The ES has been Lexus’ best-selling sedan for 15 years yet the front-driver started life as something of a side-show. In 1989 the ES was a thinly veiled Camry, supposedly rushed to market because Lexus dealers couldn’t envision launching a brand with one vehicle (the LS 400) and were unwilling to wait for the SC and GS. This explanation makes sense to me and explains why the ES was the only FWD car in a brand created to compete with the Germans. Of course, this odd fit within a full-range RWD luxury brand is exactly why the ES sells. Wonder why Acura’s wares never had the sales success of the ES? It’s all about the brand baby.
Even when stacked up against other Lexus models, the front-drive ES has long been considered boring. Yet the Camry-based sedan has been a best-seller for Lexus and in its segment. For this reason, it has become a benchmark; just as every compact sport sedan targets the BMW 3-Series, every upper-midsize near-luxury sedan targets the ES. Well aware of the beads drawn on its back,
Toyota Lexus has redesigned the car for the 2013 model year. But has it raised the bar enough to keep Koreans with upward aspirations in their place?
The LS and I have had a long relationship. Back in 1993 I was an impressionable teenager nearing that holy-grail of ages: 16. This meant I dreamt of driving constantly. My parents were Oldsmobile and Chrysler folks, so my choices were a 1980 Custom Cruiser, a 1985 Cutlass Ciera, or a 1988 Grand Voyager. The Oldsmobiles were diesel. Need I say more? One day my best friend’s dad pulled up in a brand-new 1993 Lexus LS 400 for the school run. I had no idea cars could be assembled with that kind of precision and my world was changed forever. Needless to say, when the Lexus invited me to the unveiling of the fifth-generation LS, my expectations were set high.
The Lexus ES has been the best-selling Lexus sedan for decades, outselling every Lexus model except for the RX. While the ES was originally designed as the Japanese luxury brand’s entry-level vehicle in America, it is slowly becoming one of Lexus’ flagship products. To prove to us that Lexus has what it takes to reign supreme in the FWD luxury class they created in 1989, they flew us up to Oregon to sample the all-new, sixth generation ES 350 and 300h hybrid.
With each revision since 1990, BMWs have become more like Lexus. Meanwhile, Lexus (some of them, anyway) have become more like BMWs. With the latest iterations, have the 5-Series and GS met somewhere in a muddled middle, or does each retain a distinct identity?
2013 will bring a new version of the Lexus ES, and we’ve already seen its new mug from photographers in China. Yet even with the new ES in the wings, Lexus is on track to sell 40,000 “lame duck” models, making it the most popular Lexus car and the second most popular Lexus vehicle after the RX350. As a goodbye to the “Lexus Camry,” we took one for a road trip from Northern California to Southern California – a sort of farewell to an important but sometimes misunderstood luxury car.
Heads of state will agree, being driven is the most dignified mode of transportation. Add to that the fact that the Lexus GS 350 has been driven and reviewed multiple times by Jack Baruth AND Alex Dykes, and you will understand why I chose to review the Lexus GS 350 from a position of power: From the back seat. Which, after all, is the most appropriate perspective to view a luxury vehicle from. Read More >
Sometimes I have troubles viewing Lexus with an objective eye. The first car that ever excited me was the 1993 Lexus LS400 my best friend’s dad bought. It wasn’t the driving experience that delivered the “wow” factor; it was the fact that everything inside seemed deliberately perfect from the leather seams, to the wood that wasn’t bubbling and peeling like a 2 year old Jag. In truth, the LS400, like most Lexus models, was a bit boring, but as this LS example has survived almost 20 years and 300,000 miles with an owner that doesn’t believe in regular maintenance, excitement is not the biggest selling point, but perhaps it should factor in there somewhere. We’ve heard it from Lexus before: wait! We have an exciting car this time! This year’s example: the 2013 GS. You’ve heard my comrade Jack’s take in part one, lets dive into part two. Read More >
When it rains, it pours. Both Alex Dykes and I were lucky enough to get a slot in the West Coast media introduction for the 2013 Lexus GS350, GS350 F-Sport, and GS450h. Rather than do a “Take One” and “Take Two”, we decided to handle it the way OutKast would. Alex, like OutKast’s BigBoi, will be delivering a robust, well-rounded album, er, review, chock-full of on-road impressions and wide-angle interior photography. I will play the Andre3000 role (of course) and share with you The Love Below: performance-related impressions from driving four different GS variants, along with the Mercedes E350 and BMW 535i, through Las Vegas Motor Speedway’s short road course.
Put the needle on the record and the pedal to the metal: it’s time to meet the new Lexus.
They do want advice though; which is tricky for the B&B. While auto enthusiasts like us seek the Coltranes and Metallicas of vehicular enjoyment. They prefer… well… Jimmy Buffett. A well executed car that makes them feel comfortable, has a touch of ‘fun’ at times (the non-enthusiast types of fun), and can go about the transport business for a good decade and change with the same tune and minimal fuss.
They want Maragaritaville without the DUI.
All the convertibles in the $40,000 to $60,000 range seek to attract this mainstream audience. Can the Lexus IS250c do it better? And if so, at what price?