Category: Chrysler

Chrysler Reviews

The beginning of Chrysler stemmed from the ailing Maxwell Motor Company, which Walter P. Chrysler had been appointed to overhaul. While many Chryslers were simply re-branded Maxwells in the early years, the new direction of the company was to build affordable quality transportation.
By on August 25, 2016

Untitled

His commercials were a sign of the times — desperate, struggling times that suddenly turned prosperous.

In the 1980s, Ronald DeLuca was the hidden face behind an instantly familiar one — Chrysler Corporation chairman Lee Iacocca, who walked into his company’s own commercials to personally pitch front-wheel-drive K-car platform products to a recession-weary America.

DeLuca, the advertising whiz hired by Iacocca to help turn around Chrysler’s late-1970s death plunge, died last week at 91, according to The New York Times. During his tenure DeLuca and Iacocca cranked out a slew of unusually frank, bold commercials that paid off in a big way. Read More >

By on August 9, 2016

Michigan Assembly Plant Launches C-MAX Energi Plug-in Hybrid

Detroit Three automakers need to invest in their Canadian operations or it’s no deal, the president of the union representing hourly workers said yesterday.

Contract talks kick off tomorrow between the automakers and Unifor, but a cloud already hangs over the negotiations in the form of recent threats of a strike and GM’s reluctance to talk about its Oshawa plant’s future.  Read More >

By on August 3, 2016

2016 Chrysler 200C

After an attractive design, all-wheel-drive availability, a powerful V6 (and incentives) powered the Chrysler 200 to 16 consecutive months of improved U.S. sales through October 2015, demand for the midsize 200 suddenly dried up.

During that 16-month stretch between July 2014 and October 2015, sales of the 200 jumped 72 percent, an increase of more than 6,000 sales per month for the Sebring’s replacement. But between November of last year and January 2016, U.S. sales of the 200 were essentially chopped in half.

As a result, Fiat Chrysler Automobiles skipped quickly from a temporary shutdown at the 200’s Sterling Heights assembly plant, to a prolonged shutdown, to an announcement that the 200 and its Dodge Dart cousin would be gradually wound down. It wasn’t so gradual: Dart production is about to end and 200 production will be over before year’s end.

Coinciding with these sedan cancellations, FCA also mired itself in a sales fixing scandal. FCA now claims in 2011, 2014, and 2015, the company was under-reporting real total sales volume, FCA also clarified that sales through the first-half of 2016 were 7,450 units lower than the company first announced.

Though lacking specific monthly data for the early part of this year, we now know which brands and models were the key offenders with July figures in hand. No drum roll required. Read More >

By on July 26, 2016

2016 Dodge Charger R/T, Image: Fiat Chrysler Automobiles

In response to media reports, a lawsuit, and federal investigations into potential sales figure tampering, Fiat Chrysler Automobiles is changing the way it records sales.

This means that the automaker’s much-touted 75-month sales streak is dead. FCA admits that under the new method, its year-over-year monthly sales gains ended in September 2013. Ad copy is likely being rewritten as you read this. Read More >

By on July 25, 2016

east-brunswick-nj-jeep-dodge-chrysler-dealership-1024x768

Fiat Chrysler Automobiles stopped inflating monthly sales figures after uncovering the practice last year, according to sources within the automaker.

The two insiders told Automotive News that the practice, which involved artificially boosting sales numbers before rolling them back the following month, was discovered by an internal review in mid-2015. FCA sales chief Reid Bigland reportedly put a stop to the practice.

FCA is now under investigation by the U.S. Department of Justice and the Securities and Exchange Commission. Read More >

By on July 25, 2016

Mazda3-Based Dodge Dart Replacement Render, Front, Image: © 2016 Chris Doane Automotive/Theophilus Chin for The Truth About Cars

Last week, our own Tim Cain broke down exactly why the Dart was destined for the dustbin. Steph asked in April if the Dart would outlast the Obama administration, a question answered last week with a resounding “no” from Auburn Hills. And before that, I asked you what company could build a replacement for the Dart, while offering up my own guesses. One car kept rising to the top of the suggestion list: the Mazda3.

But, what would a Mazda3-based Dodge Dart replacement look like? We wanted to know. And since none of us at TTAC are particularly gifted when it comes to pixel manipulation, we commissioned a pair of renders from the talented Theophilus Chin of Chris Doane Automotive to find out.

Read More >

By on July 19, 2016

FCA - Auburn Hills

Fiat Chrysler Automobiles is in hot water with federal authorities over the way it reports its sales.

Late yesterday, it was revealed that the U.S. Department of Justice and the Securities and Exchange Commission both launched investigations into the automaker, following months of accusations of inflated sales figures. Read More >

By on July 15, 2016

2016 Ram 1500 Laramie Crew Cab 4x4 EcoDiesel

Fiat Chrysler Automobiles will give you up to $1,500 to find weaknesses in its vehicles’ security, but cybersecurity experts want the automaker to pony up more dough.

After the company announced its industry-first “bug bounty” program on July 13, many professional hackers say FCA’s reward isn’t enough to attract real talent in the search for software breaches, Forbes reports. Read More >

By on July 13, 2016

2016 Jeep Grand Cherokee Summit, Image: FCA

In a few weeks, after Pokémon Go jumps the shark and we all head back to our homes for nights of solitude, Fiat Chrysler Automobiles will offer another opportunity for high-tech geekery. And a lucrative one, too.

Announced today, the automaker will hand tech-savvy individuals cold, hard cash in return for information on weaknesses in its vehicles’ cybersecurity. Exposing a hidden backdoor that hackers could sneak through will net you up to $1,500. Read More >

By on June 27, 2016

FCA

After Britain referendumed themselves right out of the European Union last week, there was plenty of talk about how the country’s automakers would fare in the wake of the Brexit.

But what about an Italian-American automaker? Today, investment bank Goldman Sachs removed Fiat Chrysler Automobiles from their “conviction” buy list, citing uncertainty over the fate of the EU, Bloomberg reports. Read More >

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