whether one has eaten at T.G.I Friday’s in the past year, and have you ever participated in a parade that did not involve global warming, gay rights, or a war protest). Read More >

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