As our own Matthew Guy has marvelously demonstrated recently, it’s widely known a new-car purchase’s best value can often be found in the base-level trim. Rarely is a vehicle improved in proportion to the cost of additional options. Nor is the money spent on additional options or higher trim levels recovered in resale as secondhand customers are reluctant to pay more money for bells and whistles because, quite often, they’re obsolete by the time the car sells the second time around.
If we take these truths to an obvious conclusion, it can be said that the higher the trim level, the worse the resale value — and in my years of experience working for Autotrader, I can tell you that’s true. Many of the low-end pricing tools used by dealers to determine used car values often don’t even take trim into account.
Is it any wonder then that General Motors’ and Ford’s top trim levels have wretched resale values?
No, I’m not talking about “LTZ” or “Titanium.” I’m talking about Cadillac and Lincoln.
As its lineup of traditional luxury sedans struggles, sales of Cadillac’s 2017 XT5 show why automakers everywhere are scrambling to field as many crossovers as their budgets allow.
The XT5’s popularity and the level sales performance of the redesigned GMC Acadia prompted General Motors to add a third shift at its Spring Hill, Tennessee assembly plant. For Cadillac, it’s a ray of sunlight breaking through the clouds. Read More >
“The first-generation CUE didn’t even meet our own expectations.”
Johan de Nysschen, Cadillac President — Motor Trend Interview — October 10, 2016
What was Cadillac’s boss trying to say? It all depends on where you put the emphasis. Read More >
A large-scale culling of Cadillac dealers won’t come to pass, but that doesn’t mean franchise owners are giddy about joining the automaker’s controversial Project Pinnacle.
An overwhelming majority of the brand’s 925 U.S. dealers have opted to sign on to the program, ignoring company president Johan de Nysschen’s last-minute buyout offer to 400 low-volume locations. Read More >
In 1999, GM altered the front fascia and slightly upgraded the interior of the GMC Yukon Denali to introduce the Cadillac Escalade. Although Cadillac was late to the Lincoln Navigator’s game, the biggest, baddest, boldest Cadillac quickly became an undeniable hit.
Now in fourth-generation form, U.S. sales of the regular-wheelbase Cadillac Escalade are on track to rise to an eight-year high in 2016.
Joining the Escalade in Cadillac’s SUV/crossover lineup in 2003 was the first-generation Cadillac SRX. With a two-row mainstream approach in generation two, the Cadillac SRX also became a huge success. Propelled forward in part by incentives, the SRX’s ability to claim its best ever U.S. sales total in 2015, its final full year, was nevertheless impressive.
Less than half a year into its run, the SRX-replacing Cadillac XT5 is likewise a formidable hit; yet more proof that Cadillac knows how to shake its moneymakers. Which makes you wonder why Cadillac hasn’t already brought to market more moneymakers for the brand to shake. Read More >
A dealer association in California is the latest group to go after Cadillac, demanding the automaker make changes to its controversial “Project Pinnacle” sales incentive program.
The California New Car Dealers Association, acting at the request of 52 dealers in that state, has sent a letter to General Motors CEO Mary Barra in a bid to delay (and alter) the project, Automotive News reports. Read More >
When the original Cadillac SRX appeared for the 2004 model year, it rode atop a rear-wheel-drive unibody platform, offered three rows of seats, and asked a question rarely asked today: “V8 with that?”
Six years later, General Motors saw fit to yank the SRX out of that class and plunge it into the murderously competitive front-wheel drive, two-row luxury crossover field, shoving it in direct competition with the segment’s dominant sales king, the Lexus RX. Hand-wringing ensued, yet that iteration of the SRX sold nearly 100,000 copies globally in 2015. Not bad for a five-year-old model on the outs.
For 2017, Cadillac — drunk on the New York City skyline and “image spaces” in SoHo — introduced its CT6 sedan before turning its attention to updating its best seller.
Will Cadillac’s new utility, now christened XT5 and built in Saturn’s old Spring Hill digs in Tennessee, follow the brand’s relentless path to Audi-ization?
Read More >
You don’t mess with the Johan.
Cadillac President Johan de Nysschen isn’t known for sitting back and letting armchair analysts pontificate on General Motors’ luxury brand.
In reply to The Detroit Bureau’s August 25th piece about Cadillac’s future product plans — which includes details on Cadillac’s aboutface on a planned flagship sedan — de Nysschen jumped into the comments and set the record straight.
For the third time in recent years, Cadillac has unveiled a stunning concept car to showcase the brand’s future design language, but forgive us for taking Cadillac’s hint at a production model with an Elmiraj-sized grain of salt.
The Escala, revealed last night at the Pebble Beach Concours d’Elegance, is a pillarless liftback sedan with styling that previews the automaker’s future products. Or so we hope. Read More >
Cadillac will introduce a new design concept this coming Thursday during California’s Monterey Car Week.
At 10:45 p.m. EST on Thursday, August 18, Cadillac will debut a car the company says, “will feature an array of curved OLED screens, co-developed with LG Electronics.”
Cadillac has stayed relatively true to the edgy themes of 1999’s Evoq Concept for nearly two decades. But that theme, Paul Snyder, chair of the Transportation Design Department at Detroit’s College for Creative Studies, told Automotive News last January, has softened. “It’s gotten more artistic and less scientific,” Snyder says.
Could the curved OLED screens Cadillac describes in the company’s 65-word press release portend a new design direction for Cadillac? There’s no time like the present. Read More >
There’s a product drought coming to Cadillac dealers, and the earth will stay scorched a good two years.
After the recent introduction of the XT5 crossover and CT6 sedan, buyers will have to wait until mid-2018 before the next new model arrives, according to a product update published in Automotive News. Dealers can use the time to learn Cadillac’s new model name strategy, which stays stubbornly alphanumeric. Read More >
An owner of a 2010 Cadillac CTS Sport Wagon that won a lemon law case against General Motors is now on the receiving end of GM’s legal department.
According to WSB-TV in Georgia, the vehicle’s owner, Patrick Morse, won his lemon-law case in 2014. General Motors, instead of abiding by the arbiter’s ruling, is leveraging a little-known law to appeal the ruling in the courts. The appeal process has left Morse with a troublesome car for the last two years — and there’s a possibility it could continue for years to come.
The Cadillac ATS has a fever, and the only cure — according to Cadillac — is more value.
Hoping to reverse a sales slide that’s plagued the automaker’s smallest sedan since its debut, Cadillac plans to simplify the model’s configurations and pack each trim level with more goodies, according to a report in Automotive News. Read More >