Reuters reports that Tesla Motors has secured $40m in additional financing from existing investors. The electric sportscar firm had less than $10m in the bank as of a few days ago, but CEO Elon Musk is still convinced that Tesla has nothing to worry about. “Forty million is significantly more than we need,” Musk said in a statement. “However, the board, investors and I felt it was important to have significant cash reserves.” Except that Tesla failed to secure a $100m round of financing just a month ago, triggering the current cash crisis which has claimed a quarter of Tesla’s workforce and all of its development work. And if you aren’t already bearish on Tesla, consider that the latest round of financing comes in the form of convertible debt. This financing option is described here, but the major benefits to Tesla are that it does not have to place a value on the struggling firm (can you say “upside down?”) and it protects early “angel” investors. What we don’t know is what the “trigger” for this convertible debt is, whether it is filling a specific number of orders, reaching certain financial goals, or what. Whatever the trigger is, whenever it happens, the folks who just ponied up $40m better hope Tesla is in much better shape when that debt converts to equity. If the debt ever converts to equity. Ultimately this news is only good for one category of filth people: lawyers. Convertible debt is notorious for requiring near constant legal oversight. Whatever it takes, right?
Category: Tesla Death Watch
Tesla’s heading down the home stretch here on Ye Olde Death Watch. Autocar reports that the Silicon Valley-based EV-maker says its cutting one fifth of its UK workforce. The number of Tesla employees laboring at Lotus’ Hethel factory, where the Tesla Roadster is born, has slipped from 50 to 40, or less. ““We deeply regret the necessity of making redundancies at the Tesla Hethel facility,” said Don Cochrane, UK sales and marketing director at Tesla Motors, who’s still cashing a nice fat paycheck (as far as we know). “It is in the interests of the longer-term health of the company to act prudently now.” Or, perhaps, before. Never mind. Facts never had much currency in Tesla-land, for either the company’s principals or the sycophantic scribes who parroted their PR. For example… “Since the £90,000 Roadster was launched, 125 examples of the groundbreaking electric sports car have been ordered across Europe. All of these are assembled at the Hethel factory at a rate of 40 vehicles per month. Tesla insists this production rate won’t be affected by the staff cutbacks.” Forty a month? Geddowdahere!
Oh noes! According to an unnamed source referred to by Valleywag as “the Tesla insider,” the Silicon Valley electric car maker only has $9m in the bank. And that’s it. Well OK– there’s a bit more. This “insider” (Gawker just loves insiders) is a friend of blogger Owen Thomas and a “longtime employee” (define “longtime” for Tesla.) Problem? They’ve taken “multiple tens of millions” from depositors. And (apparently) spent it. And the “insider” is saying Tesla may just keep the remaining cash and not deliver any more Roadsters. I’ve been standing on the sidelines of this particular Death Watch series (strangely and flatteringly, Valleywag tagged their story “Deathwatch”) because a dear friend of mine works at Tesla. Did I say “works?” I meant worked, as in he got “broomed” the other week when Tesla made with the massive layoffs. Bad move on my part, as it looks like Tesla and friendship just don’t mix. Don’t trust me? Trust the insider, “I actually talked a close friend of mine into putting down $60k for a Tesla Roadster. I cannot conscientiously be a bystander anymore and allow my company to deceive the public and defraud our dear customers. Our customers and the general public are the reason Tesla is so loved. The fact that they are being lied to is just wrong.” Oops! And agreed. Lying is wrong.
If you didn’t know better, you’d read Huffington Post writer (and HUMMER apologist) Matthew DeBord’s essay on Tesla’s travails as a post mortem. “But even though the downfall of Tesla seems like a disaster for boosters of all-electric vehicles, it should be a welcome development for the green-transportation movement. Tesla symbolized a science-fiction view of our future: it seemed like an instant cure for the problems of oil consumption and greenhouse emissions. In reality, it was a well-marketed distraction from a strategy that would yield more immediate results.” In other words, TTAC called it. But it looks like it’s gonna take a while before Tesla’s unsubstantiated claims for its Roadster/ WhiteElephant will R.I.P. “The big knock on electrics was always that they lacked the range of IC-powered cars. Then Tesla came along and not only unveiled a vehicle that could travel hundreds of miles on a single charge, but that could do 0-60 in four seconds. The gorgeous two-seater design, provided by Lotus and crafted in exotic carbon fiber, also didn’t hurt.” But DeBord has a more frightening message– at least for Tesla.
The worm has turned. The unabashed adulation given the Tesla Roadster and its wide-eyed progenitors has turned into something altogether vitriolic. In other words, payback’s a bitch. Even before the first demo Tesla prototype hit the streets, TTAC called on the media to stop the love fest and wait and see if the company’s product lived-up to the hype (250 miles to a charge! Recharge in three hours! Ready by spring!) The “you can only ride with us but not drive or test” press teasers set off ALL our alarm bells. When Tesla spinmeister Daryl Siry withdrew his offer of a TTAC test drive, we knew the company was full of shit (to use the technical term). In fact, the Roadster STILL HASN’T BEEN FULLY INDEPENDENTLY TESTED FOR SAFETY, RANGE AND RECHARGE TIMES. But the unwinding process has begun. And this shot across Tesla’s bow, via Tony’s Climate Change Blog, could leave a mark.
The LA Times puts a name to Tesla’s previously reported pain: “Tesla Chairman and Chief Executive Elon Musk said Friday that Tesla would cut as many as 87 staff and full-time contract workers, or 24% of the 363-person total. The company also will attempt to raise $25 million, rather than the $100 million it had been seeking.” Displaying the talent for fostering corporate culture for which Musk is becoming famous, Musk said only some of the firings were related to the previously blamed economic downturn/downsizing. “Although some reductions were related to the decision to delay the Model S sedan, Musk said many were based on job performance… ‘There needs to be an excellence throughout the organization,’ said Musk, the co-founder of PayPal Inc., who also heads SpaceX, a rocket company in Hawthorne. ‘Somebody who is a good employee at a typical organization wouldn’t cut it at Tesla.’” That’s crazy talk, as in megalomaniacal meltdown. “Musk added that Tesla would model its hiring process on the stringent approaches used by companies such as Google Inc. and Apple Inc. Musk said he would personally interview all finalists for jobs.” $100 to any of the Best and Brightest who can secure and report on a little job-related face time with the man.
In this breathless interview by an adoring newswoman, Elon Musk says that the Tesla Roadster is doing great! And that Tesla’s OEM supply business is doing great! And that the Silicon Valley electric vehicle maker (retrofitter? is slowing down on WhiteElephant sedan development because it’s the fiscally prudent thing to do so. Musk anticipates some cheap government capital in six months (courtesy of tax payers just like you), so why raise more money now? In other words of wisdom, Tesla’ self-appointed CEO says falling gas prices aren’t a concern for the company’s business plan because gas prices “aren’t the main reason” for buying a hot sports car which is “environmentally friendly.” (Hint: it’s all about green cred.) Officially, Musk has “no comment” about specific time frames for an IPO, but says it’s “within the realm of possibilities” that Tesla will fleece more investors let outsiders buy a piece of the automaker’s mean, green dream sometime next year. Meanwhile, if your idea of great reporting is a newsbabe hanging on every word of a sanctimonious rich guy, today’s your lucky day.
When we reported that Tesla was laying off employees at its Michigan engineering center, we thought that was as bad as it got. Well, it seems that the Elon Musk era at Tesla is starting on a worse note than anyone thought possible. Jalopnik reports that employees at Tesla’s Rochester, MI development center did not find out about the layoffs until reading Musk’s blog post saying Rochester would be shut down. Worse still, 90 percent of employees there were simply let go, while the remaining ten percent “have to make their way to the San Jose headquarters with no moving costs covered, no increase in salary and no help getting rid of their old homes,” according to Jalopnik. Not that selling a house in Detroit and relocating to affordable San Jose isn’t a snap. Especially when your boss gives you all of zero warning, and you learn of your firing thanks to the following three sentences: “There will also be some headcount reduction due to consolidation of operations. In anticipation of moving vehicle engineering to our new HQ in San Jose, we are ramping down and will close our Rochester Hills office near Detroit. Good communication, tightly knit engineering and a common company culture are of paramount importance as Tesla grows.” Good communication. Common company culture. Right.
The San Jose Mercury reports that the credit and stock market meltdowns have finally taken their toll on Tesla’s plucky startup plans. No sooner had the ink dried on its deal with San Jose to build a giant headquarters and production facility then everything went to shit (i.e. got put on hold thanks to the dry-up in venture capital). The Model S Sedan (formerly Whitestar) is in development Hell, Tesla’s Michigan engineering facility has been closed and an undisclosed number of employees have been laid off. But cuts and delays are just the start of the shake-up. Tesla Chairman Elon Musk has installed himself as CEO of the firm, ousting Ze’ev Drori, the second such ouster since Musk booted Tesla founder Martin Eberhart last year. Owen Thomas of Valleywag thinks this news could be more dangerous for Tesla than any credit market issues.
Note to Silicon Valley automotive start-ups: include a “shut the Hell up for the rest of your life” clause in your employment contracts and hire a couple of razor-toothed lawyers to enforce it. To wit: diss-missed Tesla Motors’ founder Martin Eberhard has been blabbing on his “Founder’s Blog” recently, and you couldn’t ask for a worse “champion” for the company’s 100 grand-plus Roadster. “Soon after I got my car, I noticed a funny thing: the ESS coolant pump seems to run all the time. Even when the car is off. Even if it has been off for a long time. Even when the car is plenty cool. You can hear it run, and many people have commented about the noise of the pump and the noise of coolant gurgling into the overflow reservoir. The Tesla people tell me that when the battery is half-way discharged, and the car is off, and the ESS is cool, then the pump will shut off. Fine. But my average daily drive is less than 60 miles, and I have only driven far enough to drain half the battery 4 times since I got my car three months ago. So, except a few hours on these four occasions, this poor pump has been running 24 hours per day, 7 days a week for three months solid… Here is the kicker: 22 percent of the energy consumed by my car happens while my car is parked! Twenty two percent. Imagine that.” Easy enough. And I get the implications for battery and pump life. We’ve long maintained that Tesla is long on hype, short on engineering. What I don’t understand is why anyone would put Gulf racing colors on an EV. Post-modern irony?



Recent Comments
Jammer - Oh please do not get me started! I was so mad at Edwards, I can not imagine the type of driving they must of put that poor XFE thru! BUT, these cars get over a ten...
Robert J. Denton - You guys can laugh all you want to, but the compressed air engine from MDI is already on the road. No, it is not a hybrid....
Dynamic88 - Percent truck sales 19% in 1975 when most trucks were bought by contractors and farmers and others with an...
Jammer - [b][Quote]“I’d love to hypermile this bad boy against a Prius, just to see if the $10,000 price differential (remember the dealer’s asking price) is worth...
Jammer - My favorite car in my lifetime!! I love it. I get almost 46MPG (pics to back this up) for long term averaging, sometimes for many months, not doing interstate...
MBella - As is a PT Cruiser, HHR etc…
MBella - To my knowledge, new cars run leaner. Can you provide a citation for that claim?
MBella - I forgot to add that they try to make the C250 the winner, even though the CDI powered 190 destroys it in every...
MBella - In this thread they talk about a project Mercedes did. They took a W201 Mercedes, (190D) and replaced the...
werewolf34 - I am a 2001 BMW X5 with a stick shift. Powerful but fun to drive. Capable of going offroad but really made for cruising around and having fun. Also...