Category: Audi

Audi Reviews

Audi, a subsidiary of Volkswagen, is a German manufacturer with a long and storied history. Audi evolved from the takeover of NSU Motorenwerke AG and Auto Union, which was comprised of Audi, August Horch, DKW and Wanderer - each represent one of the four circles in the Audi emblem.
By on January 31, 2017

e-tron

Along with the rest of Volkswagen AG, Audi has made plans to invest heavily into electric vehicles. The company expects EVs to comprise 25 percent of its U.S. sales by 2025 and is devoting the e-tron moniker to an entire division of electrified models, with the first arriving next year.

Addressing the J.D. Power Summit at this year’s National Automobile Dealers Association Convention and Expo, Audi of America President Scott Keogh told salesmen to welcome the electric mobility market with open arms or learn to cope with an ambivalent future. However, jumping head-first into a relatively small market with a huge potential for growth isn’t without pitfalls, and it isn’t unwise for dealers to remain cautious. Still, with Audi planning to introduce three new BEVs within the United States by 2020 and Volkswagen Group hoping to have 30 battery-electric models out by the 2025, you can see why Keogh is pressing the issue.  Read More >

By on January 30, 2017

Audi TT Sportback concept

“Four-door coupe.” The exasperating designation won’t go away, despite the best efforts from automakers to endow all sedans and five-doors with coupe-like rooflines. Did we forget to mention crossovers and SUVs? Yes, those can be four-door coupes, too.

In traditional use, a four-door coupe designates a sedan with a different roofline and an extra dose of luxury, though the dose is often mental, not physical. Not one to let an opportunity to pick up a few extra sales pass by, Audi is gearing up to bring the four-door coupe lifestyle to customers at the bottom of its product ladder.

Think of it as climbing an extra rung, but without paying for it. Read More >

By on January 9, 2017

Audi Q8 Concept Front 3/4, Image: © 2017 Jeff Wilson/The Truth About Cars

As if to further the global agenda to kill off all sedans in favor of yet more SUVs, two of Audi’s three reveals at this year’s NAIAS were crossovers (the third was the new S5 Cabrio).

By 2015, the mid-size Q5 represented a quarter of Audi’s annual sales. It only stands to reason the Ingolstadt company has high hopes in its pursuit of another record year ahead. While not a volume leader, the pricier, high performance SQ5 nevertheless helps line the coffers at Audi.

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By on December 1, 2016

1971 Lamborghini LP500 Prototype, Image: Bertone

Though it may seem hard to believe, we’re only a month away from celebrating the 50th anniversary of the start of the Wedge Era in automotive designs.

To those of us who still think of the Countach as a sharp enough design to be considered cutting edge, this is a sad reality. Yet the prototype of what would become the 1980s poster child was first shown in a hard-to-conceptualize 1971.

The influence of the angle extended far beyond the Countach in the 1980s. It also started before the scissored doors opened on the stand in Geneva in 1971 and was seen in many more marques than just those wearing the Raging Bull. Even more impressive than its age is the reach of these designs, some of which are still being refined today. So, let’s take a look at some of the interesting and influential doorstop shapes and where they later found a home.

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By on November 30, 2016

Audi RS 3

While the general populace will likely remain confused, automotive enthusiasts will now be able to differentiate between Audi’s all-wheel-drive system and its performance sports car subsidiary.

The company has officially taken its Quattro GmbH division and renamed it Audi Sport GmbH. Quattro (which means four) will now only refer to the all-wheel drive system and Sport (which means sport) will denote the high-performance RS cars, Audi-exclusive customization, and customer motorsport.  Read More >

By on November 30, 2016

Audi Lunar Quattro (Audi AG)

It’s a one-way flight, obviously.

Audi has announced that its Lunar Quattro has a ticket to ride on a moon-bound spaceflight booked for late next year. Refined, finessed, and now 18 pounds lighter, the automaker’s plucky moon rover is bound for a rendezvous with another extraplanetary car.

That one, however, is a 1970s model. Read More >

By on November 25, 2016

Audi logo badge emblem

Audi was in the market for a new technical development chief after losing the last two to Volkswagen’s emissions-cheating scandal. This time around it wisely decided to shop outside of the company store, poaching top Volvo R&D chief Peter Mertens.

The automaker has high hopes for its growing crop of Swedish-sourced talent.

Read More >

By on November 14, 2016

VW logo

As U.S. and European authorities gear-up for another round of investigations, Volkswagen confirmed Audi did produce cars equipped with software that can distort emission test results. Although VW was careful not to be too committal in its wording, hinting at it being a handy driver’s assist instead of a defeat device.

This must be a great time to be a corporate lawyer.

Read More >

By on November 10, 2016

2017 Audi A4 Allroad Glacier White lobster trapsThe Land Of The Free America may be, but the American car buyer’s right to buy wagons is increasingly encroached upon by government overreach. Or perhaps it’s just automakers’ collective desire to sell you a high-margin crossover.

Affordable wagons? There are a few left: the Volkswagen Golf SportWagen, the Toyota Prius V, the Mini Clubman (if the definition is stretched). Premium wagons persist at Volvo. The BMW 3 Series Sports Wagon continues. (For now.) Mercedes-Benz does an E-Class Wagon.

But if wagons that were available in the relatively recent past — TSX, A6, CTS, 5 Series, Magnum, Focus, Taurus, Elantra, C-Class, Lancer, 9-3, Legacy, Passat — were to return to the United States, they would likely have to do so in elevated fashion.

Just look here. This is an Audi A4 Avant, a successor to the car that finished its course in 2012. Add up to 4.5 inches of matte black cladding, raise the ride height by nine-tenths of an inch for 6.5 inches of ground clearance, and you have a 2017 Audi A4 Allroad. The Avant that’s available. Read More >

By on November 10, 2016

Volkswagen logo badge (Francis Storr/Flickr)

Thanks to U.S. regulators and a new consumer advocacy lawsuit, Volkswagen’s diesel emissions scandal now includes gasoline-powered Audis!

That, Continental still believes in rubber, the NHTSA plans on staying the course after their captain leaves the ship, and Toyota takes a knee on Superbowl LI… after the break!

Read More >

By on November 6, 2016

exhaust

A U.S. regulator has come across another emissions-cheating device on a Volkswagen Group product. This isn’t more of the same — rather, it’s an entirely different apparatus used on vehicles until well after the company’s diesel emissions scandal became public knowledge.

This isn’t a great time for Volkswagen to be caught with its pants down for not disclosing something they were already in big trouble for. With the company trying to wrap things up with the Department of Justice, the new report from German outlet Bild am Sonntag could sour things.

Read More >

By on November 4, 2016

2017 Audi A4 Allroad white

Compared with Audi’s new, fifth-generation 2017 Audi A4 sedan, the 2017 Audi A4 Allroad is nine-tenths of an inch higher. Ground clearance grows from 5.2 inches to 6.5.

It’s not exactly Rubicon ready.

But wait. Audi added four inches of black cladding above the front wheel arches; four-and-a-half above the rear wheels. Jeep Jamboree, here we come. Read More >

By on November 3, 2016

Audi On Demand Concierge, Image: © 2016 Bozi Tatarevic/The Truth About Cars

My wife and I visited the Bay Area a couple of weeks ago. Our plan was open-ended and started with a one-way ticket to Oakland and two nights at the Westin in Union Square. Since parking in San Francisco is expensive, we decided to forgo renting a car at the airport and took an Uber into the city.

After exploring the city for a bit, we decided to head up north and visit some wineries. One of the more convenient options to rent a car for the day is the new Audi On Demand service, so we picked up an A4 and headed north.

Read More >

By on October 27, 2016

Bob Lutz

Bob Lutz has worked as an executive for General Motors, Chrysler, Ford, and BMW at various points in his storied life. Saying he’s a man who is well-versed in the automotive industry would be a colossal understatement. And that expertise has led him to the assertion that a certain manufacturer is a cult led by a false god.

That, Audi has abandoned its wildly successful career in endurance racing for something far less popular, Ford takes a financial body blow, and Volkswagen Group continues to suffer with Porsche as its sugar daddy… after the break!

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By on October 24, 2016

1979 Audi 500 in Colorado junkyard, RH front view - ©2016 Murilee Martin - The Truth About Cars

Before the Audi 5000 (the 100 or 200 outside of the US market) became notorious for playing the lead role in the first unintended acceleration fiasco (technically, the Ford “park-to-reverse” fiasco involved unintended shifting, not acceleration), it was known as an expensive, luxurious German car purchased by a handful of car-savvy California orthodontists. Sales of the first-generation 5000 began in the 1978 model year, so this high-mileage ’79 is a rare one. I spotted this lil’ beige devil in a Denver-area self-service yard last week. Read More >

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